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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions, 2nd Edition
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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions, 2nd Edition

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Артикул Маркета
103752006384
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ISBN
9780470610121
Год издания
Все характеристики
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Цена с картой Яндекс Пэй:6 266 ₽
Скидка: 2%
–2 %
Вместо: 6 394 ₽
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Осталась 1 шт
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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conver...
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions, 2nd Edition
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Цена с картой Яндекс Пэй:6 266 ₽
Скидка: 2%
–2 %
Вместо: 6 394 ₽
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Войдите, и станет дешевлеВ аккаунте больше скидок
Войти
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Доставка Маркета
9 июля, по клику  0 ₽
Москва
9 июля, пункт выдачи  0 ₽
Москва
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COMBOOK
Магазин•4.8 2.8K оценок
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О товаре

A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on Web site usability. It covers how to prepare all types of content for testing, how to interpret results, seven common design mistakes, and much more. Included is a $25 gift card for Google AdWords. Landing page optimization is essential for profitable online marketing; this bestselling guide is fully updated with the latest information and case studies Shows how to use Googles Website Optimizer tool, what to test and how to prepare your site for testing, the pros and cons of different test strategies, how to interpret results, and common site design mistakes Provides a step-by-step implementation plan and advice on getting support and resources Includes a $25 Google AdWords gift card Landing Page Optimization, Second Edition is a comprehensive guide to increasing conversions and improving profits.
Артикул Маркета
103752006384
Бренд
Wiley
ISBN
9780470610121
Год издания
2012
Перед покупкой уточняйте характеристики и комплектацию у продавца.
Возрастное ограничение 18+
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