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Описание

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Максим Батырев. 45 татуировок продавана. Правила для тех, кто продаёт и управляет продажами. NEON Pocketbooks

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Описание

Новые 45 татуировок из продавцового прошлого Максима Батырева — как в роли рядового менеджера по продажам, так и в роли руководителя: успехи, неудачи, выводы из них.
Одна из самых непростых и в то же время интересных профессий — это профессия человека, который ежедневно, ежечасно и ежеминутно защищает интересы организации, проводя коммерческие переговоры с её потенциальными заказчиками и будущими партнерами.
Максим Батырев уверен: все, чего он достиг в своей профессиональной деятельности, он достиг благодаря работе в продажах. Продажи учат защищать свои интересы, выступать публично, вести переговоры с клиентами, делать своими руками презентации, внятно формулировать свои мысли и многому другому.
Продажи делают людей сильными.
Если вы научитесь продавать товары с не самой очевидной выгодой на одном из самых высококонкурентных рынков, то вам по плечу будут практически любые бизнес-задачи.
В своей новой книге Максим рассказывает о 45 татуировках продавца, которые появились за пятнадцать лет, во время которых он учился продавать.
Из предисловия Максима:
Каждый день я встречаюсь с разными предпринимателями и менеджерами из разных городов и даже стран, и мы разговариваем о бизнесе. И каждый раз на этих встречах поднимается тема продаж. Как продавать? Как сделать систему продаж эффективной? Каким образом выращивать руководителей в продажах? Что является ключевыми факторами успеха?
К сожалению, вынужден констатировать факт, что у нас очень мало людей умеют грамотно продавать. Мы либо, начитавшись американских книжек, пытаемся перенять их технологии себе, либо, гонясь за сиюминутной выгодой, "обещаем" Клиенту то, чего он не получит (это называется "впаривание"), либо ударяемся в психологию или какую-нибудь другую крайность.
Такая же проблема и в вопросах управления продажами. Очень небольшое количество знакомых мне руководителей продаж четко понимают, каким образом нужно настраивать свои подразделения для получения максимально возможных результатов.
Я тоже не умел ни продавать, ни тем более управлять продажами, допускал тысячи ошибок в своей деятельности и в конце концов научился продавать много. Мне удалось стать и лучшим специалистом по продажам в своей компании, позже и лучшим руководителем отдела, а потом мы с моей командой устанавливали корпоративные рекорды и продавали больше всех в России на нашем непростом рынке. За это время у меня появились не только менеджерские, но и продаванские татуировки, которыми я решил поделиться с Вами в этой книге.
Это исключительно мой субъективный опыт, и я снова, как и в предыдущей книге, не претендую на абсолютную истину. Но за этим опытом стоят годы отработки навыков, сотни отказов Клиентов, тысячи выставленных счетов, самоотверженные битвы за Клиентов в кризисы, новые друзья, профессиональные конфликты и лучшие результаты.
Для кого эта книга:
Это книга для всех, кто продает или управляет продажами.
Читать далее
{"widgets":{"@light/ShortDescription":{"/content/page/fancyPage/shortDescription":{"wrapperProps":{"margins":{"top":2,"bottom":1}},"titleText":"Описание"}}},"meta":{"/content/page/fancyPage/shortDescription":{"name":"@light/ShortDescription"}},"collections":{"fullDescription":{"6262082116830101726":{"text":"Новые 45 татуировок из продавцового прошлого Максима Батырева — как в роли рядового менеджера по продажам, так и в роли руководителя: успехи, неудачи, выводы из них.\u003Cbr /\u003EОдна из самых непростых и в то же время интересных профессий — это профессия человека, который ежедневно, ежечасно и ежеминутно защищает интересы организации, проводя коммерческие переговоры с её потенциальными заказчиками и будущими партнерами.\u003Cbr /\u003EМаксим Батырев уверен: все, чего он достиг в своей профессиональной деятельности, он достиг благодаря работе в продажах. Продажи учат защищать свои интересы, выступать публично, вести переговоры с клиентами, делать своими руками презентации, внятно формулировать свои мысли и многому другому.\u003Cbr /\u003EПродажи делают людей сильными.\u003Cbr /\u003EЕсли вы научитесь продавать товары с не самой очевидной выгодой на одном из самых высококонкурентных рынков, то вам по плечу будут практически любые бизнес-задачи.\u003Cbr /\u003EВ своей новой книге Максим рассказывает о 45 татуировках продавца, которые появились за пятнадцать лет, во время которых он учился продавать.\u003Cbr /\u003EИз предисловия Максима:\u003Cbr /\u003EКаждый день я встречаюсь с разными предпринимателями и менеджерами из разных городов и даже стран, и мы разговариваем о бизнесе. И каждый раз на этих встречах поднимается тема продаж. Как продавать? Как сделать систему продаж эффективной? Каким образом выращивать руководителей в продажах? Что является ключевыми факторами успеха?\u003Cbr /\u003EК сожалению, вынужден констатировать факт, что у нас очень мало людей умеют грамотно продавать. Мы либо, начитавшись американских книжек, пытаемся перенять их технологии себе, либо, гонясь за сиюминутной выгодой, \"обещаем\" Клиенту то, чего он не получит (это называется \"впаривание\"), либо ударяемся в психологию или какую-нибудь другую крайность.\u003Cbr /\u003EТакая же проблема и в вопросах управления продажами. Очень небольшое количество знакомых мне руководителей продаж четко понимают, каким образом нужно настраивать свои подразделения для получения максимально возможных результатов.\u003Cbr /\u003EЯ тоже не умел ни продавать, ни тем более управлять продажами, допускал тысячи ошибок в своей деятельности и в конце концов научился продавать много. Мне удалось стать и лучшим специалистом по продажам в своей компании, позже и лучшим руководителем отдела, а потом мы с моей командой устанавливали корпоративные рекорды и продавали больше всех в России на нашем непростом рынке. За это время у меня появились не только менеджерские, но и продаванские татуировки, которыми я решил поделиться с Вами в этой книге.\u003Cbr /\u003EЭто исключительно мой субъективный опыт, и я снова, как и в предыдущей книге, не претендую на абсолютную истину. Но за этим опытом стоят годы отработки навыков, сотни отказов Клиентов, тысячи выставленных счетов, самоотверженные битвы за Клиентов в кризисы, новые друзья, профессиональные конфликты и лучшие результаты.\u003Cbr /\u003EДля кого эта книга:\u003Cbr /\u003EЭто книга для всех, кто продает или управляет продажами."}}}}

Коротко о товаре

Артикул Маркета
4349884782
Издательство
ISBN
9785001957591
Серия
NEON Pocketbooks
Автор
Батырев М.
Все характеристики
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Цена с картой Яндекс Пэй:314 ₽

Скидка: 38%
–38 %
Вместо: 317 ₽510 ₽
  • 23 мая, курьер Маркета • 249 ₽
  • 23 мая, в пункт выдачи • 0 ₽
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Цена с картой Яндекс Пэй:555 ₽

Скидка: 1%
–1 %
Вместо: 561 ₽
  • 23 мая, курьер Маркета • 99 ₽
  • 23 мая, в пункт выдачи • 0 ₽
Бук-сток
Рейтинг 4.9 из 5
25Котзывов

Цена с картой Яндекс Пэй:710 ₽

Скидка: 7%
–7 %
Вместо: 724 ₽
  • 23 мая, курьер Маркета • 99 ₽
  • 23 мая, в пункт выдачи • 0 ₽
Фантазёры
Рейтинг 4.9 из 5
6Котзывов
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Батырев М. "45 татуировок продавана. Правила для тех, кто продаёт и управляет продажами. NEON Pocketbooks"
Максим Батырев. 45 татуировок продавана. Правила для тех, кто продаёт и управляет продажами. NEON Pocketbooks
4.9
(68)
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Цена с картой Яндекс Пэй:314 ₽

Скидка: 38%
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Вместо: 317 ₽510 ₽
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4.9
У этого продавца: 68 оценок
•
17 отзывов
У всех продавцов: 76 оценок
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user avatar
5 декабря 2023 • Максим
Достоинства: По содержанию книга отличная. Набор хороших тезисов. Ощущается, что тезисы на основании хорошего профессионального опыта.Недостатки: Фотографии страниц высветлены в объявлении. На самом деле это самая-самая газетная бумага.Комментарий: Издание книги дешевое, но и стоит она совсем недорого. Я доволен покупкой. В такой не жалко делать пометки и использовать её как н...
user avatar
31 декабря 2023 • РОМАН ПРОКУРОНОВ
Достоинства: отличная по качеству книга брал в подарок. одариваемая осталась довольна.Недостатки: нет. сложно судить о качестве когда подарил буквально через час после того как забрал. но запакованно отличноКомментарий: ну собственно не пользовался так как дарил.
user avatar
5 декабря 2023 • Имя скрыто
Достоинства: Легко читается, полезно)Комментарий: Книгу советую прочесть: интересно изложена, легко читается. Вы продавец, консультант, имеете свой бизнес- поможет увеличит доход. ...
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20 апреля • Daniil
Комментарий: Выгодная цена. Читать можно.
user avatar
31 марта • berry658tom
Достоинства: Отличная книга
user avatar
15 декабря 2023 • Елена Иванова
Достоинства: Легкость прочтенияКомментарий: Книгу легко читать, написано понятным языком. Шрифт комфортный, мягкая обложка. Цена по акции 🔥
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8 февраля • Кирилл Шевченко
Достоинства: Интересное и недорогое чтиво для общего развития
user avatar
30 декабря 2023 • Имя скрыто
Комментарий: Лучшие книги на все времена. Если ты только начал свою карьеру то обязательно прочти!
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2 ноября 2023 • Максим Силантьев
Достоинства: Хорошая базовая книга о том, как надо держать себя в продажахНедостатки: Не выявилКомментарий: Ничего нового для себя не открыл, но повторение мать учения
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    45 татуировок продавана. Правила для тех кто продаёт и управляет продажами

    Цена 1 556 ₽ вместо 1 588
  • Карл Сьюэлл, Пол Браун. Клиенты на всю жизнь. NEON Pocketbooks
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    Карл Сьюэлл, Пол Браун. Клиенты на всю жизнь. NEON Pocketbooks

    Цена 570 ₽ вместо 725
  • Максим Батырев. 45 татуировок менеджера. Правила российского руководителя
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    Максим Батырев. 45 татуировок менеджера. Правила российского руководителя

    Цена 1 141 ₽ вместо 1 153
  • Реклама
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  • 45 татуировок продавана Правила для тех кто продает и управляет продажами Книга Батырев МВ 16+
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    45 татуировок продавана Правила для тех кто продает и управляет продажами Книга Батырев МВ 16+

    Цена 979 ₽ вместо 1 359
  • 45 татуировок продавана. Правила для тех, кто продает и управляет продажами
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    45 татуировок продавана. Правила для тех, кто продает и управляет продажами

    Цена 5 528 ₽ вместо 5 584
  • 45 татуировок продавана. Правила для тех, кто продаёт
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    45 татуировок продавана. Правила для тех, кто продаёт

    Цена 1 495 ₽ вместо 1 510
  • Нил Рекхэм. Спин-продажи. NEON Pocketbooks
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    Нил Рекхэм. Спин-продажи. NEON Pocketbooks

    Цена 404 ₽ вместо 510
  • Ричард Осман. Клуб убийств по четвергам. Покетбук
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    Ричард Осман. Клуб убийств по четвергам. Покетбук

    Цена 387 ₽ вместо 563
  • "Стоик"Драйзер Т.
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    "Стоик"Драйзер Т.

    Цена 253 ₽ вместо 370
  • 1984. Скотный двор. Оруэлл Дж. 7641185
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    1984. Скотный двор. Оруэлл Дж. 7641185

    Цена 179 ₽ вместо 181
  • Ольга Христофорова . Мифы северных народов России. От творца Нума и ворона Кутха до демонов кулей и злых духов кана
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    Ольга Христофорова . Мифы северных народов России. От творца Нума и ворона Кутха до демонов кулей и злых духов кана

    Цена 1 167 ₽ вместо 1 179
  • Лев Толстой. Анна Каренина. Вечные истории. Young Adult
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    Лев Толстой. Анна Каренина. Вечные истории. Young Adult

    Цена 718 ₽ вместо 877
  • Шарлотта Бронте. Джейн Эйр. Вечные истории. Young Adult
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    Шарлотта Бронте. Джейн Эйр. Вечные истории. Young Adult

    Цена 552 ₽ вместо 696
  • Тревожные люди. Фредрик Бакман
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    Тревожные люди. Фредрик Бакман

    Цена 574 ₽ вместо 1 170
  • Михаил Лермонтов. Герой нашего времени. Вечные истории. Young Adult
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    Михаил Лермонтов. Герой нашего времени. Вечные истории. Young Adult

    Цена 493 ₽ вместо 645
  • Реклама
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  • Достоевский Федор Михайлович. Преступление и наказание. Вечные истории. Young Adult
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    Достоевский Федор Михайлович. Преступление и наказание. Вечные истории. Young Adult

    Цена 529 ₽ вместо 674
  • Моргот Эл. Злодейский путь. Том 3
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    Моргот Эл. Злодейский путь. Том 3

    Цена 1 391 ₽ вместо 1 405
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