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Описание

О книге

Больше 20 лет «Инструкция No0» была известна только узкому кругу людей в бухгалтерском бизнесе. Авторы книги — Павел Меньшиков (теоретик, бизнес-технолог в области построения эффективных бухгалтерий) и Сергей Кирилловский (практик, владелец юридического и бухгалтерского бизнеса) — решили, что она достойна того, чтобы о ней узнали все.

Кому будет полезна

Бизнесменам, работодателям, руководителям — потому что поможет освободить личное время на 50% в течение полугода.
Работникам, соискателям — потому что полученные навыки помогут стать активнее (увереннее в себе), а это значительно повысит ценность в глазах руководителей и их заработную плату на 50% в течение года.
Компания же, в свою очередь, заработает, как единый и слаженный механизм, сделает прыжок вперёд и сразу после внедрения начнёт обходить своих соперников.
«Инструкция No0» универсальна, имеет простой свод правил для руководителя и работника. Она открывает глаза на очевидные вещи, которые — почему-то! — ранее никто не замечал.

Удобство для глаз

Интересная и познавательная книга с превосходным стилем написания.
Лёгкая в чтении, а ещё усвоении.
Отличное качество печати.
Комфортный для восприятия шрифт от компании Paratype.

Признание и популярность

Цель издания книги — изменить мировое мышление о делегировании. Печатная книга начала активно продаваться в 2022 году и сразу уже привлекла внимание любителей нехудожественной литературы, предпринимателей, начальников разных уровней, сотрудников и соискателей. Её значимость признали ведущие бизнес-СМИ, в том числе: платформа «Деловая среда («Сбер»)», журналы «Коммерческий директор», «Управление качеством» и «Зарплата. ру». К тому же «Инструкция номер ноль» является партнёром юбилейной премии «PERSONO года 2023».

Стоимость и бонусы

После прочтения книги вы будете рассказывать о ней своим детям и внукам. Её стоимость по карману даже студенту, а руководителю тем более. Бонус: ссылка на шаблон «Инструкции №0» в тексте книги станет приятным дополнением к покупке!

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Коротко о товаре

Артикул Маркета

4455316545

Издательство

Инструкция номер ноль

ISBN

9785005901613

Серия

Делегирование и управление

Автор

Сергей Кирилловский и Павел Меньшиков

Все характеристики

Внешний вид товаров и/или упаковки может быть изменён изготовителем и отличаться от изображенных на Яндекс Маркете.

Все товары Инструкция номер ноль

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Цена с картой Яндекс Пэй:240 ₽

Скидка: 20%

–20 %

Вместо: 249 ₽~~299~~ ₽

Завтра, курьер Маркета • 249 ₽
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Бизнес-книга «Инструкция номер ноль», в мягкой обложке, без автографов

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Характеристики

Цена с картой Яндекс Пэй:240 ₽

Скидка: 20%

–20 %

Вместо: 249 ₽~~299~~ ₽

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4.9

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У продавца:39 оценок·28 отзывов

У всех продавцов:44 оценки·33 отзыва

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Нейросеть YandexGPT: И|

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+11

{"widgets":{"@card/MediaViewerThumbnails":{"/content/page/fancyPage/reviewBlock/photos":{"wrapperProps":{"margins":{"top":4}},"limit":12,"isHorizontal":true,"place":"__thumbsAllBusinessReviewsPlace__"}}},"meta":{"/content/page/fancyPage/reviewBlock/photos":{"name":"@card/MediaViewerThumbnails"}},"collections":{"mediaViewer":{"__reviewAllBusinessPlace__":{"id":"__reviewAllBusinessPlace__","entity":"mediaViewer","idx":0,"composeId":"15517633958032567637","fullScreenStatus":false}},"reviewItem":{"ri_306537690":{"reviewId":"306537690","author":{"nickname":"Дарт Бак","avatarMediaItemId":"mi_7980344997062499973","isAnonymous":false},"rating":5,"reviewDate":"1715786404700","advantages":"Лаконично и имформативно. Для малого бизнеса мастхэв","disadvantages":"качество полиграфии, но за такую цену грех жаловаться","media":[]},"ri_305600751":{"reviewId":"305600751","author":{"nickname":"Серега Картузов","avatarMediaItemId":"mi_15833981316122297689","isAnonymous":false},"rating":5,"reviewDate":"1715500098236","advantages":"Очень нестандартное оформление, бросается в глаза, цепляет взгляд даже когда лежит на столе среди других книг.","commonText":"Ну толково написано, на русском языке.\nНекоторые вопросы спорны, но в целом читать рекомендую.","media":["mi_718927463618961928","mi_8910389464323860264","mi_3107186473744447812","mi_6075065624308864597"]},"ri_310632334":{"reviewId":"310632334","author":{"nickname":"Имя скрыто","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":true},"rating":5,"reviewDate":"1717089002041","advantages":"Напечатана на хорошей белой бумаге","disadvantages":"Нет","commonText":"Купил за 97₽, за отзыв обещают 100 бонусных баллов. Получается ещё и заработал, значит книга работает)","media":["mi_13208423800076232743"]},"ri_306297433":{"reviewId":"306297433","author":{"nickname":"Ильдар Садиков","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":false},"rating":5,"reviewDate":"1715704410274","advantages":"\"Получил задачу - запиши\" ну разве не гениально!?)\nС этого и надо начинать год. В особенности задачи самому себе, те которые надо и хочу. Несколько простых правил и Вы в ресурсе!","disadvantages":"Нет недостатков. Кстати в книжке есть ссылка на шаблон \"Инструкции №0\" в электронном виде, хотя это к достоинствам надо перенести.","commonText":"Прочитал с буйством чувств книгу \"Инструкция номер ноль\", потому что где-то между строк бегал курьером я. Да, я работал в \"Бизнес диалог\" где-то в 2010 или 11 году. Кстати с многими сотрудниками я до сих пор пересекаюсь, а с некоторыми дружу.\nПо описанным \"эпик фейлам\" мои косяки видимо оставались не замеченными, либо мне удавалось технично их исправлять ☺.\n... И тут я себя одëрнул и стёр большую часть отзыва, потому что это было похоже на продолжение приключений из книги 🤣.\nСейчас я развиваю свой проект \"Юрслужба для бизнеса\", где разобрал некоторые риски в бизнесе и определил готовые решения. Предпринимательство это прежде всего работа над собой, инициативность, ответственность, преодоление страхов. Одним из важных навыков является делегирование. И вот на глаза попадается надпись \"Инструкция номер ноль\". Обычные прописные истины, слишком просто, я и так всё знаю, уверен у многих такая реакция. Но в какой-то момент меня осенило!!! То, что у меня в голове, та идеальная картинка, вот она, описана в книге! Бери и делай. А ещё система поддержки!\nУникальный, действительно органичный инструмент для саморазвития и развития компании.\nЯ Вам по хорошему завидую, если у вас откликается и вы уже горите желанием погрузиться в изучение и внедрение \"Инструкции номер ноль\".\nСпасибо авторам за труд!","media":["mi_481632687018451030","mi_16976174611654908449","mi_8308055318214601374"]},"ri_308820349":{"reviewId":"308820349","author":{"nickname":"Руслан М.","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":false},"rating":5,"reviewDate":"1716541466264","advantages":"Тематика и цена","disadvantages":"Нет","commonText":"Удалось купить по приятной цене. Планирую основать свой бизнес, поэтому точно не лишне будет прочесть. Качественная книга, актуальная. Никак не упакована пришла! Вообще без упаковки!","media":[]},"ri_289762752":{"reviewId":"289762752","author":{"nickname":"Юлия С.","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":false},"rating":5,"reviewDate":"1710493369532","advantages":"Стиль повествования, качество печати","disadvantages":"Слишком много упоминаний \"Инструкция 0\"","commonText":"Плюсы: у автора приятный и понятный стиль написания с реальными примерами, отличное качество бумаги и приятный для глаза шрифт. \nПожелание: хотелось бы больше примеров из реальных ситуаций.\nМинусы: частое упоминание \"Инструкция 0\" в конце книги, может встречаться несколько раз в одном предложении!!! От этого кажется, что читаешь рекламу. Второе, в тексте присутсвует достаточно агрессивное сравнение с другими методиками, например SMART, в стиле \"она плохая, а у нас методика хорошая\", что также делает написание похожим на рекламу. Многие авторы отходят от такого стиля в пользу \"я предлагаю свою методику, она работает - вот примеры из жизни, но и другие существующие методики неплохи, каждая компания в праве выбирать то, что ей больше по душе\". \nЕще одна важная заметка: Инструкция подойдет для малых и средних предприятий, где еще только образуется корп. культура. В больших компаниях (и это важно) правила прописанные в этой книге доведены до автоматизма и перенимаются новыми сотрудниками интуитивно при взаимодействии с остальным коллективом.","media":[]},"ri_308573894":{"reviewId":"308573894","author":{"nickname":"Имя скрыто","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":true},"rating":5,"reviewDate":"1716463214966","advantages":"Неплохая книга, интересная","disadvantages":"Тоненькая обложка, но за такую цену грех жаловаться","commonText":"Купила за 1₽ по промокоду 99%😅","media":["mi_2368462018655149577"]},"ri_308196142":{"reviewId":"308196142","author":{"nickname":"谢尔盖 ll↓","avatarMediaItemId":"mi_1089861600416945411","isAnonymous":false},"rating":5,"reviewDate":"1716353333860","advantages":"норм книга. простые постулаты, краткие и доступные объяснения, компактный размер, лёгкая. можно кидать её в сотрудников/подчинённых.","commonText":"яндекс, вот зачем так делать? ну вот почему нельзя приклеить наклейку сзади хотя бы?","media":["mi_1799660896439170273"]},"ri_304579956":{"reviewId":"304579956","author":{"nickname":"Г.","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":false},"rating":5,"reviewDate":"1715164557176","advantages":"Отличная книга, содержание как раз для тех, кто вроде бы все понимает, но ему нужен текст для структуры","disadvantages":"Не обнаружила","commonText":"Продавец просто чудо!","media":[]},"ri_310657286":{"reviewId":"310657286","author":{"nickname":"Мария","avatarMediaItemId":"mi_13619998924006320044","isAnonymous":false},"rating":5,"reviewDate":"1717093745965","advantages":"Содержание, лёгкий текст, примеры, цена и бонусы","disadvantages":"Шрифт","commonText":"Легко написанный текст с хорошим содержанием. Действительно пригодится как исполнителям так и работодателям, рабочая книга. \nНебольшая, аккуратная книга, которая легко поместится в сумочку. В основном очень светлый плохо заметный текст, но за такую цену этот недостаток легко прощается.\nК покупке рекомендую как настольную!","media":["mi_2385029407824555184","mi_15907071929017307400","mi_3960043579781821130","mi_16721655957639562714"]},"ri_310739262":{"reviewId":"310739262","author":{"nickname":"Масенкова Наталия","avatarMediaItemId":"mi_2881828815472215627","isAnonymous":false},"rating":5,"reviewDate":"1717141984808","advantages":"цена, полезность, формат","disadvantages":"не обнаружено, по крайней мере, пока","commonText":"Очень полезная книженция для современного бизнеса и ее только )\nБольшая часть прочитанного не удивила и не впечатлила, так как это всё уже у нас применяется. Но есть пара моментов, которые будут полезны.\nИз минусов могу только отметить блеклый шрифт.","media":["mi_8698902849455362926","mi_1162200876026897489"]},"ri_308225597":{"reviewId":"308225597","author":{"nickname":"Анатолий Петров","avatarMediaItemId":"mi_14588628196139540004","isAnonymous":false},"rating":5,"reviewDate":"1716362858982","advantages":"Книга для чтения занятная. Скорее - для меня пенсионера, бывшего руководителя средней руки, чем для взрослого сына, также небольшого начальника. Ему некогда отвлекаться на чтение даже такой литературы. Но прочти её я тогда, в разгар былых баталий и интриг, чаще бы находил остроумные и, возможно, действенные контрмеры в ответ сопротивление подчинённых. Передам внуку, который уже проявляет начатки командирства.","disadvantages":"Нет таковых, учитывая цену книжки, сравнимую с упаковкой хорошего хлеба. Отлично при этом издана, чёткая печать, плотная бумага.","commonText":"Лучше поздно, чем никогда.","media":["mi_1131955457755868259"]},"ri_310423084":{"reviewId":"310423084","author":{"nickname":"Татьяна","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":false},"rating":5,"reviewDate":"1717035221879","advantages":"Достойное качество печати, тактильно приятно держать в руках, плотные листы. Содержание.","disadvantages":"Я таковых не увидела.","commonText":"Увидела случайно, прочла аннотацию и сразу же решила приобрести. Не пожалела. Так что смело могу рекомендовать к покупке и прочтению. Спасибо!","media":["mi_12627926691923337045","mi_16241103512993718246","mi_12852700200426255383"]}}}}

3 недели назад • Ильдар Садиков • Куплен на Маркете

Достоинства: "Получил задачу - запиши" ну разве не гениально!?) С этого и надо начинать год. В особенности задачи самому себе, те которые надо и хочу. Несколько простых правил и Вы в ресурсе!
Недостатки: Нет недостатков. Кстати в книжке есть ссылка на шаблон "Инструкции №0" в электронном виде, хотя это к достоинствам надо перенести.
Комментарий: Прочитал с буйством чувств книгу "Инструкция номер ноль", потому что где-то между строк бегал курьером я. Да, я работал в "Бизнес диалог" где-то в 2010 или 11 году. Кстати с многими сотрудниками я до сих пор пересекаюсь, а с некоторыми дружу. По описанным "эпик фейлам" мои косяки видимо оставались не замеченными, либо мне удавалось технично их исправлять ☺. ... И тут я себя одëрнул и стёр большую часть отзыва, потому что это было похоже на продолжение приключений из книги 🤣. Сейчас я развиваю свой проект "Юрслужба для бизнеса", где разобрал некоторые риски в бизнесе и определил готовые решения. Предпринимательство это прежде всего работа над собой, инициативность, ответственность, преодоление страхов. Одним из важных навыков является делегирование. И вот на глаза попадается надпись "Инструкция номер ноль". Обычные прописные истины, слишком просто, я и так всё знаю, уверен у многих такая реакция. Но в какой-то момент меня осенило!!! То, что у меня в голове, та идеальная картинка, вот она, описана в книге! Бери и делай. А ещё система поддержки! Уникальный, действительно органичный инструмент для саморазвития и развития компании. Я Вам по хорошему завидую, если у вас откликается и вы уже горите желанием погрузиться в изучение и внедрение "Инструкции номер ноль". Спасибо авторам за труд!

2 месяца назад • Юлия С. • Куплен на Маркете

Достоинства: Стиль повествования, качество печати
Недостатки: Слишком много упоминаний "Инструкция 0"
Комментарий: Плюсы: у автора приятный и понятный стиль написания с реальными примерами, отличное качество бумаги и приятный для глаза шрифт. Пожелание: хотелось бы больше примеров из реальных ситуаций. Минусы: частое упоминание "Инструкция 0" в конце книги, может встречаться несколько раз в одном предложении!!! От этого кажется, что читаешь рекламу. Второе, в тексте присутсвует достаточно агрессивное сравнение с другими методиками, например SMART, в стиле "она плохая, а у нас методика хорошая", что также делает написание похожим на рекламу. Многие авторы отходят от такого стиля в пользу "я предлагаю свою методику, она работает - вот примеры из жизни, но и другие существующие методики неплохи, каждая компания в праве выбирать то, что ей больше по душе". Еще одна важная заметка: Инструкция подойдет для малых и средних предприятий, где еще только образуется корп. культура. В больших компаниях (и это важно) правила прописанные в этой книге доведены до автоматизма и перенимаются новыми сотрудниками интуитивно при взаимодействии с остальным коллективом.

Неделю назад • Анатолий Петров • Куплен на Маркете

Достоинства: Книга для чтения занятная. Скорее - для меня пенсионера, бывшего руководителя средней руки, чем для взрослого сына, также небольшого начальника. Ему некогда отвлекаться на чтение даже такой литературы. Но прочти её я тогда, в разгар былых баталий и интриг, чаще бы находил остроумные и, возможно, действенные контрмеры в ответ сопротивление подчинённых. Передам внуку, который уже проявляет начатки командирства.
Недостатки: Нет таковых, учитывая цену книжки, сравнимую с упаковкой хорошего хлеба. Отлично при этом издана, чёткая печать, плотная бумага.
Комментарий: Лучше поздно, чем никогда.

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Рекомендуем

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Мастер и Маргарита. Булгаков М.

Цена 180 ₽ вместо 182

Игра настольная Мемограм с мемами для взрослых и подростков оригинальная для развлечения

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Игра настольная Мемограм с мемами для взрослых и подростков оригинальная для развлечения

Цена 682 ₽ вместо 1 500

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Тревожные люди. Фредрик Бакман

Цена 574 ₽ вместо 1 170

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Петербург - Москва. Из истории Октябрьской железной дороги

Цена 865 ₽ вместо 2 265

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Мезин А. По домам. Как превратить удаленную работу в преимущество

Цена 164 ₽ вместо 260

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Книга Привычка гения. Как одна привычка может полностью изменить вашу работу и вашу жизнь

Цена 681 ₽ вместо 688

Комплект настольных игр Студия Pagedown "Полный Орфограф"

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Комплект настольных игр Студия Pagedown "Полный Орфограф"

Цена 882 ₽ вместо 950

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После бури. Фредрик Бакман

Цена 950 ₽ вместо 1 746

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Оруэлл Дж. 1984

Цена 196 ₽ вместо 284

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Алтунин А. И. "Интеллигентность"

Цена 990 ₽ вместо 2 000

Настольная игра на реакцию "Безумный крокодил", на внимание, ловкость, для детей, развивающая

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Настольная игра на реакцию "Безумный крокодил", на внимание, ловкость, для детей, развивающая

Цена 375 ₽ вместо 530

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Книга 1984

Цена 130 ₽ вместо 179

Артем Вахрушев. Хочу свой бизнес. Предприниматель за 72 часа.

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Артем Вахрушев. Хочу свой бизнес. Предприниматель за 72 часа.

Цена 678 ₽ вместо 848

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Прифронтовая Москва

Цена 324 ₽ вместо 388

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Ключевой

Цена 332 ₽ вместо 338

Гори - не гасни, огонек моей надежды! Вадим Нейман

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Гори - не гасни, огонек моей надежды! Вадим Нейман

Цена 216 ₽ вместо 259

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Описание

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