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Описание

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Бизнес с нуля: Метод Lean Startup для быстрого тестирования идей и выбора бизнес-модели (переплет) / Бизнес литература / Стартап

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Описание

Бизнес с нуля: Метод Lean Startup для быстрого тестирования идей и выбора бизнес-модели (переплет) | Бизнес литература | Стартап Мы привыкли считать, что процессы и менеджмент - это что-то скучное и унылое, а стартапы динамичное и увлекательное, где нет места никаким правилам. Однако верно как раз обратное: создание стартапа должно быть подчинено четкой методике, имеющей строго определенные шаги.
Основная идея метода "бережливый (экономичный) стартап", разработанного Эриком Рисом, заключается в быстром тестировании идей новых продуктов на реальных потребителях и постоянной корректировке бизнес-модели, с тем чтобы начинать масштабные вложения только тогда, когда идея подтверждена фактами. Кто уже познакомился с этой книгой, говорит о ней так: если вы предприниматель, срочно бросайте все дела, садитесь и читайте! И пусть вас не смущают слова "бизнес с нуля" в названии. Предприниматели по духу есть в разных компаниях, а уметь постоянно анализировать бизнес-модель и вовремя вносить в нее коррективы нужно любому бизнесу - и малому, и большому.
# инвестиции, маркетинг, выбор, бизнес, бизнес литература, тестирование, менеджмент, русская модель управления, бизнес книги, для бизнеса, продажи, стартап
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Коротко о товаре

Артикул Маркета
4229464673
Издательство
ISBN
978-5-9614-6837-3
Серия
ЮридЭкономЛит(Альпина)
Автор
Рис Э.
Все характеристики
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Внешний вид товаров и/или упаковки может быть изменён изготовителем и отличаться от изображенных на Яндекс Маркете.
Все товары Альпина Паблишер
Альпина Паблишер

Где купить

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Цена с картой Яндекс Пэй:528 ₽

Скидка: 53%
–53 %
Вместо: 544 ₽1 120 ₽
  • Завтра, курьер Маркета • 99 ₽
  • Завтра, в пункт выдачи • 0 ₽
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  • Деньги делают деньги: От зарплаты до финансовой свободы
    ВАМ–46 %
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    Деньги делают деньги: От зарплаты до финансовой свободы

    Рейтинг товара: 4.7 из 5
    на основе 43 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 607 ₽ вместо 626
    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  • Маркетинг от А до Я. 80 концепций, которые должен знать каждый менеджер
    –42 %
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    Маркетинг от А до Я. 80 концепций, которые должен знать каждый менеджер

    Рейтинг товара: 4.7 из 5
    на основе 56 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 535 ₽ вместо 552
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  • Как создать продукт, который купят. Метод Lean Customer Development
    –40 %
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    Как создать продукт, который купят. Метод Lean Customer Development

    Рейтинг товара: 5 из 5
    на основе 1 оценка
    С картой  Пэй
    Цена с картой Яндекс Пэй 635 ₽ вместо 655
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  • Спроси маму: Как общаться с клиентами и подтвердить правоту своей бизнес-идеи, если все кругом врут?
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    Спроси маму: Как общаться с клиентами и подтвердить правоту своей бизнес-идеи, если все кругом врут?

    Рейтинг товара: 4.9 из 5
    на основе 63 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 361 ₽ вместо 372
    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маму: Как общаться с клиентами и подтвердить правоту своей бизнес-идеи, если все кругом 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  • Бизнес-модели. 55 лучших шаблонов
    –41 %
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    Бизнес-модели. 55 лучших шаблонов

    Рейтинг товара: 4.6 из 5
    на основе 5 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 877 ₽ вместо 904
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  • Построение бизнес-моделей: Настольная книга стратега и новатора
    ВАМ–49 %
    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-l4ksynng1x/toggleWishlist":{"skuId":"552691190","productId":1781840544,"offerId":"J78Vc2B14pAvDdDWol4OOg","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQxY3L47mjgMJHEjEKL0NvbXBldGl0aXZlQW5hbG9nc19NYXJrZXRNb2RlbENhcmRfRnJvbnRTbmlwcGV0MhYIoPXS0QYQ9svFhwIY/5roBiD+0OsI","sign":"IdEsd14J44k9ZCg0ESpNi8G+TAqTPZd7inTrNcWi1k0="},"waitWishlistCollections":false,"place":{"page":"product","widget":"scrollbox"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-l4ksynng1x/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Построение бизнес-моделей: Настольная книга стратега и новатора

    Рейтинг товара: 4.9 из 5
    на основе 17 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 1 107 ₽ вместо 1 141
    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  • Стартап. Настольная книга основателя
    –35 %
    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-pmrbnawi5k8/toggleWishlist":{"skuId":"730831467","productId":1781332729,"offerId":"p2hC_8595iL-SK3zrfhWwA","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQxY3L47mjgMJHEjEKL0NvbXBldGl0aXZlQW5hbG9nc19NYXJrZXRNb2RlbENhcmRfRnJvbnRTbmlwcGV0MhYI+fWz0QYQ67S+3AIY/5roBiD+0OsI","sign":"LFoO9LuyNqsj0Zoeqhu4wqiVoShGzC4JzES2N8oSAv4="},"waitWishlistCollections":false,"place":{"page":"product","widget":"scrollbox"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-pmrbnawi5k8/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Стартап. Настольная книга основателя

    Рейтинг товара: 5 из 5
    на основе 1 оценка
    С картой  Пэй
    Цена с картой Яндекс Пэй 1 698 ₽ вместо 1 750
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  • Разумный инвестор: Полное руководство по стоимостному инвестированию
    ВАМ–45 %
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    Разумный инвестор: Полное руководство по стоимостному инвестированию

    Рейтинг товара: 4.9 из 5
    на основе 332 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 1 199 ₽ вместо 1 236
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  • Правила инвестирования Уоррена Баффетта
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    Правила инвестирования Уоррена Баффетта

    Рейтинг товара: 4.9 из 5
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  • Эрик Рис Бизнес с нуля: МетодLeanStartup для быстрого тестирования идей и выбора бизнес-модели
    –32 %
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    Эрик Рис Бизнес с нуля: МетодLeanStartup для быстрого тестирования идей и выбора бизнес-модели

    С картой  Пэй
    Цена с картой Яндекс Пэй 989 ₽ вместо 999
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  • Бизнес-план на 100%: Стратегия и тактика эффективного бизнеса
    ВАМ–42 %
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    Бизнес-план на 100%: Стратегия и тактика эффективного бизнеса

    Рейтинг товара: 4 из 5
    на основе 3 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 856 ₽ вместо 883
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  • Метод стартапа. Предпринимательские принципы управления
    –2 %
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    Метод стартапа. Предпринимательские принципы управления

    Рейтинг товара: 5 из 5
    на основе 1 оценка
    С картой  Пэй
    Цена с картой Яндекс Пэй 2 080 ₽ вместо 2 122
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  • Психология инвестирования / Финансы / Деньги
    ВАМ–40 %
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    Психология инвестирования / Финансы / Деньги

    Рейтинг товара: 4.9 из 5
    на основе 10 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 628 ₽ вместо 647
    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  • Как разговаривать с кем угодно, когда угодно и где угодно
    –34 %
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    Как разговаривать с кем угодно, когда угодно и где угодно

    Рейтинг товара: 4.7 из 5
    на основе 158 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 341 ₽ вместо 352
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  • Владимир Моженков. Бизнес по чуть-чуть. 150 мелочей, которые помогут стать успешным руководителем. Покетбук
    –35 %
    ПРОМОКОД –15 %
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    Владимир Моженков. Бизнес по чуть-чуть. 150 мелочей, которые помогут стать успешным руководителем. Покетбук

    Рейтинг товара: 5 из 5
    на основе 5 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 400 ₽ вместо 404
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Бизнес по чуть-чуть. 150 мелочей, которые помогут стать успешным руководителем. 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  • 100 книг по бизнесу, которые надо прочитать Голдман Т.
    –31 %
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    100 книг по бизнесу, которые надо прочитать Голдман Т.

    С картой  Пэй
    Цена с картой Яндекс Пэй 442 ₽ вместо 450
    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  • MBA в картинках. Два года бизнес-школы в одной книге
    ВАМ–46 %
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    MBA в картинках. Два года бизнес-школы в одной книге

    Рейтинг товара: 4.7 из 5
    на основе 11 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 785 ₽ вместо 809
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  • Артем Вахрушев. Хочу свой бизнес. Предприниматель за 72 часа.
    –1 %
    ПРОМОКОД –15 %
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    Артем Вахрушев. Хочу свой бизнес. Предприниматель за 72 часа.

    Рейтинг товара: 4.5 из 5
    на основе 4 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 630 ₽ вместо 636
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Хочу свой бизнес. 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  • Лучшая версия себя: Правила обретения счастья и смысла на работе и в жизни (покет) / Психология / Саморазвитие / Счастье
    –31 %
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    Лучшая версия себя: Правила обретения счастья и смысла на работе и в жизни (покет) / Психология / Саморазвитие / Счастье

    Рейтинг товара: 4.9 из 5
    на основе 32 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 360 ₽ вместо 371
    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  • Малый бизнес. От иллюзий к успеху. Как создать компанию и удержать ее. Майкл Гербер
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    Малый бизнес. От иллюзий к успеху. Как создать компанию и удержать ее. Майкл Гербер

    Рейтинг товара: 3 из 5
    на основе 1 оценка
    С картой  Пэй
    Цена с картой Яндекс Пэй 809 ₽ вместо 825
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От иллюзий к успеху. Как создать компанию и удержать ее. 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  • Хилл Н. Думай и богатей. Главная книга по обретению богатства
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    Хилл Н. Думай и богатей. Главная книга по обретению богатства

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  • Финансовая независимость: как быстро создать капитал и обеспечить себя на всю жизнь
    –2 %
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    Финансовая независимость: как быстро создать капитал и обеспечить себя на всю жизнь

    Рейтинг товара: 4.8 из 5
    на основе 12 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 2 870 ₽ вместо 2 928
    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  • Семенчук В. В. Бизнес-хакинг. Ищи уязвимости конкурентов — взрывай рынок
    –38 %
    ПРОМОКОД –15 %
    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-s3h6ku5guzj/toggleWishlist":{"skuId":"617323135","productId":1781858680,"offerId":"edm4UsFg_4b_AxF34zZlag","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQxY3L47mjgMJHEjEKL0NvbXBldGl0aXZlQW5hbG9nc19NYXJrZXRNb2RlbENhcmRfRnJvbnRTbmlwcGV0MhYI+ILU0QYQ/7SupgIYgv3PByD+0OsI","sign":"dWntKmK/ucd16/LoKVW2/ZWAQZSlvqb16ijr5kpcSkY="},"waitWishlistCollections":false,"place":{"page":"product","widget":"scrollbox"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-s3h6ku5guzj/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Семенчук В. В. Бизнес-хакинг. Ищи уязвимости конкурентов — взрывай рынок

    Рейтинг товара: 5 из 5
    на основе 1 оценка
    С картой  Пэй
    Цена с картой Яндекс Пэй 160 ₽ вместо 162
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  • Шешуков Д. А. Систематизация бизнеса по шагам. Планируй, контролируй, нанимай
    –17 %
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    Шешуков Д. А. Систематизация бизнеса по шагам. Планируй, контролируй, нанимай

    Рейтинг товара: 5 из 5
    на основе 2 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 877 ₽ вместо 886
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  • Елена Тимохина, Маргарита Зобнина. Бизнес Teens. Как начать свое первое дело и добиться успеха.
    ВАМ–39 %
    ПРОМОКОД –15 %
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    Елена Тимохина, Маргарита Зобнина. Бизнес Teens. Как начать свое первое дело и добиться успеха.

    Рейтинг товара: 5 из 5
    на основе 2 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 994 ₽ вместо 1 004
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  • Ричардс К. Давай поговорим о твоих доходах и расходах
    –17 %
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    Ричардс К. Давай поговорим о твоих доходах и расходах

    Рейтинг товара: 4.8 из 5
    на основе 26 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 620 ₽ вместо 626
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  • Рикардо Илли. Эстетика как код бренда. Привлекайте клиентов совершенным бизнес-продуктом
    –32 %
    ПРОМОКОД –15 %
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    Рикардо Илли. Эстетика как код бренда. Привлекайте клиентов совершенным бизнес-продуктом

    Рейтинг товара: 5 из 5
    на основе 4 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 611 ₽ вместо 617
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  • Думай и Богатей!
    –1 %
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    Думай и Богатей!

    Рейтинг товара: 5 из 5
    на основе 1 оценка
    С картой  Пэй
    Цена с картой Яндекс Пэй 338 ₽ вместо 341
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Рис Э. "Бизнес с нуля: Метод Lean Startup для быстрого тестирования идей и выбора бизнес-модели"
Бизнес с нуля: Метод Lean Startup для быстрого тестирования идей и выбора бизнес-модели (переплет) / Бизнес литература / Стартап
4.9
(35)
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Задать вопрос
Характеристики

Цена с картой Яндекс Пэй:528 ₽

Скидка: 53%
–53 %
Вместо: 544 ₽1 120 ₽
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4.9
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У продавца:35 оценок·8 отзывов
У всех продавцов:62 оценки·19 отзывов
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user avatar
2 месяца назад • Анна Батлер • Куплен на Маркете
Достоинства: Отличная книга с ясным изложением, и очень поростыми и понятными примерами из личного опыта автора.
Комментарий: Для себя взяла понимание того, что бережливы стартап - это постоянны процесс, через который приходит усовершенствование для роста без больших потерь.
user avatar
2 месяца назад • Имя скрыто • Куплен на Маркете
Достоинства: Отличная книга от практика! Рекомендую всем кто интересуется стартапами, бизнесом и инновациями
Недостатки: Их нет. Читается легко
user avatar
3 недели назад • Евгений Титов • Куплен на Маркете
Достоинства: Лежит , еще не читал
Недостатки: Пока не знаю
Комментарий: Времени не было еще прочитать
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    Маркетинг от А до Я. 80 концепций, которые должен знать каждый менеджер

    Цена 613 ₽ вместо 1 053
  • Журнал За рулем №06,2024. Июнь
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    Журнал За рулем №06,2024. Июнь

    Цена 172 ₽ вместо 195
  • Рисуем за 30 секунд любых животных Дмитриева В. Г.
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    Рисуем за 30 секунд любых животных Дмитриева В. Г.

    Цена 167 ₽ вместо 241
  • Летняя тетрадь. Идём во 2-ой класс. Тренажёр. Новый ФГОC
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    Летняя тетрадь. Идём во 2-ой класс. Тренажёр. Новый ФГОC

    Цена 357 ₽ вместо 450
  • Спроси маму: Как общаться с клиентами и подтвердить правоту своей бизнес-идеи, если все кругом врут?
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    Спроси маму: Как общаться с клиентами и подтвердить правоту своей бизнес-идеи, если все кругом врут?

    Цена 361 ₽ вместо 653
  • Построение бизнес-моделей: Настольная книга стратега и новатора
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    Построение бизнес-моделей: Настольная книга стратега и новатора

    Цена 1 107 ₽ вместо 2 175
  • Думай и Богатей!
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    Думай и Богатей!

    Цена 338 ₽ вместо 341
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    Реклама
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    Фудзимото Т. "Манга Человек-бензопила. Кн.2. Убить Дэндзи. Мощь огнестрельного оружия. Фудзимото Т."

    Цена 437 ₽ вместо 629
  • Манга Магическая битва. Книга 4. Начало повиновения. Пагубный талант
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    Манга Магическая битва. Книга 4. Начало повиновения. Пагубный талант

    Цена 931 ₽ вместо 987
  • Руки света. Барбара Бреннан
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    Руки света. Барбара Бреннан

    Цена 2 465 ₽ вместо 5 925
  • Разумный инвестор: Полное руководство по стоимостному инвестированию
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    Разумный инвестор: Полное руководство по стоимостному инвестированию

    Цена 1 199 ₽ вместо 2 186
  • Бизнес-модели. 55 лучших шаблонов
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    Бизнес-модели. 55 лучших шаблонов

    Цена 877 ₽ вместо 1 488
  • Метафорические ассоциативные карты МАК «Любовь к себе», 50 карт, 16+
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    Метафорические ассоциативные карты МАК «Любовь к себе», 50 карт, 16+

    Цена 221 ₽ вместо 360
  • Психология инвестирования / Финансы / Деньги
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    Психология инвестирования / Финансы / Деньги

    Цена 628 ₽ вместо 1 050
  • Манга Магическая битва. Книга 3. Командный бой. Чёрная вспышка
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    Манга Магическая битва. Книга 3. Командный бой. Чёрная вспышка

    Цена 453 ₽ вместо 1 179
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    Как создать продукт, который купят. Метод Lean Customer Development

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    Деньги делают деньги: От зарплаты до финансовой свободы

    Цена 607 ₽ вместо 1 120
  • Квест книга "Детективные дела Гарольда Флинта", 36 стр.
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    Квест книга "Детективные дела Гарольда Флинта", 36 стр.

    Цена 311 ₽ вместо 317
  • Сказки русские народные буква-ленд, набор из 10 книг по 12 стр, для детей и малышей
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    Сказки русские народные буква-ленд, набор из 10 книг по 12 стр, для детей и малышей

    Цена 204 ₽ вместо 372
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  • Вредные советы
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    Вредные советы

    Цена 298 ₽ вместо 301
  • Книга Прогулки по Третьяковской галерее
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    Книга Прогулки по Третьяковской галерее

    Цена 767 ₽ вместо 775
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