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Описание

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Digital-маркетинг. Главная книга интернет-маркетолога Гавриков А. В, Давыдов В. В, Федоров М. В.

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4.8

(20)

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Описание

Книга "Digital-маркетинг" - это уникальное руководство для всех, кто хочет научиться эффективно использовать цифровые технологии в своей маркетинговой стратегии. Авторы книги - Гавриков А, Давыдов В, Федоров М. - представляют подробные кейсы, примеры и самую актуальную информацию о современном интернет-маркетинге, а также дают советы по стратегическому планированию, принятию бизнес-решений и использованию инноваций. Книга содержит более 480 страниц, переведена на русский язык и доступна в твердом переплете. Она станет незаменимым помощником для тех, кто ищет новые способы продвижения своего бизнеса в цифровой среде.
Преимущества товара:
1. Подробный и актуальный контент: книга содержит актуальные исследования и примеры цифрового маркетинга, которые помогут вам оставаться в курсе последних тенденций и успешно применять их в своей работе.
2. Стратегическое планирование: авторы показывают, как правильно планировать свою маркетинговую стратегию, учитывая все факторы, такие как бюджет, целевая аудитория и конкуренты.
3. Инновации: книга поможет вам научиться использовать последние достижения в области цифрового маркетинга и внедрять инновации в свою работу.
4. Эксперименты и измерения: вы научитесь экспериментировать и измерять результаты своих действий, чтобы понимать, какие методы работают лучше всего и как их корректировать в зависимости от результатов.
5. Стабильное лидерство: книга поможет вам стать лидером на рынке и занять устойчивые позиции благодаря правильному применению цифрового маркетинга.
Ключевые свойства товара:
- Уникальное руководство по цифровому маркетингу
- Кейсы и примеры современного интернет-маркетинга
- Стратегическое планирование и принятие бизнес-решений
- Использование инноваций и экспериментирование
- Измерение результатов и корректировка тактики
- Стабильное лидерство на рынке
Использование товара:
Книгу "Digital-маркетинг" можно использовать в качестве учебного пособия для маркетологов, предпринимателей и всех, кто интересуется цифровым маркетингом. Она поможет вам улучшить свои навыки и знания в этой области и успешно продвигать свой бизнес в цифровой среде.

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Коротко о товаре

Артикул Маркета

3502301662

Издательство

АСТ

ISBN

9785171451370

Серия

Бизнес тренды

Автор

Гавриков А.В., Давыдов В.В., Федоров М.В.

Все характеристики

Внешний вид товаров и/или упаковки может быть изменён изготовителем и отличаться от изображенных на Яндекс Маркете.

Все товары АСТ

Где купить

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Цена с картой Яндекс Пэй:740 ₽

Скидка: 31%

–31 %

Вместо: 756 ₽~~1 080~~ ₽

3 июня, курьер Маркета • 99 ₽
3 июня, в пункт выдачи • 0 ₽

Издательство АСТ

Рейтинг 5 из 5

28Котзывов

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Цена с картой Яндекс Пэй:960 ₽

Скидка: 2%

–2 %

Вместо: 980 ₽

6 июня, курьер Маркета • 99 ₽
6 июня, в пункт выдачи • 0 ₽

COMBOOK

Рейтинг 4.9 из 5

3Котзывов

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Digital-маркетинг. Главная книга интернет-маркетолога Гавриков А. В, Давыдов В. В, Федоров М. В.

4.8

(20)

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Характеристики

Цена с картой Яндекс Пэй:740 ₽

Скидка: 31%

–31 %

Вместо: 756 ₽~~1 080~~ ₽

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4.8

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У продавца:20 оценок·9 отзывов

У всех продавцов:34 оценки·15 отзывов

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Нейросеть YandexGPT: С|

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2 месяца назад • Vladimir S. • Куплен на Маркете

Достоинства: Цифровой Маркетинг - это уже не просто фоточки в соц сетях. Он охватывает всю нашу жизнь. Если вы планируете торговать в интернете, то Цифровой Маркетинг обязателен к прочтению.
Недостатки: Все там отлично. В одной книге последние знания из этой области.
Комментарий: В дополнении к этой книге я купил книгу про ChatGPT. Ведь в наше время именно нейросеть создает цифровой маркетинг. А уметь управлять нейросетью обязательно для любой активности в интернете.

5 месяцев назад • andrew_ego • Куплен на Маркете

Достоинства: Структурированная книга для интернет/digital маркетологов. Все основные направления раскрыты
Недостатки: Полиграфия могла бы быть и получше (я бы доплатил за это), не улавливает новейшие тренды в дисциплине
Комментарий: Книжка хорошая, но в этой сфере важно и подкрепление практикой, а наилучшее обучение "плечом к плечу с профи/наставником". Есть много нюансов и сама дисциплина интернет маркетинга стремительно развивается, поэтому книга физически не может уловить последние тренды в направлении.

4 месяца назад • Василий Г. • Куплен на Маркете

Достоинства: Быстрая доставка. Хорошее качество переплета. Начал читать
Недостатки: Нет. Все отлично. Советую.

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Цена 577 ₽ вместо 583

Котлер Ф, Картаджайа Х, Сетиаван А. Маркетинг 5.0. Технологии следующего поколения

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Котлер Ф, Картаджайа Х, Сетиаван А. Маркетинг 5.0. Технологии следующего поколения

Цена 1 188 ₽ вместо 1 392

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Журнал За рулем №05,2024. Май

Цена 172 ₽ вместо 195

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Маркетинг от А до Я. 80 концепций, которые должен знать каждый менеджер

Цена 535 ₽ вместо 920

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ПРОдвижение в Телеграме, ВКонтакте и не только. 27 инструментов для роста продаж Мишурко А. А.

Цена 544 ₽ вместо 794

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Цифровой маркетинг. Учебное пособие

Цена 594 ₽ вместо 760

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Product Management без ошибок: гид по созданию, управлению и успешному запуску продукта Перри Мелисса

Цена 698 ₽ вместо 1 017

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"Триумфальная арка"Ремарк Э. М.

Цена 352 ₽ вместо 514

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У вас нет других нас. Шторм Z

Цена 2 483 ₽ вместо 2 508

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Руки света. Барбара Бреннан

Цена 2 030 ₽ вместо 4 985

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Данте Алигьери. Божественная комедия с иллюстрациями Гюстава Доре. Коллекционная книга

Цена 2 029 ₽ вместо 2 049

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Заводной апельсин Берджесс Э.

Цена 282 ₽ вместо 411

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Длинные нарды (Чеботарев)

Цена 782 ₽ вместо 1 185

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Портрет Дориана Грея

Цена 246 ₽ вместо 358

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"Понедельник начинается в субботу"Стругацкий А. Н, Стругацкий Б. Н.

Цена 489 ₽ вместо 705

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