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Описание

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Максим Ильяхов. Пиши, сокращай 2025

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Нет отзывов
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Описание

«Пиши, сокращай» — книга о создании текста для всех, кто пишет по работе, неважно, работает ли человек профессиональным автором или текст — его дополнительная задача. Сотрудникам предприятий советы из книги помогут четко доносить пользу своих продуктов до потенциальных клиентов, договариваться с коллегами, руководителями, знакомыми. Журналистам — создавать интересные статьи и публикации в соцсетях. Авторы на примерах рассказывают, в каком порядке подавать информацию, без каких слов текст станет более ясным, как убедить читателя дочитать до конца и всегда ли это нужно. Материал «Пиши, сокращай» подан так, чтобы читателям легко было его охватить и применить на практике: кому-то понадобятся простые приемы редактуры на уровне слов, а кто-то углубится в тему отношений с читателями. И каждый найдет в книге полезное для себя. Иллюстрации Людвига Быстроновского и Мартина Хачатряна, уникальный макет, авторская инфографика, двухцветная печать. Для копирайтеров, дизайнеров, госслужащих, менеджеров. Для тех, кто хочет быть востребованным в мире текстов, редактуры и коммуникаций, а также для всех, кто пишет по работе.
Читать далее
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Коротко о товаре

Артикул Маркета
4759392183
Размеры
3x14 cм
Год издания
2024
Количество страниц
400
Все характеристики
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Внешний вид товаров и/или упаковки может быть изменён изготовителем и отличаться от изображенных на Яндекс Маркете.
Все товары Альпина Паблишер
Альпина Паблишер

Где купить

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Цена с картой Яндекс Пэй:995 ₽

Скидка вам: 28%
ВАМ–28 %
Вместо: 1 015 ₽1 390 ₽
  • 3 июня, курьер Маркета • 99 ₽
  • 3 июня, в пункт выдачи • 0 ₽
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    на основе 2 оценки
    Цена 649 ₽ вместо 746
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  • Обучающие книги с маркером "Пиши-стирай. Цифры и задания"
    –27 %
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    Обучающие книги с маркером "Пиши-стирай. Цифры и задания"

    С картой  Пэй
    Цена с картой Яндекс Пэй 692 ₽ вместо 699
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  • Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.
    –4 %
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    Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 367 ₽ вместо 382
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  • Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.
    –38 %
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    Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 367 ₽ вместо 382
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  • Многоразовая книжка с маркером «Пиши-стирай. Задания», 12 стр.
    –29 %
    ПРОМОКОД –15 %
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    Многоразовая книжка с маркером «Пиши-стирай. Задания», 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 247 ₽ вместо 269
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  • Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.
    –50 %
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    Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 453 ₽ вместо 458
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  • Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.
    –2 %
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    Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 368 ₽ вместо 376
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  • Многоразовая книжка с маркером «Пиши-стирай. Слова», 12 стр.
    –1 %
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    Многоразовая книжка с маркером «Пиши-стирай. Слова», 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 501 ₽ вместо 506
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  • Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.
    –1 %
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    Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 515 ₽ вместо 520
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  • Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.
    –41 %
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    Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.

    С картой  Пэй
    Цена с картой Яндекс Пэй 556 ₽ вместо 568
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Максим Ильяхов. Пиши, сокращай 2025
Максим Ильяхов. Пиши, сокращай 2025
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Цена с картой Яндекс Пэй:995 ₽

Скидка: 28%
–28 %
Вместо: 1 015 ₽1 390 ₽
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    Иляшенко, Щеглова. Комбинированные летние задания за курс 3 класса. ФГОС (МТО-инфо)

    Цена 216 ₽ вместо 295
  • Набор тетрадей реши-пиши УМ750 Логика и программирование. Полный курс
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    Набор тетрадей реши-пиши УМ750 Логика и программирование. Полный курс

    Цена 739 ₽ вместо 1 180
  • 7 класс Атлас по географии ФГОС
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    7 класс Атлас по географии ФГОС

    Цена 326 ₽ вместо 329
  • Малая энциклопедия трейдера
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    Малая энциклопедия трейдера

    Цена 923 ₽ вместо 1 488
  • Денис изобретатель Книга для развития изобретательских способностей детей младших и средних классов Книга Иванов Геннадий 6+
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    Денис изобретатель Книга для развития изобретательских способностей детей младших и средних классов Книга Иванов Геннадий 6+

    Цена 914 ₽ вместо 1 195
  • Мастрюкова Т. Приходи вчер
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    Мастрюкова Т. Приходи вчер

    Цена 649 ₽ вместо 746
  • Многоразовая книжка с маркером «Пиши-стирай. Задания», 12 стр.
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    Многоразовая книжка с маркером «Пиши-стирай. Задания», 12 стр.

    Цена 247 ₽ вместо 350
  • Многоразовая книжка с маркером «Пиши-стирай. Слова», 12 стр.
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    Многоразовая книжка с маркером «Пиши-стирай. Слова», 12 стр.

    Цена 501 ₽ вместо 506
  • Реклама
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  • Методика чистописания. 1955 год. Боголюбов Н. Н.
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    Методика чистописания. 1955 год. Боголюбов Н. Н.

    Цена 474 ₽ вместо 484
  • Обучающие книги с маркером "Пиши-стирай. Цифры и задания"
    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:109253113_10/content/content/toggleWishlist":{"skuId":"102980417294","productId":109253113,"offerId":"P4Tk_oQYkaSl3JMSYVtlnw","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQwNTFpLSHncpWEhoKGHJlbWl4X2Rlc2t0b3BfbW9kZWxfY2FyZDIWCPmjjDQQju7x0P8CGLKpgQggys6SBQ==","sign":"AlwipjNbPlDfVkQgnoTwgTFOmza9LmsiGT63S+P+60Q="},"waitWishlistCollections":false,"place":{"page":"product","widget":"feed"}}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:109253113_10/content/content/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Обучающие книги с маркером "Пиши-стирай. Цифры и задания"

    Цена 692 ₽ вместо 944
  • Белый Клык = White Fang: читаем в оригинале с комментарием London J.
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    Белый Клык = White Fang: читаем в оригинале с комментарием London J.

    Цена 417 ₽ вместо 607
  • Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.
    {"widgets":{"@marketfront/SnippetConstructor/Gallery":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:109822464_12/content/content/gallery":{"title":"Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.","images":[{"src":"https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"}],"firstImageLazyLoading":false,"baobabClientData":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQwNTFpLSHncpWEhoKGHJlbWl4X2Rlc2t0b3BfbW9kZWxfY2FyZDIWCICErzQQ3avt0v8CGLKpgQggys6SBQ==","sign":"1lnpbz2bxuzdkhCcmkHzfow/FXGEidXLokUHOEhIY9g="},"target":"model_card"},"isNoPicturePadding":true}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:109822464_12/content/content/gallery":{"name":"@marketfront/SnippetConstructor/Gallery"}}}
    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:109822464_12/content/content/toggleWishlist":{"skuId":"102984537565","productId":109822464,"offerId":"KYVrqLHwJ3dR8qBl0aOx4A","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQwNTFpLSHncpWEhoKGHJlbWl4X2Rlc2t0b3BfbW9kZWxfY2FyZDIWCICErzQQ3avt0v8CGLKpgQggys6SBQ==","sign":"1lnpbz2bxuzdkhCcmkHzfow/FXGEidXLokUHOEhIY9g="},"waitWishlistCollections":false,"place":{"page":"product","widget":"feed"}}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:109822464_12/content/content/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.

    Цена 367 ₽ вместо 589
  • Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.
    {"widgets":{"@marketfront/SnippetConstructor/Gallery":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:111469107_13/content/content/gallery":{"title":"Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.","images":[{"src":"https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6273606/img_id8860273034937060042.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6382710/img_id6155853719512343251.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6277643/img_id902197246486146670.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6325594/img_id5402658640689945267.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/6342941/img_id6042441748802970628.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"}],"firstImageLazyLoading":false,"baobabClientData":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQwNTFpLSHncpWEhoKGHJlbWl4X2Rlc2t0b3BfbW9kZWxfY2FyZDIWCLPEkzUQseej1/8CGLKpgQggys6SBQ==","sign":"jS8Ps1ml3k5blp1fAItuG9oEikk8yan8ARYJkEEBmB8="},"target":"model_card"},"isNoPicturePadding":true}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:111469107_13/content/content/gallery":{"name":"@marketfront/SnippetConstructor/Gallery"}}}
    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:111469107_13/content/content/toggleWishlist":{"skuId":"102993818545","productId":111469107,"offerId":"Nh0jDwJKs2Cc1H492pFHOw","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQwNTFpLSHncpWEhoKGHJlbWl4X2Rlc2t0b3BfbW9kZWxfY2FyZDIWCLPEkzUQseej1/8CGLKpgQggys6SBQ==","sign":"jS8Ps1ml3k5blp1fAItuG9oEikk8yan8ARYJkEEBmB8="},"waitWishlistCollections":false,"place":{"page":"product","widget":"feed"}}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:111469107_13/content/content/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Многоразовая книжка с маркером «Пиши-стирай. Буквы», 12 стр.

    Цена 515 ₽ вместо 520
  • Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.
    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:31645634_14/content/content/toggleWishlist":{"skuId":"102535517236","productId":31645634,"offerId":"5SeIMfNKNYZVFId5OvhbJg","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQwNTFpLSHncpWEhoKGHJlbWl4X2Rlc2t0b3BfbW9kZWxfY2FyZDIWCMK/iw8QtKjf/P0CGLKpgQggys6SBQ==","sign":"vXOtB8q1qDgm9vSsPbNPwt2DmHXCc6RGZg5HfdbVL6k="},"waitWishlistCollections":false,"place":{"page":"product","widget":"feed"}}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:31645634_14/content/content/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.

    Цена 367 ₽ вместо 382
  • Самые лучшие китайские легенды с произношением адаптация текста транскрипция и составление словаря Книга Абдрахимова Э 12+
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    Самые лучшие китайские легенды с произношением адаптация текста транскрипция и составление словаря Книга Абдрахимова Э 12+

    Цена 446 ₽ вместо 570
  • Прописи Литера Азбука письма. Для улучшения почерка. 2020 год, О. В. Чистякова
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    Прописи Литера Азбука письма. Для улучшения почерка. 2020 год, О. В. Чистякова

    Цена 381 ₽ вместо 1 283
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    Speak and Write like the Economist. Говори и пиши как the Economist

    Цена 1 204 ₽ вместо 1 228
  • Что меня окружает
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    Что меня окружает

    Цена 220 ₽ вместо 224
  • Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.
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    Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.

    Цена 368 ₽ вместо 376
  • Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.
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    Обучающие книги с маркером «Пиши-стирай. Цифры и задания», 2 шт. по 12 стр.

    Цена 556 ₽ вместо 947
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  • IQ-блокнот Айрис-пресс Сборник развивающих заданий. Русский язык. Пишем правильно. 1-4 классы. 2022 год
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    IQ-блокнот Айрис-пресс Сборник развивающих заданий. Русский язык. Пишем правильно. 1-4 классы. 2022 год

    Цена 314 ₽ вместо 539
  • Чистописание и словарные слова 5 класс. 2 часть по программе Школа России
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    Чистописание и словарные слова 5 класс. 2 часть по программе Школа России

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