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Описание

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Пиши, сокращай 2025: Как создавать сильный текст. 4-е изд. Ильяхов М, Сарычева Л. А. Альпина Паблишер

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Описание

"Пиши, сокращай" - книга о создании текста для всех, кто пишет по работе. Неважно, работает ли человек профессиональным автором или текст - его дополнительная задача. Сотрудникам предприятий советы из книги помогут четко доносить пользу своих продуктов до потенциальных клиентов, договариваться с коллегами, руководителями, знакомыми. Журналистам - создавать интересные статьи и публикации в соцсетях. Авторы на примерах рассказывают, в каком порядке подавать информацию, без каких слов текст станет более ясным, как убедить читателя дочитать до конца и всегда ли это нужно. Материал "Пиши, сокращай" подан так, чтобы читателям легко было его охватить и применить на практике: кому-то понадобятся простые приемы редактуры на уровне слов, а кто-то углубится в тему отношений с читателями. И каждый найдет в книге полезное для себя.
Читать далее
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Коротко о товаре

Артикул Маркета
4823891493
Издательство
ISBN
9785961487145
Автор
Максим Ильяхов
Год издания
Все характеристики
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Внешний вид товаров и/или упаковки может быть изменён изготовителем и отличаться от изображенных на Яндекс Маркете.
Все товары Альпина Паблишер
Альпина Паблишер

Где купить

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Цена с картой Яндекс Пэй:1 068 ₽

Скидка: 2%
–2 %
Вместо: 1 090 ₽
  • Завтра, курьер Маркета
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  • Ясно, понятно: Как доносить мысли и убеждать людей с помощью слов
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    Ясно, понятно: Как доносить мысли и убеждать людей с помощью слов

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понятно: Как доносить мысли и убеждать людей с помощью 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  • Пиши, сокращай 2025: Как создавать сильный текст + Ясно, понятно: комплект из 2-х книг. Ильяхов М, Сарычева Л. А. Альпина Паблишер
    –2 %
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    Пиши, сокращай 2025: Как создавать сильный текст + Ясно, понятно: комплект из 2-х книг. Ильяхов М, Сарычева Л. А. Альпина Паблишер

    С картой  Пэй
    Цена с картой Яндекс Пэй 2 161 ₽ вместо 2 205
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  • Текст по полочкам: Краткое пособие по деловой переписке
    ВАМ–43 %
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    Текст по полочкам: Краткое пособие по деловой переписке

    Рейтинг товара: 5 из 5
    на основе 13 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 564 ₽ вместо 588
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  • Новые правила деловой переписки. Альпина Паблишер
    –39 %
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    Новые правила деловой переписки. Альпина Паблишер

    Рейтинг товара: 4.8 из 5
    на основе 33 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 645 ₽ вместо 672
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  • Свод знаний по управлению бизнес-процессами BPM CBOK 4.0
    ВАМ–50 %
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    Свод знаний по управлению бизнес-процессами BPM CBOK 4.0

    Рейтинг товара: 5 из 5
    на основе 5 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 1 693 ₽ вместо 1 764
    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  • Жемчужины разработки. Чему мы научились за 50 лет создания ПО
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    {"widgets":{"@marketfront/SnippetConstructor/ToggleWishlist":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-o1238co0kx/toggleWishlist":{"skuId":"102820630871","productId":74891132,"offerId":"xDxKXT2iODjpZzQLNzhSMw","size":24,"color":"#BDBDBC","wishlistLink":"/my/wishlist","baobabRealTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQ2fTj2dfJieZwEjEKL0NvbXBldGl0aXZlQW5hbG9nc19NYXJrZXRNb2RlbENhcmRfRnJvbnRTbmlwcGV0MhYI/P7aIxDXotmE/wIYxv+oBSD+0OsI","sign":"IuAKV2HX495v0a3qmjl04c/Fg25eX9LOM3NaEau+C1g="},"waitWishlistCollections":false,"place":{"page":"product","widget":"scrollbox"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-o1238co0kx/toggleWishlist":{"name":"@marketfront/SnippetConstructor/ToggleWishlist"}}}

    Жемчужины разработки. Чему мы научились за 50 лет создания ПО

    Рейтинг товара: 5 из 5
    на основе 1 оценка
    С картой  Пэй
    Цена с картой Яндекс Пэй 2 092 ₽ вместо 2 113
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    –14 %
    ПРОМОКОД –15 %
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    Джордж Нельсон. Как видеть. Визуальное путешествие по миру, который создан человеком

    Рейтинг товара: 5 из 5
    на основе 2 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 3 697 ₽ вместо 3 734
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  • "Как писать книги"Кинг С.
    –31 %
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    "Как писать книги"Кинг С.

    Рейтинг товара: 4.9 из 5
    на основе 23 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 442 ₽ вместо 450
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  • Психбольница в руках пациентов. Алан Купер об интерфейсах
    –49 %
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    Психбольница в руках пациентов. Алан Купер об интерфейсах

    Рейтинг товара: 5 из 5
    на основе 2 оценки
    С картой  Пэй
    Цена с картой Яндекс Пэй 1 227 ₽ вместо 1 239
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  • Тиньков О, Ильяхов М. Бизнес без MBA. Под редакцией Максима Ильяхова
    –15 %
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    Тиньков О, Ильяхов М. Бизнес без MBA. Под редакцией Максима Ильяхова

    Рейтинг товара: 4.5 из 5
    на основе 8 оценок
    С картой  Пэй
    Цена с картой Яндекс Пэй 1 139 ₽ вместо 1 150
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  • Как правильно? Пишем и говорим без ошибок
    –2 %
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    Как правильно? Пишем и говорим без ошибок

    С картой  Пэй
    Цена с картой Яндекс Пэй 724 ₽ вместо 738
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Максим Ильяхов Пиши, сокращай: Как создавать сильный текст
Пиши, сокращай 2025: Как создавать сильный текст. 4-е изд. Ильяхов М, Сарычева Л. А. Альпина Паблишер
У продавца: 
нет • На Маркете: 5.0
(1)
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Характеристики

Цена с картой Яндекс Пэй:1 068 ₽

Скидка: 2%
–2 %
Вместо: 1 090 ₽
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    Игра настольная Мемограм с мемами для взрослых и подростков оригинальная для развлечения

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    Цена 2 161 ₽ вместо 2 205
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    1984 (новый перевод)

    Цена 241 ₽ вместо 425
  • Текст по полочкам: Краткое пособие по деловой переписке
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    Текст по полочкам: Краткое пособие по деловой переписке

    Цена 564 ₽ вместо 988
  • Новые правила деловой переписки. Альпина Паблишер
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    Свод знаний по управлению бизнес-процессами BPM CBOK 4.0

    Цена 1 693 ₽ вместо 3 363
  • "Как писать книги"Кинг С.
    {"widgets":{"@marketfront/SnippetConstructor/Gallery":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:1781336290_11/content/content/gallery":{"title":"\"Как писать книги\"Кинг С.","images":[{"src":"https://avatars.mds.yandex.net/get-mpic/4119784/img_id8966820483359957367.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/4119784/img_id8966820483359957367.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id8966820483359957367.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id8966820483359957367.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id8966820483359957367.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id8966820483359957367.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/4453979/img_id8469842452126114788.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/4453979/img_id8469842452126114788.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/4453979/img_id8469842452126114788.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/4453979/img_id8469842452126114788.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/4453979/img_id8469842452126114788.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/4453979/img_id8469842452126114788.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/1417902/img_id4893699207433697416.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/1417902/img_id4893699207433697416.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/1417902/img_id4893699207433697416.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/1417902/img_id4893699207433697416.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/1417902/img_id4893699207433697416.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/1417902/img_id4893699207433697416.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/4119784/img_id2800928648948399677.jpeg/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/4119784/img_id2800928648948399677.jpeg/120x160 120w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id2800928648948399677.jpeg/180x240 180w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id2800928648948399677.jpeg/240x320 240w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id2800928648948399677.jpeg/300x400 300w, https://avatars.mds.yandex.net/get-mpic/4119784/img_id2800928648948399677.jpeg/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"},{"src":"https://avatars.mds.yandex.net/get-mpic/11269834/2a0000018d46960abf158ef3de7d6402c9d8/orig","srcSet":"https://avatars.mds.yandex.net/get-mpic/11269834/2a0000018d46960abf158ef3de7d6402c9d8/120x160 120w, https://avatars.mds.yandex.net/get-mpic/11269834/2a0000018d46960abf158ef3de7d6402c9d8/180x240 180w, https://avatars.mds.yandex.net/get-mpic/11269834/2a0000018d46960abf158ef3de7d6402c9d8/240x320 240w, https://avatars.mds.yandex.net/get-mpic/11269834/2a0000018d46960abf158ef3de7d6402c9d8/300x400 300w, https://avatars.mds.yandex.net/get-mpic/11269834/2a0000018d46960abf158ef3de7d6402c9d8/600x800 600w","sizes":"(max-width: 1456px) 15vw, 217px"}],"firstImageLazyLoading":false,"baobabClientData":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgoQ2fTj2dfJieZwEhoKGHJlbWl4X2Rlc2t0b3BfbW9kZWxfY2FyZDIWCOKRtNEGEO+SoOMCGLbCmAUg/tDrCA==","sign":"BzkPSMb9QpuzVxUB4Li1P37q3fnpVYT/dUm/HLxT5aE="},"target":"model_card"},"isNoPicturePadding":true}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:1781336290_11/content/content/gallery":{"name":"@marketfront/SnippetConstructor/Gallery"}}}
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    "Как писать книги"Кинг С.

    Цена 442 ₽ вместо 642
  • Тиньков О, Ильяхов М. Бизнес без MBA. Под редакцией Максима Ильяхова
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    Тиньков О, Ильяхов М. Бизнес без MBA. Под редакцией Максима Ильяхова

    Цена 1 139 ₽ вместо 1 334
  • Как правильно? Пишем и говорим без ошибок
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    Как правильно? Пишем и говорим без ошибок

    Цена 724 ₽ вместо 738
  • Комната Джованни
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    Комната Джованни

    Цена 582 ₽ вместо 624
  • Кристи А. Десять негритят
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    Кристи А. Десять негритят

    Цена 300 ₽ вместо 387
  • Настольная игра Cosmodrome Games Котэм Сити
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    Настольная игра Cosmodrome Games Котэм Сити

    Цена 1 143 ₽ вместо 1 155
  • Набор закладок для книг с магнитом FASHION GIRLS, набор 6 шт, блестки, 25x196 мм, юнландия, 113443
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    Набор закладок для книг с магнитом FASHION GIRLS, набор 6 шт, блестки, 25x196 мм, юнландия, 113443

    Цена 118 ₽ вместо 338
  • Шантарам. Комплект из 2-х томов. Робертс Г.Д.
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    Шантарам. Комплект из 2-х томов. Робертс Г.Д.

    Цена 394 ₽ вместо 398
  • Игра настольная карточная Подбери Мем Мемограм оригинальная для развлечения в компании с мемами
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    Игра настольная карточная Подбери Мем Мемограм оригинальная для развлечения в компании с мемами

    Цена 717 ₽ вместо 2 000
  • Кесоян Светлана "Торт. Кулинарный детектив"
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    Кесоян Светлана "Торт. Кулинарный детектив"

    Цена 278 ₽ вместо 281
  • Общество сороки. Две — к радости Сагг З, Маккаллох Э.
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    Общество сороки. Две — к радости Сагг З, Маккаллох Э.

    Цена 331 ₽ вместо 607
  • Последняя истина, последняя страсть
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    Последняя истина, последняя страсть

    Цена 269 ₽ вместо 272
  • Лечебные свойства продуктов
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    Лечебные свойства продуктов

    Цена 372 ₽ вместо 510
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