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Описание

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Sony: Cделано в Японии

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4.5

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Описание

Автор, один из основателей корпорации Sony, рассказывает об истории компании, о разработке плеера Walkman, видеомагнитофона Betamax, компакт-диска и других уникальных изобретениях.
В книге подробно рассказано о взаимоотношениях крупного бизнеса с государством, профсоюзами, конкурентами, о характерных чертах японского менеджмента, в частности о восприятии корпорации как родной семьи и т. п.
В условиях послевоенной Японии практически все, даже управленческие подходы, Морите пришлось создавать с нуля, формируя новую предпринимательскую культуру и традиции.
Книга рассчитана на широкий круг читателей.

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Коротко о товаре

Артикул Маркета

4229461075

Издательство

Альпина Паблишер

ISBN

9785961469271

Автор

Морита А.

Год издания

2024

Все характеристики

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Внешний вид товаров и/или упаковки может быть изменён изготовителем и отличаться от изображенных на Яндекс Маркете.

Все товары Альпина Паблишер

Где купить

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Цена с картой Яндекс Пэй:626 ₽

Скидка: 40%

–40 %

Вместо: 638 ₽~~1 050~~ ₽

30 мая, курьер Маркета • 99 ₽
30 мая, в пункт выдачи • 0 ₽

Альпина книги

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7Котзывов

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Цена с картой Яндекс Пэй 641 ₽ вместо 655
–40 %
Предпринимательство и стартапы
С картой  Пэй
Цена с картой Яндекс Пэй 626 ₽ вместо 638
–40 %
Личная эффективность / Бизнес книги / Успех / Саморазвитие
Рейтинг товара: 5 из 5
на основе 1 оценка
С картой  Пэй
Цена с картой Яндекс Пэй 515 ₽ вместо 525
–32 %
Стеркс Китайская мысль: от Конфуция до повара Дина
Рейтинг товара: 5 из 5
на основе 2 оценки
С картой  Пэй
Цена с картой Яндекс Пэй 1 118 ₽ вместо 1 129
–37 %
Фокус на жизнь. Научный подход к продлению молодости и сохранению здоровья
Рейтинг товара: 5 из 5
на основе 6 оценок
С картой  Пэй
Цена с картой Яндекс Пэй 854 ₽ вместо 872
–37 %
Управление изменениями
Рейтинг товара: 4.5 из 5
на основе 2 оценки
С картой  Пэй
Цена с картой Яндекс Пэй 658 ₽ вместо 672

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