{"widgets":{"@marketfront/CrSinsCartTooltip":{"/content/header/header/tooltips/crSinsCartTooltip":{"isOpen":false,"popupId":"crSinsCartTooltip","anchor":"CART_ENTRY_POINT_ANCHOR","minOrderPriceThreshold":{"value":0,"currency":"RUR"},"shouldRender":false}}},"meta":{"/content/header/header/tooltips/crSinsCartTooltip":{"name":"@marketfront/CrSinsCartTooltip"}},"collections":{"offer":{},"pageParams":{"current":{"id":"current","params":{"slug":"shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","productId":"1778744715","cc":"CjIxNzE1OTA3Njg5NTA2LzA0MjEyNjcwNDE0YzdkZTVkNWU2NGNlNDliMTgwNjAwLzEvMRDnAYB95u0G","cpa":"1","cpc":"-S98b6cjkRTyimpm2bsTwGopqPtM434S2eEBoQQda4BDewatXBKWIpqfu9RPp8d__kz7qt8kVyuuuixzfujBI8mOcvLl0OVaexUBODZ0GIRrndzocwuduFuQz9A7w9xRAMwwEBwsFVF-siqyJlXvrSmIjlAy8xPhnEMy1z95oQoxzM2iB_24Qlu0RvWIQzQGO30QSL6NizvO17g8FZFdpkZQN63roo9hH0enUMuQizAZGqk_x1bR3mbAenqTXKDe3UCQMEYE6L_hEwcWozLCA8YRj7S9EuV9","do-waremd5":"-lUZwtMD4sK1tvAte7G2xQ","from":"search","hid":"18540670","rs":"eJwtkL1Lw1AAxPO01FoUMjhoujycukiTkI_WthAEFyex4GprEhcdHPwYROkmCm46uRRRuzk5tFZrHBwUdHMQKVRx8D_Q0d7R5Qj3u3fvXsyjwXmxLh6FIr8LPS3_tnrqNfHdLUGVh9ue1mbp7EKjOpzILSI_Bad2eYNTL8xroMoqaNXPI_MOGh2DyhM4ssSGC_jlPSRljHqFjPeKTHTNti1oNcVt-03QBs6Wd-5Bf5D0vrC59sm8CyoF2wpF5rnhgHs6XKvRP2PPJN_1hoZoG0nliTtToNXDPG9nss5Viw3QU676YHOL_2QMGS_N5jbf2GYzb-_m2dlhzzlpl87IHXr-Cs8iXvEDU3dmppOpZCIhVDk-KmNqXBsOwpXK5trGkimVtJKcIBTjQgp1QBvqQyBVzPU7FkzDNeyc7jrZnK07Gd0yDdNxdcuwfDcI7cAOHcsPrdyykdUdXc8YGeMfDlKgqg,,","show-uid":"17159076898507008768816009","sku":"101860415141","sponsored":"1","text":"Я тоже умею совершать намаз (покет)","uniqueId":"733822"},"pageId":"market:product"}}}}
{"widgets":{"@MarketNode/HeaderTabs":{"/content/header/topMenu/tabs":{"showGroupingTab":false,"flexDirection":"row","tabList":[{"id":null,"isRightSide":false,"viewName":"NavigationMenuRegionTab"},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"131324919","entity":"navnode","fullName":"Сплит 0012","icons":[],"link":"/special/split","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"actionType":"SHOW_FAVOURITE_CATEGORY_POPUP","id":"132888020","entity":"navnode","fullName":"Любимая категория","icons":[],"link":"https://market.yandex.ru/favourite-category-link","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"133036581","entity":"navnode","fullName":"Одежда","icons":[],"link":"https://market.yandex.ru/special/fashion_dep","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017490","entity":"navnode","fullName":"Дом","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/879900/img-8ec726e4-0b72-444b-a1d0-284c9cb95989.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--tovary-dlia-doma/54422","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017435","entity":"navnode","fullName":"Детям","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/475644/img-dca0991e-e9f8-4d1b-89e4-db2cec0d1d3c.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--detskie-tovary/54421","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017450","entity":"navnode","fullName":"Красота","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/1490511/img-9d99289c-7468-4a57-ad16-14b09af04fe6.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--tovary-dlia-krasoty/54438","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017420","entity":"navnode","fullName":"Электроника","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/475644/img-51115532-de6e-40ac-b888-b4cf9d6d4fb2.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"https://market.yandex.ru/catalog--elektronika/54440","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017411","entity":"navnode","fullName":"ИКЕА","icons":[],"link":"https://market.yandex.ru/catalog--tovary-kak-u-ikea/38679690/list?supplierId=465852","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017445","entity":"navnode","fullName":"Продукты","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/944743/img-2fa25175-e4b5-4dd5-963e-3ad89e69adb0.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--produkty-napitki/54434","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"136343111","entity":"navnode","fullName":"Бытовая техника","icons":[],"link":"https://market.yandex.ru/catalog--bytovaia-tekhnika/54419","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"136343115","entity":"navnode","fullName":"Мебель","icons":[],"link":"https://market.yandex.ru/catalog--mebel/18049585?_redirectCount=1","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"133036575","entity":"navnode","fullName":"Аптека","icons":[],"link":"/catalog--tovary-dlia-zdorovia/54734","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"119404653","entity":"navnode","fullName":"Алиса","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/1357599/img-6c32e8ac-6d36-4e4c-8381-8e68789410f8.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"https://market.yandex.ru/special/alica_cashback","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017520","entity":"navnode","fullName":"18+","icons":[{"width":"32","height":"32","url":"//avatars.mds.yandex.net/get-marketcms/1533751/img-23bf887b-288a-46f6-a95f-5a5a8d894a1e.svg/orig","isNewTab":false,"thumbnails":[]}],"link":"/catalog/18019220","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017430","entity":"navnode","fullName":"Бытовая техника","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/475644/img-c7218e36-c241-428f-89ec-af5253c0ad5d.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--bytovaia-tekhnika/54419","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017440","entity":"navnode","fullName":"Дача","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/1357599/img-396b8305-5a06-4a44-b516-739d5c1a9203.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--dacha-sad-i-ogorod/54495","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"98415125","entity":"navnode","fullName":"Цветы","icons":[{"width":"32","height":"32","url":"//avatars.mds.yandex.net/get-marketcms/1357599/img-90de59c3-8367-497c-9016-290de89739be.svg/orig","isNewTab":false,"thumbnails":[]}],"link":"/catalog--tsvety-bukety-kompozitsii/55776","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017455","entity":"navnode","fullName":"Зоо","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/475644/img-6d23ecd1-f22a-4c9e-a6f0-22cfb4f8be95.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--tovary-dlia-zhivotnykh/54496","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017515","entity":"navnode","fullName":"Украшения","icons":[{"width":"32","height":"32","url":"//avatars.mds.yandex.net/get-marketcms/1490511/img-56713645-972d-4c70-8980-03681fd124fa.svg/orig","isNewTab":false,"thumbnails":[]}],"link":"/catalog/18057664","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017465","entity":"navnode","fullName":"Авто","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/1490511/img-749b24c9-1537-4ad3-8b80-c3053ec0d3fb.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--tovary-dlia-avto-i-mototekhniki/54418","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017475","entity":"navnode","fullName":"Мебель","icons":[{"width":"32","height":"32","url":"//avatars.mds.yandex.net/get-marketcms/879900/img-09a0856a-de50-4eec-9298-c3ec04a41261.svg/orig","isNewTab":false,"thumbnails":[]}],"link":"/catalog/18049585","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017495","entity":"navnode","fullName":"Хобби","icons":[{"width":"0","height":"0","url":"//avatars.mds.yandex.net/get-marketcms/1357599/img-0e58c8b1-34cb-4d64-8142-c34606c8beec.svg/svg","isNewTab":false,"thumbnails":[]}],"link":"/catalog--dosug-i-razvlecheniia/54423","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017500","entity":"navnode","fullName":"Книги","icons":[{"width":"32","height":"32","url":"//avatars.mds.yandex.net/get-marketcms/1490511/img-b1770f65-90db-4e27-b10b-aeb620eb8108.svg/orig","isNewTab":false,"thumbnails":[]}],"link":"/catalog/18071321","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":false,"id":"97017530","entity":"navnode","fullName":"Школа","icons":[{"width":"32","height":"32","url":"//avatars.mds.yandex.net/get-marketcms/1668019/img-e059151c-b355-4126-96fd-3cb569c93ee1.svg/orig","isNewTab":false,"thumbnails":[]}],"link":"/catalog--tovary-dlia-shkoly-i-ofisa/17984632","navnodes":[]},{"viewName":"Market2BusinessTab","isRightSide":true,"id":"116001386","entity":"navnode","fullName":"Покупайте как юрлицо","icons":[],"link":"https://business.market.yandex.ru/pokupayte-dlya-biznesa","navnodes":[]},{"viewName":"NavigationMenuTab","isRightSide":true,"id":"97017544","entity":"navnode","fullName":"Продавайте на Маркете","icons":[],"link":"https://partner.market.yandex.ru/welcome/?utm_source=yandex_services&utm_medium=b2c_market&utm_campaign=frontb2c&utm_content=text&utm_term=portalb2b","navnodes":[]}]}}},"meta":{"/content/header/topMenu/tabs":{"name":"@MarketNode/HeaderTabs"}},"collections":{"market2Business":{"current":{"id":"current","shouldShowEntryPointNotification":false}},"expFlags":{"dsk_enable_m15_offers":true,"all_chef-cart":"withNotLoggedIn","all_chef-cart-eda":true,"all_chef-cart-lavka":true,"all_km_one-click-do":"row","all_fashion-original":true,"all_cart-with-remix-feed":true,"dsk_sponsored-snippet-video":"crop-video","all_recommended_pedestrian_route":true,"all_admon-tracker":true,"dsk_ugc-product-reviews-redesign":"vertical","all_no-search-redirect":true,"dsk_remix-feed_snippet-constructor-no-picture-padding":true,"dsk_product-page-kkm-size":12,"all_premium-incut":true,"all_snippet-animation":"all-animation","all_premium-gallery-wishlist":true,"all_product_filters_with_business-reversed":true,"all_premium_cpm_link":true,"all_hide_pickers_snippet_constructor_reverse":true,"all_top_offers_hide":true,"all_card_offers-link-redesign":true},"featureToggle":{"m2b":{"m2b_loyalty":true,"m2b_edo_only":true,"m2b_vk_pixel":false,"m2b_new_rom_api":true,"m2b_postpayment":true,"m2b_menu_for_ent":true,"m2b_all_vat_badge":false,"m2b_checkout_credit":true,"m2b_hide_payment_km":false,"m2b_is_chestny_znak":true,"m2b_retention_popover":false,"m2b_encryption_address":false,"m2b_new_rom_api_create":true,"m2b_acquisition_popover":false,"m2b_promocode_on_landing":true,"m2b_fetp_redirect_disabled":true,"m2b_loyalty_b2c_promocodes":true,"m2b_new_order_confirmation":false,"m2b_business_price_fallback":true,"m2b_encryption_personal_data":false,"m2b_fetp_deprecation_warning":true,"m2b_retention_popover_segment":true,"m2b_acquisition_popover_segment":true,"m2b_red-point-in-b2c-header-nav":true,"m2b_dsk_product-page-super-light":false,"m2b_breadcrumb_with_search_filters":true,"m2b_business_accounts_popup_on_b2c":false,"m2b_return_with_photo_control_mark":true,"m2b_dsk_business_accounts_from_not_registered_customers":true}}}}
{"widgets":{"@light/ToggleComparison":{"/content/page/fancyPage/comparison/content":{"productId":1778744715,"categoryId":18540670,"skuId":"101860415141","composeId":"12989093368611022119","size":17,"id":"4qoetq4fwkm","color":"#222222","comparisonHash":"2buYonZm7JBGUzz4whu9t8PK9drQ","withText":true,"notificationImage":"https://avatars.mds.yandex.net/get-mpic/5236357/2a0000018a53f9c91e8e3d5be3d11b800ff8/orig","notificationTitleRaw":"ВкусВилл: Как совершить революцию в ритейле","notificationCategoryName":"Нехудожественные книги"}}},"meta":{"/content/page/fancyPage/comparison/content":{"name":"@light/ToggleComparison"}},"collections":{"offerPlaces":{},"comparisonButton":{},"title":{},"miniImage":{},"mediaItem":{},"category":{},"userComparisonList":{},"userComparisonListReady":{},"baobabEvent":{"12989093368611022119":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIYChZ3YWx0ZXJfc2hvd19jYXJkX2V2ZW50MhcIi/uV0AYQpa3quvsCGP+a6AYg/tDrCA==","sign":"OuMRCouP4S7+yPXVZmvxVsu7jeIUcJX4NA9kQkE+F5g="}}}}
{"widgets":{"@card/MediaViewerGallery":{"/content/page/fancyPage/mediaViewerGallery":{"mediaViewerId":"__galleryPlace__","lightExp":false,"place":"__galleryPlace__"}}},"meta":{"/content/page/fancyPage/mediaViewerGallery":{"name":"@card/MediaViewerGallery"}},"collections":{"mediaViewer":{"__galleryPlace__":{"id":"__galleryPlace__","entity":"mediaViewer","idx":0,"fullScreenStatus":false}},"review":{},"compose":{"12989093368611022119":{"id":"12989093368611022119","productId":"1778744715","skuId":"101860415141","offerId":"-lUZwtMD4sK1tvAte7G2xQ","defaultOfferId":"-lUZwtMD4sK1tvAte7G2xQ","productSlug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","categoryId":"18540670","navnodeId":"20598950","businessId":"733822","shopId":"431782","vendorId":"14290303","departmentId":"54510","supplierId":"485651"}},"mediaItem":{"mi_5371919288500843126":{"origUrl":"https://avatars.mds.yandex.net/get-yapic/38436/FIPBrTySLI6VGB6bi6kwO4sPwR8-1/orig","entity":"avatars_picture","picture":{"namespace":"yapic","groupId":"38436","imageName":"FIPBrTySLI6VGB6bi6kwO4sPwR8-1"}},"mi_12846514215283310885":{"origUrl":"https://avatars.mds.yandex.net/get-yapic/56823/o2MRXk2gi0Cz0gLdlF5s7Cs-1/orig","entity":"avatars_picture","picture":{"namespace":"yapic","groupId":"56823","imageName":"o2MRXk2gi0Cz0gLdlF5s7Cs-1"}},"mi_15738085618707012461":{"origUrl":"https://avatars.mds.yandex.net/get-yapic/64336/KSlM8GNv8Mpxf8W55ozgb2hyZ3A-1/orig","entity":"avatars_picture","picture":{"namespace":"yapic","groupId":"64336","imageName":"KSlM8GNv8Mpxf8W55ozgb2hyZ3A-1"}},"mi_18431545478291360668":{"origUrl":"https://avatars.mds.yandex.net/get-market-ugc/10493023/2a0000018fd8a1e1df0f939dfd108834ad2a/orig","entity":"avatars_picture","picture":{"namespace":"market-ugc","groupId":"10493023","imageName":"2a0000018fd8a1e1df0f939dfd108834ad2a"}},"mi_694189554782838253":{"origUrl":"https://avatars.mds.yandex.net/get-yapic/31804/cuxOrlXbUrCchEX9hKmh9LB5k6M-1/orig","entity":"avatars_picture","picture":{"namespace":"yapic","groupId":"31804","imageName":"cuxOrlXbUrCchEX9hKmh9LB5k6M-1"}},"mi_8008924015367855776":{"origUrl":"https://avatars.mds.yandex.net/get-market-ugc/10493023/2a0000018fe72d963edc448b0d9c366d63bb/orig","entity":"avatars_picture","picture":{"namespace":"market-ugc","groupId":"10493023","imageName":"2a0000018fe72d963edc448b0d9c366d63bb"}},"mi_9610191877541510557":{"width":1229,"height":1820,"origUrl":"https://avatars.mds.yandex.net/get-mpic/1525215/img_id3708640687942467101.jpeg/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_15943750080327861964":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/1364191/2a0000018a5f87297c7a56dab8a34b19a665/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_7548552244143250224":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/4415357/2a0000018a5f87297e41405b3e2486cff7c5/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_8956072523913881116":{"width":500,"height":500,"origUrl":"https://avatars.mds.yandex.net/get-mpic/1525215/img_id3708640687942467101.jpeg/9hq"},"mi_12778350684381680876":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/5279470/2a0000018a5f87297854e693ef4a17e22951/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_14094284985148485189":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/4331935/2a0000018a5f872a1e0088ba010f6571c555/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_16180401783728809615":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/5236458/2a0000018a5f872977042562cbd0a70ad8e0/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_7712342327348329503":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/6257919/2a0000018a5f8729e8f6853c198b65d313b1/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_10976536813285640517":{"origUrl":"https://avatars.mds.yandex.net/get-marketcms/879900/img-7d985a2e-0eaa-47e3-a988-68fbee221293.png/orig","entity":"avatars_picture","picture":{"namespace":"marketcms","groupId":"879900","imageName":"img-7d985a2e-0eaa-47e3-a988-68fbee221293.png"}},"mi_18237668171461224305":{"origUrl":"https://avatars.mds.yandex.net/get-market-ugc/9429964/2a0000018fd8a24ad796afe712c4ecef2ea4/orig","entity":"avatars_picture","picture":{"namespace":"market-ugc","groupId":"9429964","imageName":"2a0000018fd8a24ad796afe712c4ecef2ea4"}},"mi_3969332693303254465":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/4809583/2a0000018a5f872a0dc575260b95e013cfc5/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_9973703808955829770":{"width":900,"height":1200,"origUrl":"https://avatars.mds.yandex.net/get-mpic/5236357/2a0000018a53f9c91e8e3d5be3d11b800ff8/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_4802409760611798923":{"origUrl":"https://avatars.mds.yandex.net/get-market-ugc/8318412/2a0000018fe72dfd70b88dd3742957e9c600/orig","entity":"avatars_picture","picture":{"namespace":"market-ugc","groupId":"8318412","imageName":"2a0000018fe72dfd70b88dd3742957e9c600"}},"mi_2742031918562600927":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/5216590/2a0000018a5f87297404a4d48e2fbba40e4e/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_9486510984286190652":{"origUrl":"https://avatars.mds.yandex.net/get-market-ugc/12854490/2a0000018fd455e3bf4963a9d10cf35d1476/orig","entity":"avatars_picture","picture":{"namespace":"market-ugc","groupId":"12854490","imageName":"2a0000018fd455e3bf4963a9d10cf35d1476"}},"mi_13044111821537921470":{"width":900,"height":1200,"origUrl":"https://avatars.mds.yandex.net/get-mpic/4742551/2a0000018a53f9c927956058eec7416911b0/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"},"mi_3454166893385438923":{"width":470,"height":700,"origUrl":"https://avatars.mds.yandex.net/get-mpic/1865652/2a0000018a5f8729ff67be3b9a5610431dd5/orig","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","entity":"avatars_picture"}},"reviewGallery":{},"businessReviewGallery":{},"reviewItem":{},"transition":{"tr_13241600689109509113":{"type":"ugcMediaNavigation","params":{"url":"https://avatars.mds.yandex.net/get-market-ugc/12854490/2a0000018fd455e3bf4963a9d10cf35d1476/orig","modelName":"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.","imageName":"2a0000018fd455e3bf4963a9d10cf35d1476","id":"mi_9486510984286190652"}},"tr_13275945805281900351":{"type":"ugcMediaNavigation","params":{"url":"https://avatars.mds.yandex.net/get-market-ugc/9429964/2a0000018fd8a24ad796afe712c4ecef2ea4/orig","modelName":"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.","imageName":"2a0000018fd8a24ad796afe712c4ecef2ea4","id":"mi_18237668171461224305"}},"tr_1731362157439806705":{"type":"fullSpecsGrouped","params":{"cpc":"9_vWty51YejLDwX05fWcMMm9AI7J4LA_ZqmF5YmXgY5veMxzYk6lUEWGxlrV9xyo7bMU2_-ghhuXf3bODUW883YvLJ9KCdmv6WhZx7FvaYP958HWfAr0TDvzKFyqS9RtGyhz90-MaJJrX0Qec8QcEyZ75_wObpMaRUyA00UBS999w868ckrGeXpr5VuXS5SPpH_vrsLfh20yjE5aY6nckARH-O_aTJQE","productId":"1778744715","slug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","businessId":"733822","skuId":"101860415141"}},"tr_5705447810795473044":{"type":"similarProducts","params":{"productId":"1778744715","slug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","skuId":"101860415141","categoryId":"18540670","navnodeId":"20598950"}},"tr_2600681682742582128":{"type":"productQuestionsLink","params":{"offerId":"-lUZwtMD4sK1tvAte7G2xQ","cpc":"9_vWty51YejLDwX05fWcMMm9AI7J4LA_ZqmF5YmXgY5veMxzYk6lUEWGxlrV9xyo7bMU2_-ghhuXf3bODUW883YvLJ9KCdmv6WhZx7FvaYP958HWfAr0TDvzKFyqS9RtGyhz90-MaJJrX0Qec8QcEyZ75_wObpMaRUyA00UBS999w868ckrGeXpr5VuXS5SPpH_vrsLfh20yjE5aY6nckARH-O_aTJQE","productId":"1778744715","slug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","businessId":"733822","skuId":"101860415141"}},"tr_12564792290429913785":{"type":"ugcMediaNavigation","params":{"url":"https://avatars.mds.yandex.net/get-market-ugc/8318412/2a0000018fe72dfd70b88dd3742957e9c600/orig","modelName":"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.","imageName":"2a0000018fe72dfd70b88dd3742957e9c600","id":"mi_4802409760611798923"}},"tr_802399414619812417":{"type":"ratingSummary","params":{"offerId":"-lUZwtMD4sK1tvAte7G2xQ","productId":"1778744715","slug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","businessId":"733822","skuId":"101860415141","categoryId":"18540670","shopName":"Альпина книги"}},"tr_10601968112024041601":{"type":"ugcMediaNavigation","params":{"url":"https://avatars.mds.yandex.net/get-market-ugc/10493023/2a0000018fd8a1e1df0f939dfd108834ad2a/orig","modelName":"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.","imageName":"2a0000018fd8a1e1df0f939dfd108834ad2a","id":"mi_18431545478291360668"}},"tr_7264902859376303329":{"type":"productPageId","params":{"productId":"1778744715","slug":"shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak"}},"tr_7528928257134271525":{"type":"ugcMediaNavigation","params":{"url":"https://avatars.mds.yandex.net/get-market-ugc/10493023/2a0000018fe72d963edc448b0d9c366d63bb/orig","modelName":"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.","imageName":"2a0000018fe72d963edc448b0d9c366d63bb","id":"mi_8008924015367855776"}},"tr_4188014400181109601":{"type":"ratingSummary","params":{"offerId":"-lUZwtMD4sK1tvAte7G2xQ","productId":"1778744715","slug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","businessId":"733822","skuId":"101860415141","categoryId":"18540670"}}},"gallery":{"12989093368611022119":{"mediaItems":["mi_9973703808955829770","mi_13044111821537921470","mi_2742031918562600927","mi_3454166893385438923","mi_16180401783728809615","mi_12778350684381680876","mi_3969332693303254465","mi_7548552244143250224","mi_14094284985148485189","mi_7712342327348329503","mi_15943750080327861964","mi_9610191877541510557"],"isVisualCategory":false}},"offerPlaces":{"mainDefaultOffer":{"composeId":"12989093368611022119"},"topOffersComposeIds":[]},"uniqueContentMark":{"12989093368611022119":{"isTitleUnique":true,"isDescriptionUnique":true,"isPicturesUnique":true}}}}
{"widgets":{"@card/Title":{"/content/page/fancyPage/productTitle":{"size":"28","longTitleLength":70,"longTitleSize":"215","weight":"500"}}},"meta":{"/content/page/fancyPage/productTitle":{"name":"@card/Title"}},"collections":{"title":{"12989093368611022119":{"raw":"ВкусВилл: Как совершить революцию в ритейле","shortTitle":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\""}}}}
{"widgets":{"@card/FarmaPrescriptionBadge":{"/content/page/fancyPage/prescriptionBadge":{"wrapperProps":{"margins":{"top":"2"}},"isM2bEdoOnlyEnable":false}}},"meta":{"/content/page/fancyPage/prescriptionBadge":{"name":"@card/FarmaPrescriptionBadge"}},"collections":{"pharma":{},"views":{"defaultOffer":"vi_12989093368611022119_bi_12032164180073369102"},"viewItem":{"vi_12989093368611022119_bi_12032164180073369102":{"id":"vi_12989093368611022119_bi_12032164180073369102","composeId":"12989093368611022119","buyOptionId":"bi_12032164180073369102"}},"buyOption":{"bi_12032164180073369102":{"id":"bi_12032164180073369102","title":"ВкусВилл: Как совершить революцию в ритейле","offerId":"-lUZwtMD4sK1tvAte7G2xQ","slug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile","trackingLinks":{"cpa":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEoHAfZQvkL2nfEanim7NYOVpfmU8FxNRye7OF83Mj_l8G-nvdAqA79-h2DW4MJ4l9UfAIwy56A30YCplz93n1ZBCKvgfadb_iXBn241_JSlhZDkivSnRtGVQdYo0q_4OLI34tU6mLC5iRxqua3npzH2gJew-LRkJ3nefbWUGj_3NMn0WqDI9WAhO5f4K5UXiOYtLUdrGnzq5c5qpwtJHEv_Cu2Dz4oaf9CUsUq_z0uidWQlaV-gr-HSaxI5LrbakPmlMIiZ-xnA7sFc9MDEVCXZumuW2b7HsGw1yvYmjdYJPO_0oGYOqW5BjqTcdjPWb2lOBb7mlzFLuweLO8cgysCyvJ9niKC-04y1ty7vLtjt9wN54AePCbAkx3lg-nqFAI3kUyWKGDhM7YNTDURZkrHM3oXcZP56UspbyWShwgVqQjbwUxsT0BBTsDVLQvnoBUejMOeGplL4eYTXMJCCKTWFNpbeyrzUZ0uQr5_OX2Gkv32Z2Cq5YpomlGGGaB_FJTDsKgaxO15Lw28IZI1-0524ga2OwkWlG0M8amxQU5wRQI4dEvmvIP1DOy2Zn7NS6XQ6J4B116cRPcWhRW2gwa08KsjQ1sXNw1Vxh2YDf2NsUTZmiQYl5khbCqsXTbYEIYIX-YtdO6161_TRKo4a7FdBeXPx2S1sAAymfw2KNh9iyDi3S1D9OwN8BpzZ7ufcFpIT5UEKXFHgI_PwEyou7rbhkeV4_LgDWbpEj5U8vERBbVv9kAJZxKECCya9zuSoMc6Vl-DCg-jzKYpwYqH91rq2Ofm5Ytb1fD6EzUMtNk3Fflaiutseaw4dusPs5oPyBLRHiIqwhIBfeI4F1cbgaWQR6J_B7U2j-rxvf-Vsdi4UqQmiWUA4Qik9PKeQ9lZ8Y90QHWs4qtrDndcKysn6SwjaRhMSRTx9P9WHoITEEIN5g4ZkIhRHYbR1-tkmbWuf7ev8O9bN-b3fsReG4Kyi45wekdqi6GZaLpdVrESwQkdz5Y3tIBZ54mKokycus8D5fi0ty9Ivy8gAfjAOC4QfuaVAFTt_nCen4I78pq1dFf9dwSMLbYWj9Mubiw4uudjbaN2Do6pT7y4Qn6wbbOAScJ78huuJxY6XxY7JDOWV_BysTFLAj7qXpsTT3UeU7Bdvg-4Oo-gbhg7SvcciFCV1xyAX5xhaTXglQIFBZobDyvq3bPXw_X6j1F0MRkqfLcIfNPk82K65_0KHDHz5aqoGhj8B7VcnHoGmyiphSPXoLT5urRtpiQ6je8K-ycJl1clxfcRC_Jrna2DdFAaWYb6dcE0dEu0c5IGP9qLPuBFgVM05eWddmEFTnrxEjk1aw7PuUzt4D1c7dlq56MhN_WQmBqRv32BevKYve3KJggrWaZZqjEIskNGD5rL-RyVQj0YcipfGhN09BbdSPUIlZH1h1OYcl6FBLCfp57We7iRY_hkGzTVgkCVjm_76cTY-Qc7gCwCRYR1VI2TUeRJwKbtL6b__O1Tb792H2myRKbMwDe8GkggyDordstjqktUJXEVF31N-vo3aR2DspmJdNY0wv6eUi7HPfDB5dZYI2Tudsq7MCxcUvT06kP8aiY9E6GPNT4IPk9qH782JG4tkJt4YDI9CFO1mi8m0d3WfdoyMRkjdoJJfZ48rIvekHJAPHfDbAEjJZTyhcLOL5I8mueYsG4h6aaBzP4cYvk6Lavxbs8QjQDxNv18JtwphbRhhjkLepvxGQEvUKXR1nWLII2sy15JDojEzosOktwwTjIwY6BdQbySZQOlbB5g5tZGtEx2tMgnMLXu_QpjZ2arSRzRx9XaO5hNPx3KPl3tAQj0eAEfTt-UiFug-yzx1EdauY4z_XSaR416UHAIT4rnq0EZCmNnLXjLXD7GECtXG1xElcxb0vIcyaO5AIprdNXfcErEZyWARe80t6tg907THdttgmQTgDl_qAmITxmsLYy3B7pgYZy_L2rPHPiSrrUzIMnl6sOIcg8MYokEqp1-BcRdCmj2Z0ID1Ri8U3FgF5-iMIWcJczg6uWWTKn_7QTUZayZGAnItmYdrB2oswKm7uUU1nwq78M4XM7xK3UH8chd5Xvt9e29-0lZ_w76WvSS9wZFW8XxKirRsM6xTG2_2-UY8Nq362gluF2nO2ezzg8SEJjGlT1Y8QROegzScb-ADdP2yyXDGmbH8-01iLiPQGptxp7LkBkhwGU8XQgCDwg9Jd2aYSJC3BUAMRvRGHg9AvlAz3EJxONU8nQLsIPKnbK4fw2z1DcrOnpr0yn3B2DU-ih-4sl8l0YFivkI5sILZcvsCfW-YmD5OamfI-zV3Ny55tNqYJY7uulCTZj7yH28HNrlFIfhyfEStvXZxDbOaU3PYeCELNQWcBRITIeJ-4KoeQw8AKWvubGqwN4Ki7wrKY0ynn3SDti1ekKTIdycxo640b8zKrreW8SskeB5zxIlNXvEyOU2qKgXdmpy7gI0qnf9mU627wilV5tCfb0bahT_d8s7PSCmvnheRbyehHvU0D5qmzch3r84Xpj1Yfk_C1aOQ9xA95HvZfkyTTK-f_78D0dK75hNAIT6PAM2vN1fdXGZCXDdbq3RL8bG38XJOM-krNYVFNOkyPiS7BoM2JJ2VjyuTKZ17L4CzOl9jhnWKqYPpPszG69k3qjGYZaKzNqEKIvDYI6fpwqEyMnl3bHawlZl1e33EPYqyIYJVuvLOjrZvYqsgLObjpNk8rf08EaDejSE0UOWAsXJd79hhiNL-0x3wFWPbVeyg4f6dWZVxqg4v3OjmGTNN0Tfmq1A_5t7sRyjccgBO3NDa40Pw0YuwE5m0g4DHfBV2g8XK_jQ91GmPkDN6Nf344glZk7rud2kxIM5Alj80T6Q4w8HzQbJ2dMv8Pc-2LvIf79d7VdjwVsYedWx5i7bRVS7NooBbkctWxe_HKPhzYb2hj5rGQFam1sw7sUJ2AX0fhH7Z6-iQSzj9y2acmJf31T4eDqbZrdL6lv7ok4CeB-Ju-p7u4Tcgrn9P9PPa_0HsKSDhcuo97qcegKyndCGxSgTlv8DWdVyQLT1m2-Bl5weBkRUPrvhWK4oL0477i1CZU3NUN3x0QL1mo5ivQK5I7SHcNUyZFXl6e_UqX8m-sdzW4FrdcjFYfsP5KI25KCmUGjQdXT9L0XZvKXM6r6jLI3MQgTt8ZFf3NjJpWRsZr0sQ7WQlMbRguIz_U-8fQxf4WTwy7EKNa63Wmrs6SSEEFlm3Ax2FIBSrSvkdadgpjJJzS7T0yx66GKhUsNlt_cQez1wG6pOMzWSBPMicStkQ2TFl1_REfbtq3ZCT-8TDWGvTUScYFxhZC4Ck6Nsh5QIbCoM69_314jQ_3XCR02HB8bvl3PR3gZvpzK4Vlj2zN3srxI7lPMZrEqjeR04yItFFEv_FVwjff1hxKWuaW1fOj4B9ESP4jUMmr7HO5J7LlMIkY12jgzdQaSa08rgjFq9jT93mYbCep83_rWm0vYOERhPkdbj1pIDT1qX6M0F5H3C6qLAsAd3uubHZPcLdChQdylIeNmAnHqrb75_qgtPzfCw8nfaERdsEA4B1z4tPoIjCF_xwmfMEa5kR1JUU9p9EHpt3FtY2-PZXaLZz3Dz81Y6uVah-qnfvNLVM7eXYe_7_y2ZFXpKSAlQ0jV73ioQVGHzKD7we209Cc6yQzbPOtcWu3WvU0-O0gStpm6bc3_ffPKtCuXX-Max2aT4YQk5LjKHB7M_MAf6Sq0XSjcXpwCrnigfluv7jxeTdzJle-mLl6_j5ioQuPwwOX2e6yYLwKLuY0KDGTY1LIDRf3PZxjnfDMXdIF9KqhtBJI0ab-U0M6v0ShBm_n8GNpQJVU2y98cfYtZj112vNXlA5o6uramLWuQHanzrAnfH2jxMQHMLA1toNV2Ys1rRYH2CVBnvhtdIRpkjmWtSFM1046ccLLfA,,/b64e=1/sign=6dd133016adc6f418103b80069ac65a8/keyno=MARKET_1/*","cpc":"9_vWty51YejLDwX05fWcMMm9AI7J4LA_ZqmF5YmXgY5veMxzYk6lUEWGxlrV9xyo7bMU2_-ghhuXf3bODUW883YvLJ9KCdmv6WhZx7FvaYP958HWfAr0TDvzKFyqS9RtGyhz90-MaJJrX0Qec8QcEyZ75_wObpMaRUyA00UBS999w868ckrGeXpr5VuXS5SPpH_vrsLfh20yjE5aY6nckARH-O_aTJQE"},"skuId":"101860415141","productId":"1778744715","categoryId":"18540670","navnodeId":"20598950","departmentId":"54510","showUid":"17177088316209002204506001","counterStep":1,"minimum":1,"maximum":4,"price":{"value":672,"currency":"RUR"},"vendorId":"14290303","fee":"0.0640","feeShow":"zwbqKzmvO-v9nFoxHL6KQjlWbZ5tsVg6BF8B4db4psKm1GiMIkPNGIYCpEB3kW4n6MKLRDWrA5V6op7WndT4vZ4JeP5K3ZPgyLxFP-vHkntwFBLTSh7m2h1kUhFilmi_jweaFk9T5bTIu9k0pJ0uvaCFX49GcQGazTaKQw7TnxecrpxWsiAWmw,,","feedId":"475690","feedOfferId":"24606169.26935","shopId":"431782","supplierId":"485651","businessId":"733822","supplierName":"Альпина книги","businessName":"Альпина книги","deliveryText":"Завтра","benefitTypeCode":"waremd5","basePrice":{"value":1050,"currency":"RUR"},"promos":[{"key":"5OXNbfdPqwYcKNKbiDVBMQ","type":"discount-by-payment-type","shopPromoId":"STANDARD_DEFAULT_DISCOUNT_BY_PAYMENT_TYPE_YANDEX_2","landingUrl":"https://market.yandex.ru/special/discount-by-payment-type-landing?shopPromoId=STANDARD_DEFAULT_DISCOUNT_BY_PAYMENT_TYPE_YANDEX_2"},{"key":"fZ3XLaWtLFCVyd6AGdo2aA","type":"discount-by-payment-type","parentPromoId":"","shopPromoId":"fZ3XLaWtLFCVyd6AGdo2aA","landingUrl":"https://market.yandex.ru/special/discount-by-payment-type-landing?shopPromoId=fZ3XLaWtLFCVyd6AGdo2aA"},{"key":"","type":"parent-promo"},{"key":"RZxDEBsRV0HjPqWR3eEJRw","type":"empty-promo","parentPromoId":"","shopPromoId":"L20568309","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=L20568309"},{"key":"","type":"parent-promo"},{"key":"x45JLWBYb8ABYw-oXSV__w","type":"empty-promo","parentPromoId":"","shopPromoId":"aff_parent_113134","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=aff_parent_113134"},{"key":"","type":"parent-promo"},{"key":"z0q09Hc2YI_F30hocYABmA","type":"empty-promo","parentPromoId":"","shopPromoId":"L20604361","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=L20604361"},{"key":"","type":"parent-promo"},{"key":"NjNW4hW4S1K2SsvE-bfBkw","type":"unknown","parentPromoId":"personal_promos","shopPromoId":"ce8fbfd7-be9b-4dbe-b42d-0ea882a232ba-part-0","landingUrl":"https://market.yandex.ru/special/personal-promo"},{"key":"personal_promos","type":"parent-promo"}],"flags":["isFby"],"analytics":{"warehouseId":"308","paymentType":"PREPAYMENT","paymentMethodTypes":["BY_CARD_ONLINE","IN_CASH"],"deliveryOptions":[{"deliveryType":"delivery","serviceId":99,"fromDate":1717795231,"toDate":1717795231,"priceInfo":{"value":99,"currency":"RUR"}},{"deliveryType":"pickup","serviceId":99,"fromDate":1717795231,"toDate":1717795231,"priceInfo":{"value":0,"currency":"RUR"}}],"shopSku":"26935","placementType":"3P","ownMarketPlace":true,"shopSlug":"yandex-market","yaBankPrice":"652","yandexBnplInfo":{"enabled":true},"promos":[{"key":"5OXNbfdPqwYcKNKbiDVBMQ","type":"discount-by-payment-type","shopPromoId":"STANDARD_DEFAULT_DISCOUNT_BY_PAYMENT_TYPE_YANDEX_2","landingUrl":"https://market.yandex.ru/special/discount-by-payment-type-landing?shopPromoId=STANDARD_DEFAULT_DISCOUNT_BY_PAYMENT_TYPE_YANDEX_2","isPersonal":false,"description":"Скидка по типу оплаты \"Я.Пэй\" на стандартные категории"},{"key":"fZ3XLaWtLFCVyd6AGdo2aA","type":"discount-by-payment-type","shopPromoId":"fZ3XLaWtLFCVyd6AGdo2aA","landingUrl":"https://market.yandex.ru/special/discount-by-payment-type-landing?shopPromoId=fZ3XLaWtLFCVyd6AGdo2aA","isPersonal":false,"description":"Зеленые цены. Базовая. На все"},{"key":"RZxDEBsRV0HjPqWR3eEJRw","type":"empty-promo","shopPromoId":"L20568309","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=L20568309","isPersonal":false,"description":"kids"},{"key":"x45JLWBYb8ABYw-oXSV__w","type":"empty-promo","shopPromoId":"aff_parent_113134","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=aff_parent_113134","isPersonal":false,"description":"No description provided"},{"key":"z0q09Hc2YI_F30hocYABmA","type":"empty-promo","shopPromoId":"L20604361","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=L20604361","isPersonal":false,"description":"No description provided"},{"key":"NjNW4hW4S1K2SsvE-bfBkw","type":"unknown","shopPromoId":"ce8fbfd7-be9b-4dbe-b42d-0ea882a232ba-part-0","landingUrl":"https://market.yandex.ru/special/personal-promo","isPersonal":true,"description":"ce8fbfd7-be9b-4dbe-b42d-0ea882a232ba-part-0"}],"hypeBadge":{"hasBadgeResale":false}},"deliveryType":"DELIVERY","imageMeta":{"namespace":"mpic","groupId":1525215,"key":"img_id3708640687942467101.jpeg"}}}}}
Это книга о настоящем "российском чуде" - компании, поставившей во главу угла не деньги, а уважение к сотрудникам и заботу о потребителях - и сорвавшей джекпот.
Вы узнаете, как создавалась компания, кто стоял у ее истоков и кто находится у руля сегодня. В книге много историй сотрудников и бесценных примеров того, как формировались базовые установки компании, через какие сложности команде "ВкусВилла" пришлось пройти и какие ошибки совершить.
В книге много реальных кейсов и правил, по которым работает компания.
О чем
Как построить большую продуктовую сеть, начав с маленького молочного киоска и не взяв ни одного кредита? Как вынырнуть из алого океана, погрузиться в голубой и ежегодно увеличивать обороты вдвое? Как не утратить дух стартапа за 10 лет? Как управлять компанией, в которой более 5000 сотрудников, без жестких приказов и регламентов, прописанных KPI и спланированного годового бюджета? Какими должны быть управленцы в такой компании? Как вообще подбирается команда, которую не хотят покидать? Продуктовые сети "ВкусВилл" и "Избёнка" знакомы многим, их продукцию любят и рекомендуют друзьям. Компания ворвалась на рынок здорового питания и совершила революцию в розничной торговле. Книга Евгения Щепина, одного из ключевых сотрудников "ВкусВилла", - это честный рассказ об успехах и провалах компании, о планах и ожиданиях, об отношении к сотрудникам и покупателям и, конечно, о людях, без которых "ВкусВилл" никогда бы не стал таким, каким мы знаем его сегодня.
Для кого
Для бизнесменов, стартаперов, студентов профильных вузов и всех, кто интересуется развитием российского ритейла и работой компании "ВкусВилл".
Об авторе
Евгений Щепин с 2011 года работает в компаниях "ВкусВилл" и "Избёнка" управляющим по внешним коммуникациям. Отвечает за популяризацию здорового питания среди покупателей и является хранителем концепции. Руководит проектом по развитию современного предпринимательства. - Я счастлив, что стал частью команды, которая ставит интересы человека превыше всего. На мой взгляд, это и есть честный и чистый бизнес, - говорит Евгений.
Читать далее
{"widgets":{"@card/ShortDescription":{"/content/page/fancyPage/shortDescription":{"wrapperProps":{"margins":{"top":2,"bottom":1}},"titleText":"Описание"}}},"meta":{"/content/page/fancyPage/shortDescription":{"name":"@card/ShortDescription"}},"collections":{"fullDescription":{"12989093368611022119":{"text":"\u003Cul\u003E\u003Cli\u003EЭто книга о настоящем \"российском чуде\" - компании, поставившей во главу угла не деньги, а уважение к сотрудникам и заботу о потребителях - и сорвавшей джекпот.<\u002Fli\u003E\u003Cli\u003EВы узнаете, как создавалась компания, кто стоял у ее истоков и кто находится у руля сегодня. В книге много историй сотрудников и бесценных примеров того, как формировались базовые установки компании, через какие сложности команде \"ВкусВилла\" пришлось пройти и какие ошибки совершить.<\u002Fli\u003E\u003Cli\u003EВ книге много реальных кейсов и правил, по которым работает компания.<\u002Fli\u003E<\u002Ful\u003E\u003Ch3\u003EО чем<\u002Fh3\u003EКак построить большую продуктовую сеть, начав с маленького молочного киоска и не взяв ни одного кредита? Как вынырнуть из алого океана, погрузиться в голубой и ежегодно увеличивать обороты вдвое? Как не утратить дух стартапа за 10 лет? Как управлять компанией, в которой более 5000 сотрудников, без жестких приказов и регламентов, прописанных KPI и спланированного годового бюджета? Какими должны быть управленцы в такой компании? Как вообще подбирается команда, которую не хотят покидать?\u003Cbr /\u003EПродуктовые сети \"ВкусВилл\" и \"Избёнка\" знакомы многим, их продукцию любят и рекомендуют друзьям. Компания ворвалась на рынок здорового питания и совершила революцию в розничной торговле. Книга Евгения Щепина, одного из ключевых сотрудников \"ВкусВилла\", - это честный рассказ об успехах и провалах компании, о планах и ожиданиях, об отношении к сотрудникам и покупателям и, конечно, о людях, без которых \"ВкусВилл\" никогда бы не стал таким, каким мы знаем его сегодня.\u003Ch3\u003EДля кого<\u002Fh3\u003EДля бизнесменов, стартаперов, студентов профильных вузов и всех, кто интересуется развитием российского ритейла и работой компании \"ВкусВилл\".\u003Ch3\u003EОб авторе<\u002Fh3\u003EЕвгений Щепин с 2011 года работает в компаниях \"ВкусВилл\" и \"Избёнка\" управляющим по внешним коммуникациям. Отвечает за популяризацию здорового питания среди покупателей и является хранителем концепции. Руководит проектом по развитию современного предпринимательства.\u003Cbr /\u003E- Я счастлив, что стал частью команды, которая ставит интересы человека превыше всего. На мой взгляд, это и есть честный и чистый бизнес, - говорит Евгений."}}}}
{"widgets":{"@card/KMDefaultOffer":{"/content/page/fancyPage/mainDO":{"regionId":213,"isAuth":false,"greenPriceOnboardingProps":{"isAlfaCardOwner":false,"isYaBankFlowEnabled":true},"isB2bSegmentOnB2cMarketFresh":false,"isM2bEdoOnlyEnable":false,"isM2bHidePaymentKm":false,"hideSchemaOrg":false}}},"meta":{"/content/page/fancyPage/mainDO":{"name":"@card/KMDefaultOffer"}},"collections":{"cartItemState":{},"offerState":{},"offerStatus":{},"offerSelectedService":{},"region":{"213":{"entity":"region","linguistics":{"ablative":"","accusative":"Москву","dative":"Москве","directional":"","genitive":"Москвы","instrumental":"Москвой","locative":"","nominative":"Москва","preposition":"в","prepositional":"Москве"}}},"currentUser":{"currentUser":{"id":"9365878071717708766","isAuth":false,"region":{"id":213,"name":"Москва","linguistics":{"ablative":"","accusative":"Москву","dative":"Москве","directional":"","genitive":"Москвы","instrumental":"Москвой","locative":"","nominative":"Москва","preposition":"в","prepositional":"Москве"},"country":225,"info":{"id":213,"name":"Москва","country":225,"linguistics":{"ablative":"","accusative":"Москву","dative":"Москве","directional":"","genitive":"Москвы","instrumental":"Москвой","locative":"","nominative":"Москва","preposition":"в","prepositional":"Москве"},"data":{"id":213,"type":6,"parent_id":1,"capital_id":0,"geo_parent_id":0,"city_id":213,"name":"Москва","native_name":"","iso_name":"RU-MOW","is_main":true,"en_name":"Moscow","short_en_name":"MSK","phone_code":"495 499","phone_code_old":"095","zip_code":"","population":12506468,"synonyms":"Moskau, Moskva, Chertanovo","latitude":55.755863,"longitude":37.6177,"latitude_size":0.878654,"longitude_size":1.164423,"zoom":10,"tzname":"Europe/Moscow","official_languages":"ru","widespread_languages":"ru","suggest_list":[],"is_eu":false,"iso_alpha3":"","services_names":["bs","yaca","weather","afisha","maps","tv","ad","etrain","subway","delivery","route"]},"isCapital":true},"zoom":10,"location":{"longitude":37.6177,"latitude":55.755863},"isCapital":true,"source":70},"uid":"","yandexuid":"9365878071717708766","publicId":"","loginId":"","birthdateFormated":null,"firstName":"","lastName":"","emails":[],"tld":"ru","avatarId":null,"settings":{"resultsOnPage":48},"isAdult":false}},"url":{"current":{"id":"current","entity":"url","protocol":"http:","slashes":true,"auth":null,"host":"market.yandex.ru","port":null,"hostname":"market.yandex.ru","hash":null,"search":"?cc=CjIxNzE1OTA3Njg5NTA2LzA0MjEyNjcwNDE0YzdkZTVkNWU2NGNlNDliMTgwNjAwLzEvMRDnAYB95u0G&cpa=1&cpc=-S98b6cjkRTyimpm2bsTwGopqPtM434S2eEBoQQda4BDewatXBKWIpqfu9RPp8d__kz7qt8kVyuuuixzfujBI8mOcvLl0OVaexUBODZ0GIRrndzocwuduFuQz9A7w9xRAMwwEBwsFVF-siqyJlXvrSmIjlAy8xPhnEMy1z95oQoxzM2iB_24Qlu0RvWIQzQGO30QSL6NizvO17g8FZFdpkZQN63roo9hH0enUMuQizAZGqk_x1bR3mbAenqTXKDe3UCQMEYE6L_hEwcWozLCA8YRj7S9EuV9&do-waremd5=-lUZwtMD4sK1tvAte7G2xQ&from=search&hid=18540670&rs=eJwtkL1Lw1AAxPO01FoUMjhoujycukiTkI_WthAEFyex4GprEhcdHPwYROkmCm46uRRRuzk5tFZrHBwUdHMQKVRx8D_Q0d7R5Qj3u3fvXsyjwXmxLh6FIr8LPS3_tnrqNfHdLUGVh9ue1mbp7EKjOpzILSI_Bad2eYNTL8xroMoqaNXPI_MOGh2DyhM4ssSGC_jlPSRljHqFjPeKTHTNti1oNcVt-03QBs6Wd-5Bf5D0vrC59sm8CyoF2wpF5rnhgHs6XKvRP2PPJN_1hoZoG0nliTtToNXDPG9nss5Viw3QU676YHOL_2QMGS_N5jbf2GYzb-_m2dlhzzlpl87IHXr-Cs8iXvEDU3dmppOpZCIhVDk-KmNqXBsOwpXK5trGkimVtJKcIBTjQgp1QBvqQyBVzPU7FkzDNeyc7jrZnK07Gd0yDdNxdcuwfDcI7cAOHcsPrdyykdUdXc8YGeMfDlKgqg%2C%2C&show-uid=17159076898507008768816009&sku=101860415141&sponsored=1&text=%D0%AF+%D1%82%D0%BE%D0%B6%D0%B5+%D1%83%D0%BC%D0%B5%D1%8E+%D1%81%D0%BE%D0%B2%D0%B5%D1%80%D1%88%D0%B0%D1%82%D1%8C+%D0%BD%D0%B0%D0%BC%D0%B0%D0%B7+%28%D0%BF%D0%BE%D0%BA%D0%B5%D1%82%29&uniqueId=733822","query":"cc=CjIxNzE1OTA3Njg5NTA2LzA0MjEyNjcwNDE0YzdkZTVkNWU2NGNlNDliMTgwNjAwLzEvMRDnAYB95u0G&cpa=1&cpc=-S98b6cjkRTyimpm2bsTwGopqPtM434S2eEBoQQda4BDewatXBKWIpqfu9RPp8d__kz7qt8kVyuuuixzfujBI8mOcvLl0OVaexUBODZ0GIRrndzocwuduFuQz9A7w9xRAMwwEBwsFVF-siqyJlXvrSmIjlAy8xPhnEMy1z95oQoxzM2iB_24Qlu0RvWIQzQGO30QSL6NizvO17g8FZFdpkZQN63roo9hH0enUMuQizAZGqk_x1bR3mbAenqTXKDe3UCQMEYE6L_hEwcWozLCA8YRj7S9EuV9&do-waremd5=-lUZwtMD4sK1tvAte7G2xQ&from=search&hid=18540670&rs=eJwtkL1Lw1AAxPO01FoUMjhoujycukiTkI_WthAEFyex4GprEhcdHPwYROkmCm46uRRRuzk5tFZrHBwUdHMQKVRx8D_Q0d7R5Qj3u3fvXsyjwXmxLh6FIr8LPS3_tnrqNfHdLUGVh9ue1mbp7EKjOpzILSI_Bad2eYNTL8xroMoqaNXPI_MOGh2DyhM4ssSGC_jlPSRljHqFjPeKTHTNti1oNcVt-03QBs6Wd-5Bf5D0vrC59sm8CyoF2wpF5rnhgHs6XKvRP2PPJN_1hoZoG0nliTtToNXDPG9nss5Viw3QU676YHOL_2QMGS_N5jbf2GYzb-_m2dlhzzlpl87IHXr-Cs8iXvEDU3dmppOpZCIhVDk-KmNqXBsOwpXK5trGkimVtJKcIBTjQgp1QBvqQyBVzPU7FkzDNeyc7jrZnK07Gd0yDdNxdcuwfDcI7cAOHcsPrdyykdUdXc8YGeMfDlKgqg%2C%2C&show-uid=17159076898507008768816009&sku=101860415141&sponsored=1&text=%D0%AF+%D1%82%D0%BE%D0%B6%D0%B5+%D1%83%D0%BC%D0%B5%D1%8E+%D1%81%D0%BE%D0%B2%D0%B5%D1%80%D1%88%D0%B0%D1%82%D1%8C+%D0%BD%D0%B0%D0%BC%D0%B0%D0%B7+%28%D0%BF%D0%BE%D0%BA%D0%B5%D1%82%29&uniqueId=733822","pathname":"/product--shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak/1778744715","path":"/product--shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak/1778744715?cc=CjIxNzE1OTA3Njg5NTA2LzA0MjEyNjcwNDE0YzdkZTVkNWU2NGNlNDliMTgwNjAwLzEvMRDnAYB95u0G&cpa=1&cpc=-S98b6cjkRTyimpm2bsTwGopqPtM434S2eEBoQQda4BDewatXBKWIpqfu9RPp8d__kz7qt8kVyuuuixzfujBI8mOcvLl0OVaexUBODZ0GIRrndzocwuduFuQz9A7w9xRAMwwEBwsFVF-siqyJlXvrSmIjlAy8xPhnEMy1z95oQoxzM2iB_24Qlu0RvWIQzQGO30QSL6NizvO17g8FZFdpkZQN63roo9hH0enUMuQizAZGqk_x1bR3mbAenqTXKDe3UCQMEYE6L_hEwcWozLCA8YRj7S9EuV9&do-waremd5=-lUZwtMD4sK1tvAte7G2xQ&from=search&hid=18540670&rs=eJwtkL1Lw1AAxPO01FoUMjhoujycukiTkI_WthAEFyex4GprEhcdHPwYROkmCm46uRRRuzk5tFZrHBwUdHMQKVRx8D_Q0d7R5Qj3u3fvXsyjwXmxLh6FIr8LPS3_tnrqNfHdLUGVh9ue1mbp7EKjOpzILSI_Bad2eYNTL8xroMoqaNXPI_MOGh2DyhM4ssSGC_jlPSRljHqFjPeKTHTNti1oNcVt-03QBs6Wd-5Bf5D0vrC59sm8CyoF2wpF5rnhgHs6XKvRP2PPJN_1hoZoG0nliTtToNXDPG9nss5Viw3QU676YHOL_2QMGS_N5jbf2GYzb-_m2dlhzzlpl87IHXr-Cs8iXvEDU3dmppOpZCIhVDk-KmNqXBsOwpXK5trGkimVtJKcIBTjQgp1QBvqQyBVzPU7FkzDNeyc7jrZnK07Gd0yDdNxdcuwfDcI7cAOHcsPrdyykdUdXc8YGeMfDlKgqg%2C%2C&show-uid=17159076898507008768816009&sku=101860415141&sponsored=1&text=%D0%AF+%D1%82%D0%BE%D0%B6%D0%B5+%D1%83%D0%BC%D0%B5%D1%8E+%D1%81%D0%BE%D0%B2%D0%B5%D1%80%D1%88%D0%B0%D1%82%D1%8C+%D0%BD%D0%B0%D0%BC%D0%B0%D0%B7+%28%D0%BF%D0%BE%D0%BA%D0%B5%D1%82%29&uniqueId=733822","href":"http://market.yandex.ru/product--shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak/1778744715?cc=CjIxNzE1OTA3Njg5NTA2LzA0MjEyNjcwNDE0YzdkZTVkNWU2NGNlNDliMTgwNjAwLzEvMRDnAYB95u0G&cpa=1&cpc=-S98b6cjkRTyimpm2bsTwGopqPtM434S2eEBoQQda4BDewatXBKWIpqfu9RPp8d__kz7qt8kVyuuuixzfujBI8mOcvLl0OVaexUBODZ0GIRrndzocwuduFuQz9A7w9xRAMwwEBwsFVF-siqyJlXvrSmIjlAy8xPhnEMy1z95oQoxzM2iB_24Qlu0RvWIQzQGO30QSL6NizvO17g8FZFdpkZQN63roo9hH0enUMuQizAZGqk_x1bR3mbAenqTXKDe3UCQMEYE6L_hEwcWozLCA8YRj7S9EuV9&do-waremd5=-lUZwtMD4sK1tvAte7G2xQ&from=search&hid=18540670&rs=eJwtkL1Lw1AAxPO01FoUMjhoujycukiTkI_WthAEFyex4GprEhcdHPwYROkmCm46uRRRuzk5tFZrHBwUdHMQKVRx8D_Q0d7R5Qj3u3fvXsyjwXmxLh6FIr8LPS3_tnrqNfHdLUGVh9ue1mbp7EKjOpzILSI_Bad2eYNTL8xroMoqaNXPI_MOGh2DyhM4ssSGC_jlPSRljHqFjPeKTHTNti1oNcVt-03QBs6Wd-5Bf5D0vrC59sm8CyoF2wpF5rnhgHs6XKvRP2PPJN_1hoZoG0nliTtToNXDPG9nss5Viw3QU676YHOL_2QMGS_N5jbf2GYzb-_m2dlhzzlpl87IHXr-Cs8iXvEDU3dmppOpZCIhVDk-KmNqXBsOwpXK5trGkimVtJKcIBTjQgp1QBvqQyBVzPU7FkzDNeyc7jrZnK07Gd0yDdNxdcuwfDcI7cAOHcsPrdyykdUdXc8YGeMfDlKgqg%2C%2C&show-uid=17159076898507008768816009&sku=101860415141&sponsored=1&text=%D0%AF+%D1%82%D0%BE%D0%B6%D0%B5+%D1%83%D0%BC%D0%B5%D1%8E+%D1%81%D0%BE%D0%B2%D0%B5%D1%80%D1%88%D0%B0%D1%82%D1%8C+%D0%BD%D0%B0%D0%BC%D0%B0%D0%B7+%28%D0%BF%D0%BE%D0%BA%D0%B5%D1%82%29&uniqueId=733822"}},"featureToggle":{"isHardCpaOnly":true,"areSubscriptionGoodsAvailable":true,"yandexCardPriceDiscountConfig":{"enabled":true}},"cashbackView":{"current":{"id":"current","hasYaPlus":false,"hasLock":true,"hasFromPrefix":true,"canBuyPlus":false,"color":"muted","hideTooltipOnSearch":false,"isProductOrOfferPage":true}},"connectedRetail":{},"offerAnalytics":{"12989093368611022119":{"showUid":"17177088316209002204506001","promoAttributes":[{"shopPromoId":"STANDARD_DEFAULT_DISCOUNT_BY_PAYMENT_TYPE_YANDEX_2","promoType":"discount-by-payment-type","promoKey":"5OXNbfdPqwYcKNKbiDVBMQ"},{"shopPromoId":"fZ3XLaWtLFCVyd6AGdo2aA","promoType":"discount-by-payment-type","promoKey":"fZ3XLaWtLFCVyd6AGdo2aA","parentPromoId":""},{"shopPromoId":"L20568309","promoType":"empty-promo","promoKey":"RZxDEBsRV0HjPqWR3eEJRw","parentPromoId":""},{"shopPromoId":"aff_parent_113134","promoType":"empty-promo","promoKey":"x45JLWBYb8ABYw-oXSV__w","parentPromoId":""},{"shopPromoId":"L20604361","promoType":"empty-promo","promoKey":"z0q09Hc2YI_F30hocYABmA","parentPromoId":""},{"shopPromoId":"ce8fbfd7-be9b-4dbe-b42d-0ea882a232ba-part-0","promoType":"unknown","promoKey":"NjNW4hW4S1K2SsvE-bfBkw","parentPromoId":"personal_promos"}],"wareId":"-lUZwtMD4sK1tvAte7G2xQ","modelId":"1778744715","marketSku":"101860415141","paymentMethodTypes":["deliverycash","prepaymentcard"],"isCrossBorder":false,"isOnDemand":false,"skuId":"101860415141","marketSkuCreator":"market","price":652,"oldPrice":1050,"merchPrice":840,"vendorId":14290303,"hid":18540670,"nid":20598950,"isDigital":false,"deliveryPartnerTypes":["YANDEX_MARKET"],"offerColor":"blue","productId":1778744715,"feedId":475690,"availableCount":4,"shopId":431782,"supplierId":485651,"shopSku":"26935","isExpress":false,"deliveryOptions":[{"partnerType":"market_delivery","dayFrom":1,"dayTo":1,"price":99}],"warehouseId":308,"isBnpl":true,"isInstallments":false,"businessId":"733822","paymentTypes":["POSTPAYMENT","PREPAYMENT"],"benefit":{"type":"waremd5","isPrimary":true,"description":"Хорошая цена от надёжного магазина"},"yandexBnplInfo":{"enabled":true},"isBondAvailable":false,"allDeliveryOptions":[{"price":99,"partnerType":"market_delivery","dayFrom":1,"dayTo":1,"type":"DELIVERY"}],"isDSBS":false,"promos":[{"key":"5OXNbfdPqwYcKNKbiDVBMQ","type":"discount-by-payment-type","shopPromoId":"STANDARD_DEFAULT_DISCOUNT_BY_PAYMENT_TYPE_YANDEX_2","landingUrl":"https://market.yandex.ru/special/discount-by-payment-type-landing?shopPromoId=STANDARD_DEFAULT_DISCOUNT_BY_PAYMENT_TYPE_YANDEX_2","isPersonal":false,"description":"Скидка по типу оплаты \"Я.Пэй\" на стандартные категории"},{"key":"fZ3XLaWtLFCVyd6AGdo2aA","type":"discount-by-payment-type","shopPromoId":"fZ3XLaWtLFCVyd6AGdo2aA","landingUrl":"https://market.yandex.ru/special/discount-by-payment-type-landing?shopPromoId=fZ3XLaWtLFCVyd6AGdo2aA","isPersonal":false,"description":"Зеленые цены. Базовая. На все"},{"key":"RZxDEBsRV0HjPqWR3eEJRw","type":"empty-promo","shopPromoId":"L20568309","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=L20568309","isPersonal":false,"description":"kids"},{"key":"x45JLWBYb8ABYw-oXSV__w","type":"empty-promo","shopPromoId":"aff_parent_113134","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=aff_parent_113134","isPersonal":false,"description":"No description provided"},{"key":"z0q09Hc2YI_F30hocYABmA","type":"empty-promo","shopPromoId":"L20604361","landingUrl":"https://market.yandex.ru/special/empty-promo-landing?shopPromoId=L20604361","isPersonal":false,"description":"No description provided"},{"key":"NjNW4hW4S1K2SsvE-bfBkw","type":"unknown","shopPromoId":"ce8fbfd7-be9b-4dbe-b42d-0ea882a232ba-part-0","landingUrl":"https://market.yandex.ru/special/personal-promo","isPersonal":true,"description":"ce8fbfd7-be9b-4dbe-b42d-0ea882a232ba-part-0"}],"prices":{"price":{"value":672,"currency":"RUR"},"priceWithoutVat":{"value":611,"currency":"RUR"},"greenPrice":{"price":{"value":652,"currency":"RUR"},"type":"ya-card"},"discountedPrice":{"price":{"value":672,"currency":"RUR"},"discount":{"value":378,"currency":"RUR"},"percent":36}}}},"cashWarning":{"12989093368611022119":{"isOnlyCashAvailable":false}},"shopInfoStats":{"12989093368611022119":{"id":"485651","name":"Альпина книги","rating":5,"reviewsCount":7911,"showRating":true,"ratingType":3,"vendorName":"Альпина Паблишер","isFewRatings":false,"isOfficial":true,"transition":{"type":"business","params":{"businessId":"733822","slug":"alpina-knigi"}},"reviewsTransition":{"type":"businessReviews","params":{"businessId":"733822","slug":"alpina-knigi"}},"analytics":{"promos":["discount-by-payment-type","discount-by-payment-type","empty-promo","empty-promo","empty-promo"],"brandId":"14290303","price":652,"paymentType":"PREPAYMENT","isExpress":false,"isCrossBorder":false,"isFoodtech":false,"isMedicine":false,"supplierName":"Альпина книги","supplierId":"485651"}}},"shopInfo":{},"shopInfoLoading":{},"price":{"12989093368611022119":{"mainPrice":{"price":{"value":652,"currency":"RUR"},"type":"extraDiscount","subtype":"ya-card"},"oldPrices":[{"price":{"value":672,"currency":"RUR"},"type":"regular"},{"price":{"value":1050,"currency":"RUR"},"type":"withoutDiscount"}],"absoluteDiscount":{"value":378,"currency":"RUR"},"discountPercent":38,"isPersonalDiscount":true}},"deliveryInfo":{"12989093368611022119":{"isCrossborder":false,"options":[{"dayFrom":1,"dayTo":1,"deliveryType":"courier","deliveryDate":"Завтра","deliveryService":"курьер Маркета","deliveryPrice":{"value":99,"currency":"RUR"},"baobabModel":{"deliveryType":"COURIER","serviceId":"99","deliveryDays":1,"priceValue":99,"priceCurrency":"RUR","deliveryDateFrom":"2024-06-08 00:20:31","deliveryDateTo":"2024-06-08 00:20:31","deliveryText":"Завтра, курьер Маркета","precise":true,"selected":false}},{"dayFrom":1,"dayTo":1,"deliveryType":"pickup","deliveryDate":"Завтра","deliveryService":"в пункт выдачи","deliveryPrice":{"value":0,"currency":"RUR"},"baobabModel":{"deliveryType":"PICKUP","serviceId":"99","deliveryDays":1,"priceValue":0,"priceCurrency":"RUR","deliveryDateFrom":"2024-06-08 00:20:31","deliveryDateTo":"2024-06-08 00:20:31","deliveryText":"Завтра, в пункт выдачи","precise":true,"selected":false}}]}},"promoBlueSet":{},"promoBlueSetItem":{},"promoBlueSetCombination":{},"extraCashbackBadge":{},"miniImage":{"12989093368611022119":{"image":"mi_9973703808955829770"}},"personalDiscount":{"12989093368611022119":{"discounts":[{"priceType":"ya-card","type":"personal","percent":16,"absolute":{"value":168,"currency":"RUR"}},{"priceType":"ya-card","type":"base","percent":20,"absolute":{"value":210,"currency":"RUR"}}],"personalDiscountBlockLines":[{"type":"price","priceColor":{"type":"black"},"textColor":{"type":"gray"},"absolute":{"value":1050,"currency":"RUR"},"text":"Обычная цена"},{"type":"discount","priceColor":{"type":"red"},"textColor":{"type":"gray"},"percent":20,"absolute":{"value":210,"currency":"RUR"},"text":"Скидка"},{"type":"discount","priceColor":{"type":"red"},"textColor":{"type":"gray"},"percent":16,"absolute":{"value":168,"currency":"RUR"},"text":"Ваши"}],"totalPriceBlockLines":[{"type":"price","priceColor":{"type":"black"},"textColor":{"type":"black"},"absolute":{"value":672,"currency":"RUR"},"text":"Цена для вас:"},{"type":"price","priceColor":{"type":"green"},"textColor":{"type":"green"},"percent":3,"absolute":{"value":652,"currency":"RUR"},"textId":"ya-pay"}],"titleText":"Ваша персональная скидка 16%","transition":{"type":"personalPromoLink","params":{"url":"https://market.yandex.ru/special/personal-promo"}}}},"heroesBlock":{},"businessPrice":{},"options":{},"sins":{"isSins":false,"isCRSins":false,"isSinsWebview":false,"isSinsInDc":false,"integrationType":"unknown"},"fintechInfo":{"current":{"id":"current","isYandexHelpCommunicationOn":true,"isConfirmationPageLeavePopupActive":false}},"currentBusinessCustomer":{"current":{"id":"current"}},"market2Business":{"current":{"isM2bOsn":false,"isM2bChefCheckoutForbidden":false}}}}
{"widgets":{"@market/Ecommerce":{"/content/page/fancyPage/commonEcommerce/ecommerce":{"env":"production","commonParams":{"pageType":"product","pageId":"market:product","siteType":"desktop","userId":"4148ce62e2d391ed695095db8a3400b193539883d1c26a9e6d20ec34632f9bd8","regionId":213,"experiments":false},"pageSpecificParams":[{"ecommerce":{"detail":{"products":[{"id":"101860415141","name":"ВкусВилл: Как совершить революцию в ритейле","categoryId":20598950,"hid":18540670,"vendorId":14290303,"price":672,"oldPrice":1050}]}},"event":"PRODUCT_VIEW"}],"dataLayerOptions":{"isDebugMode":false,"srcIframe":"//yastatic.net/s3/market-static/export-static/h/gtmmarket.html?pageType=product&pageId=market%3Aproduct&siteType=desktop&userId=4148ce62e2d391ed695095db8a3400b193539883d1c26a9e6d20ec34632f9bd8®ionId=213&experiments=false"}}}},"meta":{"/content/page/fancyPage/commonEcommerce/ecommerce":{"name":"@market/Ecommerce"}},"collections":{"vendor":{},"ecommerce":{"12989093368611022119":{"id":"101860415141","name":"ВкусВилл: Как совершить революцию в ритейле","categoryId":20598950,"hid":18540670,"vendorId":14290303,"price":672,"currency":"RUR","oldPrice":1050,"productId":"1778744715","productTitle":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","brand":"Альпина Паблишер","category":"Нехудожественная литература"}}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-jkgu2g2vtwl/addToCartButton":{"offerId":"Bo4ehUk3o7fg2QIlIG4tYA","skuId":"101897205973","pendingCartItem":{"productId":1804533882,"offerId":"Bo4ehUk3o7fg2QIlIG4tYA","showPlaceId":"jz-K_8Ngy3Hb8aRA7lTVpmh1xVrEJLI84x5bPSyZl5SLCDOoAlT-DI2m8yr6bJ9itRfqIx5cVJuEmLmqsn8twpZS5iQxqKzdhDHxwQ1Ec0GZPZqV_8QOom80Xj4VvxqdaLeS_QgfNjhXoS8G0kU3UapJmrSp1myL4kt1nk-KsKZms-k8s5vDNasALVYAOzR3GBijt76tSxo9haLOjEdenPGrcxUcGFEpgdjuUJFRGxLZLkt0I4amyk_KZla4b-SZ","feeShow":"jz-K_8Ngy3Hb8aRA7lTVpmh1xVrEJLI84x5bPSyZl5SLCDOoAlT-DI2m8yr6bJ9itRfqIx5cVJuEmLmqsn8twpZS5iQxqKzdhDHxwQ1Ec0GZPZqV_8QOom80Xj4VvxqdaLeS_QgfNjhXoS8G0kU3UapJmrSp1myL4kt1nk-KsKZms-k8s5vDNasALVYAOzR3GBijt76tSxo9haLOjEdenPGrcxUcGFEpgdjuUJFRGxLZLkt0I4amyk_KZla4b-SZ","skuId":"101897205973","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"1048","type":"ya-card","totalPercentWithDiscount":2}],"value":"1070","currency":"RUR"},"hid":"18540670","name":"Евгений Щепин. ВкусВилл: Как совершить революцию в ритейле, делая всё не так. Дополненное издание","label":"gk9ix3b9cmj","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":4453979,"key":"img_id8680172881579099936.jpeg"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKElinpbPsf1q8gIyEpYkVTG63N6449ziat1AmJqDiqmUAuNsRpr4RUnTfXmwlQcuV0E5c32QACkVL278qU29iagjB230ZGXn-jWrnjUECh-KMQlHhEiUieWFaZhWfHZhto2PGNVfoUTaAbLUQe-PatwkHzmIRGweA3llnmmuykqAGArhhm--ytY4kgGpZE3h_f1WhaM3Qi7TQTPBLMXu7GZl1g6D3nr_231WvsGaTtvGaNxyRJSQb2U1fHa8W2FNRWwZKrxnzrDjATIwEz2KMLE7JmRinYU0vVNYOKJqXAbuGOoWx8cpP6UmQKGbv821yiQ9Z6XvFwuLXQBQuimnhMfVD8GTQAMtomveW8jNBSr7ecPjqK_7iVKkW9x-9Xu3iJ46mLDY1JfmFmsvjZlVZy-q74xxEbqnXVawKtIvsCudoV9oSmfV09qRvPzrmsuziuxk0RrwIZhi1euuL6SDbC-qntkIHAgjYT4gQZbYgIehsHfdNCZP8dwTLvv6MXiteY70vNui5PUEtXJCgcYrGtH2lP0HGMlTOw1DT7LbjyPbYZzScHfOXARAUHJyLrIzLMYe9zA-kOto_0GWkbwfuJEwi724lif2Fb8ND8HeRca9i_ZIKWsF6EReiyIYzEjJ6tw65pqretdHOu3SJ-h4hXI45UvbQyKtksF3ILGGPuJG9uKkjELJopjtiMpBLWvzgfM4fqgN2K4tqt3M7TnPJGEpYQIr-jPE8DVHxTIMzQkTgZVYJ2mLIJyMjkWfqirGMlAjfmkgQK8bQLJB4i7_cDFWhcbiw0ULa2raKDUvtSwzRL6NrOC3b97WERhVS8KOmc1YQ4DOi_07pFwCYAXvv04aE9633Slkht2WIh2y03e0MjH5-952rSICuYkQ1j_YaTt4TUhLcGzm3H3ThAL18QP83wFlU3HeLulUP7dUeM7D3vGEzvDCARJxeeh179Ld4SbAztZ3db7RPM9EXHLJgnqNX8NHHhYVhlYgoJytY6RmA3oSESaALooO3DCaDMgeuN0tQd9wQpwE2nd4MpJsDJPmYHbffrV0q9nNKq7BFguR7BWGOg363n5Q_2kxGKmZNGu7byUH_Q_aV3ZqP9-TpJNnQDr2A53vaPDXnzaOsldCCCyFOY9LDcoa8qGDSa_wIumSWfT2y3PuKUhZJxrM0xZOXqZVtR3cwLJO2M2x5ZB1nJePt0Iao3lYEwNnC4RFFdl_6M8OAx_sgUbmp8mOnL9rkhiN2S7_NG2k9-Fmm6K5Y69EpXVExDnqWN1Qq2Wq3hKVfYzdR498rvsJ4AewEZNBmS6PQe0TIQBYGT436VQDX5RdmSoEZnk-6SFd2GW00a2qK-608yF0g8dFE6fWg2PdjKFNmvZ7PHTsKdBdzjtFEIPEP74hTi0awz39lWJt0yUbyZJKB6jL3RCCJoMBxRwZBVp1Dcg4b-u8VUywuKU3S9IvHUMU1U6f7Vlf9cGDzs_qANClkAGDNma-mFiw4vrE6e33IvzXanqCYN52z7PckfykH6Nf8OQziTBQz5t2npeD9kDw86GnpVqQT85Vqxcnqybwpd_mmoG4kVojvQzAjoDo5SiBVo4HuXldMkWWt9jKMm6z1E7t6ByDnxt5F6YprCTtKJJtk6uncT5OdA6fFKvBXXiUw4Vi_G4vOpeZTFkeo2GD8z7O8G56ZAZfiJYqfzqNAuWwJ9MnDwdQbaDTw8uYw_z_CgakaZ6HanNb48mMOcUbzaS1TGXo3PeAlYH4oziovFvZ4YE4nXOAyvdLoMSBpLq5Uge0u7-zDuHTHelU0F6sW9PJFi7v3Ng-hRaxmL3nP6mXh6YGiX_plEmTomNDdakSiWHe_K75FYoMGlfkBKKV3_yRwv2lJWGrTZo5o250ME_DGPD84LboQoiHyyjFq7tIkNNE1RlKe3nBLIIj-manP_Iwr4YVhxRWDaSQi3QyWGa-1Zniybvt8luPgmUIFhtOIy-t6Wvfdad1FdStmiyUCyeOcgHZPbevFxaz7IS0Arq1wvY3Sv1nhYiqbHAWa5mrtEOGFd3AjB2oThIcbCxnGUylJWtj_bcbtWgSsK5-8ghQKAf6P9fy2nj2NqaqcZ2CsHz5KTXgZba85MhMIbcMm0FY_S40Nj9r8fIj3mGy9Qg8zsPaQPzgox8uehO4vVUSLeUUrbgAChkZZKYHG-8EK2R2hmwmyMzjzdEUIXOP6dKeOyXkzVGZgKfuxcW0EBJjP9rxVvFsIhk9VQWUIwacI_0JZ5FWfRgJs_hHiQa3UIeQLEdHZUX8zzQyWJWtGVrZdH9IeYX8g1pWbuF8jWQUY7VYXAx3Pt88eXb_qzMrz2l-IhoETw7PUwVjf1sbh90A-9SXuSunyjiltaCx_Bu-YXjq1__xhifFyJ8e-ZzqCbFbPacUc510PyKRIZyGZH5Rqeu9QfEGhyHoBdN17sG9AL-m6pmCWXBIsML6NlsDEDa3j3Magl9OmHvsUc0Hh4DXsr6mjWhR_Byg7oVeE_An0lDdSPLBh94_tvgNtExpeiAaJgcT5Cltbvi8YhbQecPnuwks6wHgGlnZ99Q196o95JCnfdwLHxXhxypeA-H3CfC5Gpvj5ta34fh-LnuNHb9KCNjGBZmpIj06tVrCWlIO3j6CjvHp3mq2E-kO0Dx6-PETFa45GHOjCpIyTuZxnn25pKaB_eGhnBe7NeYxWGHBZX4tS3d_hA2NDzfmPHpGCqQ14l6EJz1PW3qvof8Rs6AJWI-ZgNd7YxKqzXwSSMhlejcH8YgiSeM6vOAOCdl8n4UpjvA8UT-ML8dMJFXBBu1QgpaA1gdnDWp9qBRXQ899LIa2-yNIM9Lkm8l7FR5cEDvPPuCAMU3jwGOffJ_0OE1WF-rHsm5YTfh92vvwMyyhaOkFzfD-pMvjqWhlLtplWoUIipA_aQ-nbaDiXUQPfNK2lk92Gmew9nB-iHZF6dkdn2Ni5zcJwoM-j-EcrpZptZsANXFagf3gImNiwxWHPKVjNHyEZTfBuZPZLVZoYQWE6Af5GEsig9X_gOzNESOxYtfQ7bXTMAxtdGaRmTTJNSbPNE37Y1xV23p0fBXKf4yvniNvgP74xkNzHoiKq9rRBduGFfa52-kDzQ2ezGo8pGp9dhUzkcSDZcyswVXzkuYI_TrVqd9NiHH0_Cm33Z_7KTQYEzKkit86FFmsntkp0wYXAj6IDMeeav4V2dFq4gqLe2vY0dXAMp7OBUdkvFOlswN-4-BlmWfaUNZk-NqAVE3alCA5UmS0LjtXkxDysSp7angojb3UguqbgCkBOymRodqN9_FwaOFLXyFgCDWQU424J3ikHcRLcDdh6NAjAnVW1EAyVpTRZt-FGkk3ZUDk4Y_WDXEF16wjETmFauVqcxG7i8CDM0YUeA4NjOwQYwQMWTT1WN6lADgGhSepY0Vu_6iJS3CgVu_GRjqF0JlmzUTbwMniW6eQPfUdZgm3xhumNRQPiIw_lSc07Dl-Te0XOOEBJ7Yv4oX8irkjIXd2p8jxyEXuUb02P9ny2fH6vPHCgcFSdrAYgviw9jAUmXFGOqJvdV-vV9Vajacon0E3NJ0fFT2nNKdGBuz-ThHHjyf5QJhksiGLX_xRlpJNp0fKqA1GdI7mw_NsgCi0_Z9eVHRs-fjNKNeyFLUaWNEipzFyI2zIgiyF1KY4XGH7E2Gm_frMrb78b7O22vv9-6DTpPg5UnkXjoJfhdSmbUHnAqRh2VUiP59S3RHvyjcvQdhT_Qnp5y1zqdFSSEAGtK8Hq9RtcZ1KHWaOe2udvUQ,,/b64e=1/sign=e33510ded4c3a500c086e38b0b992b86/keyno=MARKET_1/*","showUid":"17177088318125450084506001","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCPqAvNwGENXxr8z7Ahj/mugGIP7Q6wg=","sign":"GyueljOoTARPxJf494ebrqRp3DN7wYaFgGmDQ6w3gcE="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCPqAvNwGENXxr8z7Ahj/mugGIP7Q6wg=","sign":"GyueljOoTARPxJf494ebrqRp3DN7wYaFgGmDQ6w3gcE="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-jkgu2g2vtwl/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-wjdut032ux/addToCartButton":{"offerId":"4ir-SeNZZGVeWSRGTQJYhA","skuId":"101497696464","pendingCartItem":{"productId":1477428574,"offerId":"4ir-SeNZZGVeWSRGTQJYhA","showPlaceId":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHbqkdD12GqhtSpwriSztsGG-fvJAcLu4Ead6xZJQHI1g39il5eej_WqfDxYGTwS6azQPw-mvS7xFZMvfohLlSkKDDSpPKkN5BxfTS-E4lH3eZDTCRLyvzsiZ1qDZT2Up_L_3I7naPef7EJfB68oYdQskz4CHt-4Bb_RU9V1oJ7CJ4V-nuU0j0DL00NTxKzIGDaTaCRKvoOdw,","feeShow":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHbqkdD12GqhtSpwriSztsGG-fvJAcLu4Ead6xZJQHI1g39il5eej_WqfDxYGTwS6azQPw-mvS7xFZMvfohLlSkKDDSpPKkN5BxfTS-E4lH3eZDTCRLyvzsiZ1qDZT2Up_L_3I7naPef7EJfB68oYdQskz4CHt-4Bb_RU9V1oJ7CJ4V-nuU0j0DL00NTxKzIGDaTaCRKvoOdw,","skuId":"101497696464","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"652","type":"ya-card","totalPercentWithDiscount":54}],"discount":{"oldMin":"1425","percent":53},"hasPersonalDiscount":true,"value":"672","currency":"RUR"},"hid":"18540670","name":"Я-СЕО: Как построить карьеру и бизнес в 200 странах и прожить 30 000 дней счастливо","label":"wgp2obzu3f","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":1644362,"key":"img_id7550256979104440710.jpeg"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEixJYuEMI0EzvZFs82AjjgjhTwweZ7mRXd_AQ0K184sfZmy5nQz7U8xIc-qdVOMFoxnoSww2ObzLEs1KJpltGipDSanCui6QCq9AjwRcRDsVtIN8CWKLuiVIPO4bUpAxK4YNqJweOKk7OzFzSjxoydgMwkI6korxWkOFj6Q-NUOzixjWVWXNzLbmTJGln1KC22RSMhsMRfL6P94m03Av3-4gbBKtyrqjH9GpxkEsq2H8vQlHrHs9r2erbfkqt0MMBeDt98kIevihSgKfL_uENo8rIx2RJQtzphZHC3jy-V8d65w_LC1GDOoD3Oz1-R3RZ9z0pCa--D0s3_0jfu6wjZIlNJ9LvKQrSp228ae_215Q6EPkT6FA-FC3SMdWkHJMwer6chWag-uo0w6jCW0fIY8bsr-BGIIdXF22g3hyLFRNZBQyXyaL-9o6_1I6aWxB0MwIAjpfRpB5A6JyvRfcVOLigvWk4GTtfssd4sAJr8SJHDxaB0sW6ts8y3SwIOfClQCa9xD8A6J8nkQKyzT3DQAYyptpzpc4QT-q8BlCUKbQllrsUIxlWKntP_K1z3Z7SRmvzg6Ws51_gC4tl8RX0bLZXlag6eKWb3svxJn16VnONv2TxqBf10hwjU5JqeEh1eD3X--mOWDJzs0fqsatHzlhkqCZWeDKnN2IRr6Hp2h0tdn5eyS606_Yr_TlGNjC_F1o2dC3ZMPuKiiSzg8BeGDSaHa2gAOkVM6bfOhCxsxNa6O3yHo_KdSB0ZIWsv_uRcLT3Tp21cTNpkIEid4BrNhE93PZDiSSu0lU_Nfo3E1URlkYB3iCyXfWQjF3hr0wuOS0bWm3L3iSO8m5ZJp61svZJIRqxdMmTXXBiYe5ydJR97V14C4ogflDdM5USot1KEsFbBFHOEsRwaSurrxsg_K84Umew3PAJdD8tfY_dkLn0LZi_vELZ_lUl41x3Z3OM5APHf3SAmug5p4aJt5hikmgAUyPf6PzBHWYscpA9vAIOMs71pon6kDxgavXGbd7lmmEKE0KbvkIW9VsFDQJj4CEhFqfVn6gQ1ZCYxfOOgRM28CVORzp3KlVZ9ijRrCGqXHMH9YuovD4F01KZeTX8O1kAoZv1LLxQprdhfKGTlNAAwo0Jlwk7xZccILhvOEz_xqjLH_6b5mGMh1Wh78xsnicAU3pwT_uuWFdWwHpVZlyBzk4CJTpXqM3UknhAl5dcOh4C0do_D4QcZQvBdTLrLMWh6tBtDPRcEw_D0YJlRtbmnnOTeDIMyitxHu0iSp-FHpA9jrhOT5222rRV1yRUJCndUAgppz994xWZ_xRSzzMs9EKk94rH750clQKRFdVId2CONI_VJ7-1aDfG0GLPJbEn0TaBnnKIbbKnx51BemAJ0IACJPyHRQsZGIiZ83jot8Q4kJuBRNa55txgY20ooPMoAccNusSZ_K4MJp9pZOlnbNzh8SVyN5KDUJzU6JftUhKmlrsgmzAYLKNBkFMhSzzTx98EPhTYtfD9asrbWBlwD6nXvxNRCv4eqHx_YdyyupD81TyiWJVn5Q-a5RuRE2u4etXywpofQ6UV5LEqVqynja8AiTYxOFah_nKfU3_ZMPjNAXgZEGrks4vm6kBmvJA-1KoUn6lX1sqMuYKKYoNVooU83zzj_luLbWKRdyJ2itxIB5xWOTQO7udEXMAgBDMViUNIvJZtK2xi6YoiSgmtsJedpd-CJhjgw8cAFIFnf-2c1b9lW1JRMFo5rAULBn0HA1WngCo-w7y3gAXaUNQrerJ75v3oMmQhWneQ9t6zPN5XSjMJnYdm10HAzlyBXrsswy56qOC0tOBnfnUhXmJgcEokaBSbX7v1BM7dBWCZhASndilO9dVYUeICmOLpfhWUK55nnBmNXmu5E7hS30hHdpKQY8TFglgYchlckl4hNq-RGoHkwvrbmcFRZWPwzj_SNYuoGBmGLIuOna19SYk5Sz1XWXb_d-xQza9wTDJZ4qlBqxEtvuhZ7kI8Ez7NNEUTBQm5mR2eThJcIaljjwyJK4ruWPP4pnK0v31HSOS2XSSUwDR97DoX0Az5mOttYGj6Fx7iiFuMegL3n7PuL0_cRDqXebUH4p_jjBmU32NDvU7f-isVm6O7UAMhGKVuu6NDcnHWzcfh0HTuxswVqJHyQ9vgwdFfTjNIsFVyc1yNXET9TX3ZiRD01gqFqKeMF4Kef53yM9rINOOK3BlqxcHQ3AvLkDHqKx_NwUPM6NWw5QRUUUKThP5ue4syuw9_WnX4TA1ytpeBvhzOd9BqvPo9pCf0fW4AmQ2jJgPzmjFwdknUqW31e--FOer9aIpcHZc9WNS2-_hDLQBIQ8bpcmR8DtlRvYHEMFLvNs7bC5OvvEIoawtms0AvHeUQyyVJfEbiD12mFD0fw54M8Yx4fKijYi5qb_fp3i3tpphnRDK4nyQfCjFMVggwPrKNBGsuX6r6bx7H8kX3Jyi8C4zLIMmg0RDQHN6mMd6KEnobV6tZE-cL-R719Cc9ZdHAyc3sInYMN0u1_0nyNsrXl4i7uVarwRve39ZlRwcePWPbgesvDycYV2o5gPYteJCqlv6TxtR76FNc7GGKXWQTtFsI0-K_xzcdCLNJtBxlXMSzTAEJ2z0CUrxCgiPQDoB9tHK_lszGnnLOf_ZeBgjRulToZsVE-V-ckl0zl_oVqyL0djP0auRNGTlmIFBCjNkcWkhfHeJXtwygVFvSDWxKDnqaCl5Nzagjjb1HJET3mCWhPyxJVTsynXUejoHhybsHSA6MfKTYAgCh6x_d8lgGsbOn97aTgABsCpdN4kCKhE5Ki_gU3uulbP3QEoBn3JYHKG5gSAA5Q28OfRGFJzBQnMeSwTI7WN_T2MyQ--liddprUzPbs_mp5zC0Rj0MZpH2VLxlNaKCIWG0m-WqH0wcqUfyBhAs_I7PDr4RjPx5CkEP7ey08OIkC7Z-G0cCFf7cp8ufTDTnOEeX1HaZfMNURIZkoD4TQX_cW1qlk7LB6wwd6D8sgCXu5e9A8-KzRDX1S9cLoueiea6Vt9jF_URYDm9f23h7QQvt2yFgnpMs693Ze28DMO3Tqb9-hjIqoZ3e7KsS-ugrvyryirdjN_9AEakvz1X80DdCfjkz6Ucn55p8LDAk1IYXNQlzMLumfb_wxCqiAkuIlBfjnNg0nYYshPUHR_5sRiZ2ycFBR64Xta8yyYjibAzGWocBvdBeO9CgN8PxUH3Zozh7ZwI_VbRgom0ofa3trd8n7aEUZ_fhTzfLlucwqDC3JUoodsYyz5_beC39L8YDskyVTeGRanWkmXGirjbiMZO5bOhuQdLBHQTmUnvgQ0zrbH7I47H4ZVKxco1pJdqEs43SEQUHf0ZgVHqccB4aHH8JN8gZH1mZcgs25VTMiS_iFlfFil9C4ve6P06cQ_HOW4Gka_wjOjj-HUU67K3a_9d6Mb0u-U9AX0jr5UnFSq-4hY7Olc9TAA_KvdastXeESXU6HP-ZRGK_T-lUr1EbegAxebOXiBwXnKSxemYlh8XxN9I7EyUGM03pfuLSPxx3uE2-Z3S6HRhOQpycelT2ZUqhnE0moijWMk2vQfyqTFlmu5M0BssqvYTuJdd9EqwaxyutHGe4d1TE-86IMZn3XkiFR02FGSQUJhXIyiJRfHoXRtmEHBQRUUjqA3Q0tQEqEVkf6oyZhT-0K5_K4hE0mA8PI5l940rUvxkuve45g,,/b64e=1/sign=f5883091175702c93ee361d0a0a689d3/keyno=MARKET_1/*","showUid":"17177088318034667912506002","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCN6Kv8AFENDh7436Ahi2qtYIIP7Q6wg=","sign":"7LB8PbHpAfLlx13Tddt7AZcSV6APsp0YqcZ3SguEzas="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCN6Kv8AFENDh7436Ahi2qtYIIP7Q6wg=","sign":"7LB8PbHpAfLlx13Tddt7AZcSV6APsp0YqcZ3SguEzas="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-wjdut032ux/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-7t1zapx4puj/addToCartButton":{"offerId":"7YdZfn-WUgI74EQDj_fMuQ","skuId":"102048465435","pendingCartItem":{"productId":1880930182,"offerId":"7YdZfn-WUgI74EQDj_fMuQ","showPlaceId":"zwbqKzmvO-teQQ93ffLigvu58vOJ74N474rYo22gu_P3_EVd-ewKOTSAsVIxU1qaQbH80aTRWKB1GO9AbUTBcyJTFOe3SUwCf-B_pQD1R3dRxPKpoD5HFAsAEqu3pP637ggbQUn01hNuZqbPo6ockKIMoRyIAeSaGSWiFd8ZcoTyCYpkiQI0jDjkHglwNf1BqPg-IzwXG2J8M1xNfacoGM_zhKGaIrSf8F3FonuaLqtnuoJswWdMBZEdqUcEiYsT","feeShow":"zwbqKzmvO-teQQ93ffLigvu58vOJ74N474rYo22gu_P3_EVd-ewKOTSAsVIxU1qaQbH80aTRWKB1GO9AbUTBcyJTFOe3SUwCf-B_pQD1R3dRxPKpoD5HFAsAEqu3pP637ggbQUn01hNuZqbPo6ockKIMoRyIAeSaGSWiFd8ZcoTyCYpkiQI0jDjkHglwNf1BqPg-IzwXG2J8M1xNfacoGM_zhKGaIrSf8F3FonuaLqtnuoJswWdMBZEdqUcEiYsT","skuId":"102048465435","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"416","type":"ya-card","totalPercentWithDiscount":24}],"discount":{"oldMin":"550","percent":22},"value":"429","currency":"RUR"},"hid":"18540670","name":"Позитивная иррациональность: Как извлекать выгоду из своих нелогичных поступков","label":"f8h9xers8zo","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":5326077,"key":"2a0000018c6d1c1fe36face66c55b5a4d46c"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEoHAfZQvkL2nfEanim7NYOVpfmU8FxNRye7OF83Mj_l8G-nvdAqA79-h2DW4MJ4l9UfAIwy56A30YCplz93n1ZBCKvgfadb_iXBn241_JSlhZDkivSnRtGVQdYo0q_4OLI34tU6mLC5iRxqua3npzH2gJew-LRkJ3nefbWUGj_3NMn0WqDI9WAhO5f4K5UXiOYtLUdrGnzq5c5qpwtJHEv_Cu2Dz4oaf9CUsUq_z0uidWQlaV-gr-HSaxI5LrbakPmlMIiZ-xnA7sFc9MDEVCXYcJnJENsg53CJ2DB7DaevXKk3XhRB-g1FUv9WeJOAPLTJiIq85Tr0YW8obZgoi4sWfkBUQY2po-38qhzIzfM_A5MZT4C2TtofJZmldbVhgbm4y7YnrcUVyQElZzuYfS_DWJv6s0uwZlFT6qaR4FofcJnpXqRjkzZwxeRBf2yhcVvzWEyH2t-96MFcQ4vRIX0kHuDaoSPz50ZQxc3AZVkmIz0rg9UfGpB9qopBYohzGlLGAZl7iNSD3kmJyhgQVolZtF-mE3acj4gFi7V3RpkGeN7f59vQ227JvbUkuxY-tZUlXUjVn-XqZi_xtbnHFWg-3cN-Za7fixkFeIRW_IUOHa-FLY9tt4kC7Vshlnw6Z-cWhjIhKToyIG7xOm0MYEY7FfmvcT88saYHgyisSZUTF1RzrolaLA1Yb6TKZcPa50BSSDiIaY9LQxh5gmQgwzkgyUrBYM3GSKGueHyHBewWjprxYd71N9aQFfdov8MxN1D4kJodgQtqcM0P-3W3dBfJjD2ILq0THG1BwMvlb60GRk_rZ1xAxJCXSrYKIixzWEy5A-eyUta2tgxbTpsS0F7DOw0kg6V8QSeowkjXxTiHST6KdgxwW2iJbZ5ejIUonfdsiB7fZ7DtVtc2-eDIzaxLF5IX-ZP0SSuzrOEi6JVZN_xjPeboYFsUsYViHJLGewgkHFyA0t6QYNU7XQ7OD6886GZR-_k81e3SK7cgTcqaNyJgYm9QuKiyZuyTbVDMkHxt157A6mCklpNoGWRhwmqDW4st9cVqwlF0_l3txrxeIOH1xjP2X0mNRA9YofvLrZzSzjqjIwaofePpSOjbpwnrmla_t7hklT9zAni3JbrxSrEB5-daMobdV1bgH8E8Px4vUmO4uxw1xKCIshb5bHGKDRcBUU0-h3-4ln6Vsu8t3UVg62ZXVndQ-yBS74SnfcXq4RjRkNtd8GgrCcwfIpy4d9NnQWO9E2YSzwbd0HFgD5wtATSi_E_mUC2sm4Rrw_Y8BcIz0cXa3e7IR41qe588WeDsoy_u7FSlXA_HiS-ne-Zond_H78bVrTWmC3C9PM8kAgs99xpKaVkX-MJEex97_3lSYoSmm0bcTzekBF-slymk69fgoC3gGq1N85nJ1EtfAd4LjyA2ALrH7QPdkTz2P4VW0SynHdHLzJFoYWFYvNDwMkE1t8YvU7Y4mY52HENGxese9eEMJdgm-Y1ZrXK1Wl8l4ICeiHwspk_JRNEaE5njEA4TThD8PieqbexDr3nLsPJuxNk5Z94WDBHTvutHNvb_ulw0n983VsuZ6eTd19JIxeRZlXKmrGr3q9cagPyU1gWQS2dHp_dap5pcHv4216O0JNo6dCjJuiHxaMHQ_2asAgrLPTw7Qlu9WrFA162EbR7kXwj3VaeiphubfUO2IPiZDVtW8U_xMEuy_V9PHjZJ-fBu3MYWtQqLwBCXKqgpgxY51z2ToG0omJeYblWJdbdDjRA4Wjtj-yIWBMz5wevWdMXUeGrHh8GcU2Y8alZk6Ggep39AfIGWKN25jyzgM2T59AibAN3AiDV_uiqCdrQuHkgYK7ShAKzMIRRi84-YbjBQhfTr6u1_qX6JvwEDcXH5M3MRwLHrx7B8ujQjl2jeuhtmC3YOywksopdzrn4_hOilk6HPk54YJEVLjKk5L-eYcH2Fqy5SXh2RxZgC8_TBX6HbqvB821xuiGksrHXYOJutS7g6ck9PVwweoAgUoa3lppP8SB40Me29XvF_HLRTTWt363sOnL5HsjuRDk06DC-_6zikwHtESsKKPKYTwJAcDklj-uq5HKc-Tvhk-s5alkO7S9wYqelARmmjbs4QCneFL0upy1jh3Q_EqDb59f2AQwbRGuTPcH7-3Yks3cpwY9wOxDQSfdJV3OJnLE1Vzr5muysvP11ZeFN1Go_Xz7fT7jeIFSml2CSvHjtrcV_LS1eBmda5LX4gjfPLrV1SFSTuVofxXQNsaZ7IhgZaGZndzYdbbDKNtOluPVb6omWy7NcEXuuaAVBBFhYNZLGegiPuZjvsI0M5W1aC5MJ3hDr0H1o_hCUXWFb9WC8TEs_VrUbudnXw5hujxvAAQvVyMossi5WYevf_4C5qd8Afxpm-Yf9Af4ue0zV2d_DLpm6mxPDsSq3Yd4NzFVNbSngDbu0TEaxq3GdV2zqbRZxNhWPOKwXVYX40QURbOJ_bSKfWW2q8oS0OQPcHSUldDQTuwFA6L2AhKA5FEXKZiSNpMZr463bild5OKPOAF4mSihGeIO7b_DqgWnvFNNMBGhvGXgYZsp_Kp6319leuQsIBDOEqc_U0QIerlou3jKuZMqNZXxJs80SfuXjkV2mWAL6XsQFmA2FT16RmPjjHo9qUj1hCHtAwI1glAJp5vt4mAlbzQPwtXQ6JLylazFVZGcDGy7apZwDc-3iNqXLbl-YcLbnUMdefMq5TLMhpBdJVXMIROs-c0nBEMB2GfqdYqCcjooJCkVSahUzJ05304vyoq1yLe80iIOMbtcRRUvDgq5V5D49_H9QwiQ5tD3ySzFqa0ufh9M9HBKctOQt8TH4OpEnxNhsWdBH9-NtozyYVPML5YaLkBOQ1X2JMpySvAqbqYScjxDRnF_X3-UKnn6kqEfhUIUB9W4-Vj4i03x6BD4eKLQYoL6zd4ys0OT6KcVcp_BR2w-ENDW8swK9WpUbkYA9-Ap4429ZvbnuCSdW6Le2GrUmHNqVrSHk7V38od4WMy2Dpc6UiQzBQEW8Bpuw_YR3a3o-ioJjTu2mrReYhUjjNQp0zTMByc8qnegpNJsfP0ZgSE6nMQqs5jsuybqlifUWLPI5AdHHWxervnUBefUzoQ9g5UsKD8W00Wb99zF2JPryFPr48swlmRwftzKRsq6x1u3Pafu2V5R9teMnNSrMnhWFqmABJ2Lj9jZtg3yi0SoVa95KtzWS5cr4MMlGaSpWqegfQn5WnAw2H7c6c9ir9G2BfLGpN18vZ-IRuPzDagP1WPUdtwnRCgXqcGexI4T0ZMtEQC17dLcpmPqEKr6_buDT1gYFiGr7Ydjxu-9a_x3XSuJ9GFJnEEaCwulUKmN9hyjhdS72tN624M8f4x_Mbh_IrjJfeiDZXwlq419gjWeKuWnMRhZZVx8XFPW8T9ZUoztNLu-iA_R_FErb4AJ6RYCXk6fMPES8R7ohHrOaAL32401hqfOP4cE4XX32n7t1rLzhWwaWHu7gmqXDHfAERBmul3hRM7pVsVJRQO_Q7J44hBnf_arErUmrWSSGKnOsZqcpNZaECb-x83vjvNn-UhVzgVWPsXYvU_Bbjx5y4p-YheScCHVL6KgY7OYkikyJx_Kl5xW4M7fYdSe-x4wXDkpONDgPMy4Bv0CHiutwZUijtLUObn8cinpYlKIn1x5abI6AR5iufXwcNzhquc4Z4T6Bkl6TGsX-szdvBflxHMjioGGVJY_LPBLGo1cTyTE9esTJzu_eTZRfvLB_pdEFeipXtrqMhDqTiz518WiAXDZGNCiPPb_uIK7-FpV-uSbLjPzp_4rvO3VfAPsyD7mYw86RYuxG8,/b64e=1/sign=58ccac717009779199f2617cff7fbd7c/keyno=MARKET_1/*","showUid":"17177088318135605375006003","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCIbv8oAHEJuEwJT8Ahj/mugGIP7Q6wg=","sign":"PQSPhbFWtSlr6+lzhwpYPFIefwoWe3NWMCXUi64A50s="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCIbv8oAHEJuEwJT8Ahj/mugGIP7Q6wg=","sign":"PQSPhbFWtSlr6+lzhwpYPFIefwoWe3NWMCXUi64A50s="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-7t1zapx4puj/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-hrmiw8mzoj6/addToCartButton":{"offerId":"Eeg_ywPS4f2Trgi4HmaYVg","skuId":"1769784345","pendingCartItem":{"productId":1781316987,"offerId":"Eeg_ywPS4f2Trgi4HmaYVg","showPlaceId":"cI4Ocg9p4t0UO141GEbgwzILBHa8LEhOZVGNn7xedO--hz4fjC1nEVSScbdgEzasP7p1cmQrTcAA0l_H9rZU-4L7Xr5rXdEf370grmgXClUQJBuHWPZqQpsYQX9cjDiygC-l7ktjDg7eTAZNSZJVY-9wXitK2ikeWVJU7OUSTGvT0nQ2UPtlLCLtBPvVraSJ2JoUKQUxE0S90c306C3Fas-zuX3rnmpGEAZkvJ2mTnD7rZGn2kIfT1Smk4HKmHdb","feeShow":"cI4Ocg9p4t0UO141GEbgwzILBHa8LEhOZVGNn7xedO--hz4fjC1nEVSScbdgEzasP7p1cmQrTcAA0l_H9rZU-4L7Xr5rXdEf370grmgXClUQJBuHWPZqQpsYQX9cjDiygC-l7ktjDg7eTAZNSZJVY-9wXitK2ikeWVJU7OUSTGvT0nQ2UPtlLCLtBPvVraSJ2JoUKQUxE0S90c306C3Fas-zuX3rnmpGEAZkvJ2mTnD7rZGn2kIfT1Smk4HKmHdb","skuId":"1769784345","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"820","type":"ya-card","totalPercentWithDiscount":40}],"discount":{"oldMin":"1363","percent":38},"hasPersonalDiscount":true,"value":"845","currency":"RUR"},"hid":"18540670","name":"Бирюзовое управление на практике: Опыт российских компаний. (2-е издание, обновлённое и дополненное)","label":"9epknq9vnxk","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":11382628,"key":"2a0000018f3da94f5607eb56b449e6b0d545"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEoHAfZQvkL2nfEanim7NYOVpfmU8FxNRye7OF83Mj_l8G-nvdAqA79-clJEVg1ug8rKjibMeAzOg8csNNlC5bvyZ56uOxGVDA1bc7A7VkZND4TpbVCrT097_5_zWlwWjx__pS1pquUPd_fw5OB7D4VanpmQheLHeHVhLxhSr5G8018uAii5Qv7YyHSYgvWu7OfhhlH7LwVQr4Mx8z1ObjbT6ehyYPjuV1JTAWs3Y9xVf_p9rzPHgybM_pd6iavRQSEa8i-Y4PHxWext9ansEhdFWkq51CqAY_nK3NXVwmzL1muD1meZp2431Hyq-wUnTaYXDX_22NOOgR6dfplaTDUliOpRNkJoRQKM-LXMCmWJnEzciW8tcNznzYCw_Muj2Oct-eutbnjTsr_MEW3BBOosHlNS55uCgMvEcGhalh2KKp0YzGrzA5MkeBFgK8AZa93dq_ndYhZp3wJ28GsMk6O_H0Wj8ruzG5hqTfb2-2r7DGuFgT6b8BTzdWxf4LEENasfhNkx9S-H6u_QsiQ-dUgVA6l1IoD8qfsIjCmjpz2XNT836Mr5Pvuv2qbjVG4FBRZgAKtlOM0NHH4kJUfYFvUMJ-T9d_bHDhAwZWkkhjv-_P-i4V8nYW17WcLfhiuQUGo6NNG-4z4M9Pdv8ZItprD8uraEvkRqxABS79H4Okh_e33YiQg0FtZK-USu3vBgRJuiPb6BOd1reOknik7z9dJSAVKGmRKlH-WAhGIff4o8rujP9a-uzsX_yME6RDCIBTqUcTIhOgBK2qRVtwuCCrRhs6s9XZGr8niWfxllC1rpxqQCn0UGjCEgBLrJEpyhtHQSURlXW5gejxbNmnxwwdLHoQsmQKWgJomf6AZ9zlEQMj_1HlQRhWS-jkmGAymBXNHWL_blMsbXjPsCSdmw0p6yxwHFVe9Wc9z7F3eOAUkAptdSq5H17g3sM_aNXDN0kNGTcw-KlWJ3G6X95-4CqyuDaZHVYwOmr_amYw7xotDKImRQGH0UVp4jZXJXXshltERlgDaB3hFL5T7h519UJY_P-AGE_JUrw2wtXCvAcHYyu5Hc_jN1ML04IrIHyfHis5W6-fr1XN0RdudaT4mnMYD59e-IWZThzBI1t-cHE3mcseDYNNGjgYPFCH44tVBFO-oxjzsyLzZiOo_pR6YwN2P-yRDaj0020LuzkwhBg7juOHbouIB6hzsqtY1mEwcxMkEg42P_WysXgrkXoJ_Zw6GmrqWJUkMNkbqcWDSbHXQQfQ_zokZf0viG6UYcw7OBPnOMgkcm36oFGGQi7Ics4GtYXImdDBR7npASMqowS_BOcAVx5VPxYs_hnSi3ldAa1eebJG3YMfCVUR_ZM5Cect1UEvETkg4UFy4-oSDtgyX-pQaZfGwsxbw6Bp9eXHKAw8rS8Oc-sD2VUTIZ-ZwgLsFXyq30lJmokUO_4oANESTQq5N37Q2-pOP8FALvhgnCnqYQBfeKjPoogiXwo_7Jds0t3XFgU3AnzxHjH5s7FeGe5wvPRfIBa8_aT7Eld3apeSmcZw_FiwSnkKEGx3mUGxVM93EWmLA27vt127VF74-eja1NbLgM9HOpqFwXKg_8rMMt9CZ5aBHQo8nUMopGnkaBvyZpfK6oPMhrcVj3wrmz7mwHn6n4CJf9qqR-7qQbxrAV181qrpYbDjReRvvAgl3vA3S1L4htyWt1XDNdhPBNrsRPiEefGG_vxvRVd6T4Pzm98kdYDi6AWc8kwKw5Pc0wHZiYIZSTAo2MbP8WI-ZPYCbX47JDphYRL7rEiVK1c6Q2RVLHxzjseOFue0XjCyjxNrPtUfBpjyVHhgXZ3BgnsGISBJDmrPsiOMzRuK3lsXGO1fdXuswtH97oejh6MefUeQDQrU_vQ9-Fqg25waWOSOHnoW8BW9faJByLmohgQOYYvjhirJKPsxHhIKxGRQE6tkQxHTw83w8c2vGM3APZRLLlm8XB_m1s4NTtgVnViXL8qdqNbVWj3CbFpSWFFuqHD0I50cMz8v4P2MQ9zZ6ysb2GxVPVf4DqqjKD_S-djikuGisTC1W4IyH2HIyOZlyFz9ZAPX2C4OOQg0qmEV6QWMWtnHYDgiXgm9IlhKuIm3btx_rOS2NtyYG_gC6WonruOr5Cso7jPLPPDuFVRdk8tYTL-MvaQcB1XotSRdD2VUMUHub4lLmf4PWqVNvAepOyI2oVXteSTHyCdcu7GTuH-Z50yiufUd78c-P4SvRNNHqMJMQ4ICNtWl4LECHZJjfeDB7C7kQil1wIwZtpfRmEGpVWS1sBk8fQf_qv04W6HCkNBdfaXA2JGDHRNTycgl8wVmUg4_pMTr8sFR__9ThDZ6sFM8Yaq7nFak8VCUh8Fnyk7b2AJEioCSilkHOKtHhP4dzxgb8AtLz33emymGt-MtiynN1VhLplC9UwtkDt0XLFcPUJ96piSO9r-oY4nh6Ma7TVq50h2z7BcuMcAXgXa_km9TJEvAcK3aeT_szKDtKOjka-Zr6_8L3U_uZCpvHyqgSmtph09cpTt6NJuwHZIJAgwTdS4LuG7kwy0yrUxro689gViC-Ywd4r_MXAutfssfzz2t7ywpWSYVCAJ-wbHeVJx2FzG62WpFCi6LXI6avHhRMkVZzITmsqUUqXrVcp-pYEryCcxvfwUVBo-usGkMyIYBdMuxdbGrWNbycxgQwfWAIiWlZdwcVlPk05U-7FaRQnDQ857BnYXl-dy7GwhY1Ov3TXnE92p4dnLa_cE8PZ879Rpy4ZHI6E6s3T1B7CEonaQWyK7m7itvP69KS28UnE12zb8bUe6ukwgQxzaZvJ1P8gNnHK9oXIJ5jYpbq7b5NlQyAM8WGR0HnJmTQspfeHzp7giu_7TjgnEsBc74ktyhNNuUQIrHZMUMUpBTDXPLuixe1VtpeWRMv-XP3l0p-B5tjPXIXY4W3-afab2RvL7gfBmG3PhTV_TM9RQ26JhM658NTbA8_MoKUjCe2Luh4ichIy8SgsivHtXeVIaKwE4JPNSyoPlEmKjFEejMgdD6edId4beNrHz0Jy2NmrWp_fTPYa8PzZ1AdjvO4WgM1lNharRZi1mhN1vi8cyQJpWMeY4KOybG7obtBAlH1lJg0Hnzfm4iZq_sVi5OgTLcjmuRkAxC9W1cig_aBJS693keLuqKOOsHOUW_Cr2LAFhOMCqalvqJ7tOUZ3GOjm_c84Gce8VKAm58jL9H3Fav0OtQRN4OVHilCISphMO2NU09SZKcelwEtV-AsJy6Ec5ETxbMCCk4R37OjPVW-xAX7igrRqt_-rXz5wm_MsmQ5sMrJSr9BVU0v75ozhP1y6X0mPC9jj4BHm49sIunwPxmcFiV-a45Ig9DdFtTMat7S8IOOfA9ijhKZxLgVd-fxDlIeK6nteMWZTJYP5xZo_h5qfXW7hqZQ9XHJ4ijIPRT8tYHbaQ4szXnqqSv6lr2qKcxQWHH_CRi0pA2C0EKlnMGNyKL2EWZsLG7eBvQwBarYDABCJ5RvGiFCx32MSlxfDqy-C02TQiviyYuVb_jFFJSz3vCqM5-aQS0grE-Dd1djOQBLnQBXnf0aCl-R310hzlU0p_A7SSplWBB8bN8Jx9Ao3B8R3J-MSPZThxA5RG4s-5Jk-5jmM_13TONseE8-a4uY2IL7rgXFWiQ3mp-RP4xgAJ3J_DgoBTvpfYugBU6qw2iVFDHTAatcatrFsRGrFmK3aJQNODW5s328UHv7lA4MuXPUx_BYgYD7Z3U3rZRs-05skvCsHX5TDDDVTmHpgrKGeOWWpJ2YexfQfKGC10YJdNeDjU3l-TE1SdgRB7Egt6QtVrAPK0jKw,/b64e=1/sign=b4a7a68d38ea8f0090391212434fb087/keyno=MARKET_1/*","showUid":"17177088318105305005706004","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCPv6stEGEJmI88sGGP+a6AYg/tDrCA==","sign":"mG4Jb/4nm+HntpS5jsemZmj1dzywEnApLWVhklo7EXA="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCPv6stEGEJmI88sGGP+a6AYg/tDrCA==","sign":"mG4Jb/4nm+HntpS5jsemZmj1dzywEnApLWVhklo7EXA="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-hrmiw8mzoj6/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-zp6kh9qd26r/addToCartButton":{"offerId":"eGAg0htkEoKubl7U4HHRlg","skuId":"101943776726","pendingCartItem":{"productId":1816945962,"offerId":"eGAg0htkEoKubl7U4HHRlg","showPlaceId":"UBGWi3xbamOlqjs1XivhrvJwhtiGK3rgG58Wz4J1yZ72LOU0UfvMmQpc6PhV4oIfqZqgc76Sev1-gHb24RUlclmvWTfVGqlRn3V-dnz0OKP_rNN9LjjunHBN6FjI4F23cet892JzsXCENxPapWh94ugJcl4gl3RzPq4WOtmGDJ5UfxQrKFa2YdIroQ_iS2yPbf5i1C5-s-vPgoVDNs8Ulprnz-GpWylCiDue7X4vDqVgwz1VkfCa13aV6XiP5hrY","feeShow":"UBGWi3xbamOlqjs1XivhrvJwhtiGK3rgG58Wz4J1yZ72LOU0UfvMmQpc6PhV4oIfqZqgc76Sev1-gHb24RUlclmvWTfVGqlRn3V-dnz0OKP_rNN9LjjunHBN6FjI4F23cet892JzsXCENxPapWh94ugJcl4gl3RzPq4WOtmGDJ5UfxQrKFa2YdIroQ_iS2yPbf5i1C5-s-vPgoVDNs8Ulprnz-GpWylCiDue7X4vDqVgwz1VkfCa13aV6XiP5hrY","skuId":"101943776726","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"1542","type":"ya-card","totalPercentWithDiscount":70}],"discount":{"oldMin":"5193","percent":70},"value":"1558","currency":"RUR"},"hid":"18540670","name":"Книга Кучково поле Понимание медиа. Внешние расширения человека. 2023 год, М. Маклюэн","label":"t4bz2iqrwp","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":1992523,"key":"2a0000018dc725b32497e9d854f27ec021eb"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEoHAfZQvkL2nfEanim7NYOVpfmU8FxNRye763TgPopH2phWWig3F7yQVwfNYyHHu7GCxCi0Nb8g5tW7ArvMHZlEn0LXPCT1GlPC_GZbwah8TO33PSr57YTu_2knqmbv4s6eac7W1PI3JMSkRq4XaXqOYSG_4Y3W-MOq8NL4hV1EJ-597WA8G5YXU4nQTPt_KMk2tXKFdWDx0aCoEPlzsY1ge8WtIfsgdsmL00U2_WQ8QTkMPkeMLTGlWtO22LHJ_lW3CyAJ-PqqD0v5z0ICa6nDhkY8hmHR_FbjmCYfj6PdzoDfh8rXhttra9TFEEZcf7e_f-KlakbGHoXM_Dvejj3uGOQHfNoJyW-biHqwJBjWggI1UVB0sudkDv402acqD_EPY30UBI_7ga35sE1UAhnJyRKc29sWXpIR6DJJduc_oRtXTGUmYbyzW__QG6Ywj7uP3fakKkVdDJywPArxvwt3FE69J2eMAfzbYjXGWNHO016Qpny0A01ct-1TGU0ie_mR8S9gg4ucDFhTLlVTGj4XkA0ca-fpxqW-xM7vIh0blbkG8Gbus3ZHZgc-BZS0awwasBUO42DisZysDK1DtBwUq2Zt5nFeMRGxkcRwWD2kulbhH35rsaCfKVFgZFOdnxMeQpj5oRED4HGAkmXeDJajbcn1S15Hvc4OTv9dYPnnFWY_QNZr-Ecv_V8H0a0UuT5pJIieL6oIByIG7DEwczrteqLynC-ymGRdV8YODauP23_DORF4Zp3p7UO_4GzwH6cnTxrDgwe81PALjlSBt9aN44e7SsYkACbiD0j0PoMp5tHi2Wdv6H0kaxxghFjMrTtSN0s0obf3XFmVn7GEie-NmSBisXH4BBzR2eRDmxyAh3uKrto4QAxLZqsQ-Sh3zLqyOquowdJL_5AJv6Php2lfpIBZ3dHSiHcuqsWVtT9vI18I3wLgaOIJvwYAcLHZmB_nzivUi8sUrVZ406bPXXIz0S_LHYvUoe_PZq4TdZrR_hgWzMIULJQzDpQALR-ZBLyi1S5W19Azs4czuNK_w3-EeRPhbROoG-9Ws1h6dDAILTw6C0Bl057lXwqjW0_stoLP0tPZhFMPOQ3Qq5h0LrHtfQrm-0UzFpjUlmU8b7scAgf3XN_SBjFT-2TKqE-Lty2ya9Pjk1lg4OjrkQ7f1AQUvm9MC_WWPOOV44c7HbNc6yOoR7qAbiXzlyBXG1FpbORWUQ63PrDANL9sJoj3oXZd-VcDeWI_PqOpHUcDc5uMMV40eOQAXtXv9b5kuNHyxfgiocSoN4AnQsxApw125PO2GbKHGzW7Tx82Lq2h4uPNuZ6BvpISNmWpq3K9OA5PP5gUgljraW0yO6lvRwMfwZf-QoJw36Qm_fD9Yc7eTBGXzaIo0esFGWuY2dm9Y3A4s52D8fEXFFAW61yYhLR510hLxHE3jIZCUfPsDVI-XLp86VpAUmqkIBnJ7-WVXfjMaXM6bZXOSwvELmkTuKP5ELTby9yKMsGMUvBNVZ4HTFEoF-wyr65paZonGPUtRl6_pTb0QaiaxEpNBbSI-2IuPcz9A-vznMb-ypnrobHgmbJUKn614Cp6vqDUNg4_R_OLgFQCXPphC4rzfUMPUQCIAUXpFUrop1izkiB0jXaA8iV660-k7ab5QPQMiU4Sv5SHMCR7yUQ-n1vUtnxhxIvoFdnLDyF1GCS-RrSmqDjawh7QByOhDM6Swb-XE20S-BwFleonYCEpXAD-xMsVDMjFEEHqIyXHYTjbjoGdbdpsaGmq1Z_UcNOaq8TmhDKppjVpL3MTFGNOgVn3ObVyKMVe5ot1HAMUGV12e2mJDTBPIJbx1t-PHyKzStoYg2VAlbuLxb80flu2bGgYKjeF5nRJZdziQQiTvTmYWArmjct779ndq1l3_H0qQhizPlhEoW_efo20amR0qO_a21T_vnkauwvMBrb0ZrDNH1t_glu1WBowZGrB1QD_KpfSxUDe4KJB655w1JeQO_BO9VBlk3cOay1q3VAuO8lDbfFvQqVeSQtwyL8N6Z056pfL9q6pcpM3vNsFMpPvr2x6kN8WMNvk4J7xbgBWu_YthEYTXjYvZ6yeTZIUP7Egh_icYanafsf1rJXlWgXDbMWNN9TUfeWZ2mYXUQvFjI5nBKZJu47kahxUdEDD4MqwRnAgO0mnTA1A4ZEiYlm1m_AGH55WCDUoo15i0ilZjtTMVvUVvoo2Lcs2K1ZwQA409b68bpBjDYz1Nb_8G9KcMsBAQoZuTANdWCiEDlXdCuQo5N7oZvdgPHt7N0giX_J9xgQ6zvMYhRsW-sCa9eHubkoFkuQ3GMXK11_kt7DuXrTDp-30WsuaDoul8lpqDaBJfnw21OpDIEVAt8IPsfIzZsZK855op5mgOsFR8Q-T0EOCVatFBIWavfssNCtJa8B1e2HfSoi6gkzoPeRtR8SprTEGrqlXoTgiMjcXxdzZYJm52WkmEalKTuklKXAIw6BaIbngysnxi_j3lpqqvYqxp8wbIhtAc5jrZrhBGIn-S-f_6Zx6gCjpy4jG-uGJKtyCdHLmCDZKM9kdTOprKkzHagxdk1dVmZjMT7woZwN0oIRd2oYDVQmi9IzvUJOUonuBRX4c1CCQ2iTg7PjnH3TYpukfo1OytmrR-67YK5zych0xVv6XcsGj3UThfQeo4TPJ2n4ZnTYtp7oB_sEjzrms1Wy_iT-F5Jix4PlVRhfd646tiA8XiQJNYXq6YOHNSIjIDsEtEiqHlM6QCeiXi27LY2DG6i3xBKCuHPGkx8TRMwrs2OpRZqNoZgoOJHGMEtmwxqubz2hPWC3oPVVjQbCEDI5d8LH1XHWNGsqlN7JSJL8JZrsZ2bH1apbHthuoE5q2W_rdBErphrHmVMnNQvpuRxCUhCtliY7jRSdS1jAaCOIMjJFCgUPlX_mzcG9498r8HrYn7HALCyBP5ptcrcaIp8pHbDuII6kHvMA9Q3QBtZJDa5Y7q5D5j8YVdKMT1-Zk0hKaDZ4UutAPDYKtDYdtExauhJLnISCuuk2-AJGQCCuDYOHjUjx-FJ3iOP414_tyJdpV5zeXzCHGFXTXv7MyKsjdktCpOmu4tw-6yTccKUkB-w8XDEZAQcD_2Ks0OTE-9g47RbKNLMGYFMOCIuK3yZqNjQGx3XuyCUHioy08YIVrUJCOd8AHNBK8p-_HOjFmp5kjEif87ryJTAQj1Uq_wFSOMwpHravLnzkSLEhw9KzP44fwRPHHZIGmxLu2T5-_fABinFO4m2ctgUjsM4hK9hJXuBKTuCEC0faUoe6bJtSYxTxE_GFnLdoSZW04D6gMe4bFg3zFafrSFxsuDYuRXPhiKmIHNFJTWZqukwVA0lPVzU3ipF5rughslnbyOfYFAJpU13wy39AdBmS-zCJmoHf-lsafGgZZfMaUQdMYMRFRq9GkKU7T2I1Q5XwBOScdnBdmqOAgAtRf2foMrYEclfluaZrpUTFNglqC979tUY2eZoUru1mZRkFfzUEtoF0IgIxS6LPuVrj3Ln3tRotjJStl9UAeVkFjZD4Q_Ux1Fmf-HK6UYg1o8MHOrtEkGFctlmgXKiOgLXCBHXiOkaK0wdzH-UZi3QLEl7eA0zPr6zV6HMRQWLwZEeJj6TB3fyMe0oBxdVGPGO81WZrXj3fj9aAUW7YzEnccMZBE81olbWKbrI_DQ8QuRRDE6asB6XDG9t_27fkS6M1QhXpwKYcMj9l6eGx5mUTCNCraXuQTuMdAblaXozXFSSu4jBsGI878SQ6ZlevNcpWeX7Z6OXzDuxcQFahVcWOsoW3YyHS6AhKJFZQ,,/b64e=1/sign=89848a9b52e29991cafc0beae30cdf02/keyno=MARKET_1/*","showUid":"17177088318125508227506007","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCKrKseIGENaryuL7AhjN1MEHIP7Q6wg=","sign":"tFYKSl3SRPf9UqgehYOteHbKZUy14/Qoo3jmiizK+BU="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCKrKseIGENaryuL7AhjN1MEHIP7Q6wg=","sign":"tFYKSl3SRPf9UqgehYOteHbKZUy14/Qoo3jmiizK+BU="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-zp6kh9qd26r/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-gbd7ygf3oeu/addToCartButton":{"offerId":"Bp5bRK3wx3913q-J8fX5HA","skuId":"102956234839","pendingCartItem":{"productId":103403960,"offerId":"Bp5bRK3wx3913q-J8fX5HA","showPlaceId":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHC8QRx7-5E0U9JV-xeMMeHmbPivSqzCQh2boVLTISIrymGctYdWVcztukkipELrov3Tx9dIx7ipPZ4wX6UCvWAW-b-Ee0YNac9dn3a-bGUCidc8xggrP9HeyyiVsBN6xdnDXdTSKLPn8NO0_NqY3AmxIi4guTAG1kt3H4UYwdUJ9OvnUCFUdGpw,,","feeShow":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHC8QRx7-5E0U9JV-xeMMeHmbPivSqzCQh2boVLTISIrymGctYdWVcztukkipELrov3Tx9dIx7ipPZ4wX6UCvWAW-b-Ee0YNac9dn3a-bGUCidc8xggrP9HeyyiVsBN6xdnDXdTSKLPn8NO0_NqY3AmxIi4guTAG1kt3H4UYwdUJ9OvnUCFUdGpw,,","skuId":"102956234839","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"1967","type":"ya-card","totalPercentWithDiscount":25}],"discount":{"oldMin":"2609","percent":23},"value":"2007","currency":"RUR"},"hid":"18540670","name":"ВкусВилл. Как совершить революцию в ритейле, делая все не так 2019","label":"fk07og34r8","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":11858961,"key":"2a0000018ed60dcf8ea5c6131b5d79fe02e5"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEixJYuEMI0EzvZFs82AjjgjhTwweZ7mRXd_AQ0K184sfZmy5nQz7U8xIc-qdVOMFoxnoSww2ObzLEs1KJpltGipDSanCui6QCq9AjwRcRDsVtIN8CWKLuiVIPO4bUpAxK4YNqJweOKk7OzFzSjxoydgMwkI6korxWiQb8_0Saxu78S3UV2v5jSeS-BpXJl0RhS5zInvWYxn-2QGd06miVCsospx9Iz09UqJnJzbexQt00T8Z-E3V_2xHVGY40VfgTtsI3jnqquGDY2dKjwwAygjPL6s59bDlBF5iixzWVkueOMgaMGPZa9Pr1HoFJ3FePgDjFqAfTg99ks5chmlJ36rH5TlHp519D9txzwD8_Oik7e965vkoFTSbqiHl5x3Hcpebh8LSgQUGwg6UI976Z0rJVBYcvpTLi8BqP16hblCBVWF6NkYM3zFHqY80nHJggnHKMP3-dmqNoVHm8BkYay4qxlqXZVJrTKAYnsaEyIfrCUOzCu0oNzXsnXwNQnrCuHoI0yaBpUsMwNxVGCTY4H3NidNPFAygZdkD80uQtdBjJz39LR2EbFJd_cL9_dJhLG6cfvNF8YytXGYombzk-C0Z96dfAAbf4FKbF8nygA23DyXYtzRAZzYt2BQcSgOdDsC9DE8eegl57hffddnGAi0uI-iOatA7SqwfjyTLL_c1LGMWFTbQ9Asch0b63FgoWOT69t0udndUWt8vBr-DpMku8lLfeGMQkp4YinpYSqOAvVuxI_vkwbmzaSgQPKF9wCBLAd4a8iafvDonqbkRa2d7VBeay_ds_bjRh-3VXtl9IDyT6FDPotqifz5frXchYcbeO4Zc5uERtFuCSm64iBtxq2DVPKjA344qhWivRQas-YFFOSChGtAqb92MAETCmm6JXRU5l2bntCkgj22rFaEX3IRBaO37ftOybo5Z4aLKS9np06JNcXzZozz8sJKd1uQ_LP8tmNxg1p2cWZolUVHR44E3Rdxa9V4v4Y8b8NysIrqC3rIAKxPTheA1HKg3l3CIWWYq7dbPJ6kYbw1jQSiv2KOm12KYPuuij3xF0Kg-efkPlv38srwLwryGr_GqGbqccFbbbqJrCzBGOBmPPkUoDKgTObSv8kvQpg2Jf2OK00n_RP3_Y2zYp57fd47-hAA5xsTOG7hIRB_RLpobCVm1Vu1OeyIKzN_felKJTLi8WNVHM9Qpagnb-WQD5sl0kv3NDNrarRw7yZecjldtECGWpsoLwa4s2VPM3EJQwUXgM0iZDMIo0Kv4y_3O0Wi0H4ceon_1_4izCX0cpt-lkcL_eWtuOSLYev0ihN3fpCUy9qeHs5QSXSN_UPx3TTzL2A2JAP1ZQfPXJ6PCy1-y7GFfiGnHuVXuVWpbrzMnMi-AoqfgNzjs1ZX9yS6CkWmsMDw2SJcFkGpOb9cSCYFqOA3nvaUmV_NLF7vNgGzi0A2lTCSTNqF_eteXfrH0d8ZptBpu81P8qn31uZs_1NqhuopvleNrRjFyGOVOzHfvQCYROMcHERfHN2Asu_o0ijvd_Hyvy3QwSjms4BGaLUX0yfdxUACSEj9LYogzID6NVMEDDgxhQ7vrLZEU5V2DCkk8TGqJOYGNpXAJNOsBKkToXcVkqT2ss1DLD7yNiaTQ83M6sKeqKkq1XGyXemEnjLtu0Vf89ZVge1WBDu7fHe3Z_UgpvDcms4fTovI6xwfpIvIGgHJclnijdpESmxm2gl81A8xXnSlZOKXys2uddkUC4xz7RFFpU_UKziyBruDNCMR-_iFXOEAta4Pj2GGhtfOr09BU392vYyOuhgjMbYGrJN1-x8mFJhudBojgFdeWRrGbPAhuwKNJ0Y7naZ0wK-4trhmF-bnXNe7W8mBVik_OTP6Z2a8LJ7VuQvddjsn9-aswNenXGsZSr9WZBTSKval5nfuayKU9Cf1sFGealEWPvbQHQdziZq007g5ZeAvTzG4WsCGV6NK9vXGUBtc9q5SFsnd1SMa2bwtQFeDfElyZhAaN2oxfTLCZfIvL97EX09fwTWpEeN6ZdzxdAiev7O0Rl1UdQ3WA2GHkrZWMN0II5ipe1AguiC2SSUsPK_YaFjEbZIDFXhK-HVEwvPkaf4DolJ8xi2ZJbg7AFYv0P9ZcMVMK8YQchzC-J-mT6IVI_Uyml5sHGrwJU_WIywGRB6byvUZwstPtCd9LSOoY66GKr6Hbt5PLrfTBGpLkKDH_XRexhCE_yfvg7YpxtaIRH1lBffLj3HJElCt4LNFHPlYEQ9yHpp1yXLQuRY3NWlW05N_PzH2XaCOhYv9fPeMrm_cAjsOpUFwq5j2uf-ZFri5ELitgk845_X9fP_EdHG-AydBMgckmSObe1sWHW-UW_sGTmx-gWrTWLytuQALz6zLmlviZXYKf-TSaI1otH2-K92E0O3qmscjJXob9EWkICv9BsUSzuDE_erMsh5CJYjgWzwmm9KtoTOdVE425bZI1MCQujjAdzT7manNwTdOYb8xNhBxR2IfyT8mFxE7gHWqPUJpwCa0o50CtayhSMg8C1Nu0ElBP3CFLePdj7UnzuAJkDUpWG1Jp8ShqrTlqd4JhEJo2yD1-a-8z14g_4i0HCqNks0UaxjHat3YF5Fs4iPh2aEpe5T_1A6HUKSdP4SibIIPrQe_8YWFAqFy1m2m5m8UQ2Zy0H4o9F8FKz1tlnofonOJr8qOdexy0V_H-G48NjXiIcZifsfDh6fjanw-p0fEfM8ribKGqAOEqhq7_akhSsVvUFi5dIbpGGZfFo0ZbCDq7tjQCp2lSQx27psk_nbWd8CSUvXXYIq4HiMxz8q4t0gRRrDGHP_Ta3a7BU95UADVybqewRD26uyn4BRKhk-dMPYm87Y-UmZYPvbkA5ATR3IYtcBBLFFFBfYzBCuyEsb9whtq0SGSiASBEPoxlv4JwppHDbTTfiV_C89mGs766EVTUjfbIdhp5KnoCnaIvtwDJ-utPCl2RyImj_3PAEvw3KDMpcWw7llbwcN6xTvrCO9ThgxKP5bA3PQbrOv-uEtxl1pnnT6t9pfYD-lECajA0YFzZne5Rta2Z9s1es3da96JoKftAMXE_ZWWecKT-FaaVpEBN7e-h8vVuLNwMb4LCXx-cuWbnr4xWec4xfCdTIeV6gKZI1Aqg3kXkGSnS4sTdB-4UJaVv1yizuqht0919KAtH1nxO70vnwjJWArn-PM22ccRfw0GhRFSl7rm63dRupngUKN5rk_kVeLb1R1-LGgT2gDj6jxcg4ZT-ioM6R4h908ZRacbaoCfDoDEEPo5gwNi5rp3fOhMgWQMVAS6IVJoqGDCJ6wJbFAbzt3lP2YcmmY5k3sA4NZKuR9MgVPV54IXYLav7C_24Vi_8RcICoJqHxO0Odc_zZslyUChOiPAQd2prhp2a6N9YyILIVA3flLgB9M7t-bITpAnSPbmhKrVC5Fqr6Sl3Jp2kMPfeaqKAUlBAmadYct5CqrCr6S4XOWSAnEGxrOWLr4jtsX5hEivCa-Tx9TyJlHlDeBO-NVTMQ6SB3071HSZ-cGAEW7mUCwYmGlnrXoYqD_5fQap6C12wZCQ3HGhzimmcxBLcEuG51DdFq4WyaXXHYr9tFWIxsqHHRIRKetwjcLhqeKqSlqPQv0J3kpCB0hfB5w8FdrHrzHUnVEsVBV0mOpv6ohzQoIK8uc7rDnuOvQ1ERDIxB2Sxoc4yjEP0yqpaqFhTLQ,,/b64e=1/sign=4ed1b66dd9a0f64d4b76c01c11181088/keyno=MARKET_1/*","showUid":"17177088318024622624906008","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCLijpzEQ1/Ctxf8CGP+a6AYg/tDrCA==","sign":"gI19+FLyQ9igSENw1Hdf/z8HDgc1/K11sox4Zsf2Qpc="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCLijpzEQ1/Ctxf8CGP+a6AYg/tDrCA==","sign":"gI19+FLyQ9igSENw1Hdf/z8HDgc1/K11sox4Zsf2Qpc="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-gbd7ygf3oeu/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-z0v2greuovr/addToCartButton":{"offerId":"rKmaAYD-9pwiEa09qNZfkw","skuId":"102956304244","pendingCartItem":{"productId":103422839,"offerId":"rKmaAYD-9pwiEa09qNZfkw","showPlaceId":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHMu9tx-_f4HSU6X2_PISaiD_e5jJjlXqcWuktx7QQHKgnR6uB3I_MaCNrOVojXRF2uX18izr-1XWl6wCmf_bmeVmuWDy7XzaBl1ADhmbSubjz8RQVSvbpSVz5W0UDE4Q_buc5iTnx58F86rH8-r2E4nEc6U5V2eVyJDUCkUnjWx5udy7cvUEZJw,,","feeShow":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHMu9tx-_f4HSU6X2_PISaiD_e5jJjlXqcWuktx7QQHKgnR6uB3I_MaCNrOVojXRF2uX18izr-1XWl6wCmf_bmeVmuWDy7XzaBl1ADhmbSubjz8RQVSvbpSVz5W0UDE4Q_buc5iTnx58F86rH8-r2E4nEc6U5V2eVyJDUCkUnjWx5udy7cvUEZJw,,","skuId":"102956304244","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"2545","type":"ya-card","totalPercentWithDiscount":25}],"discount":{"oldMin":"3377","percent":23},"value":"2597","currency":"RUR"},"hid":"18540670","name":"ВкусВилл. Как совершить революцию в ритейле делая все не так 2019","label":"bg37buxzbir","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":11477103,"key":"2a0000018ed63ab512e119b2812b6d8cda8b"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEixJYuEMI0EzvZFs82AjjgjhTwweZ7mRXd_AQ0K184sfZmy5nQz7U8xIc-qdVOMFoxnoSww2ObzLEs1KJpltGipDSanCui6QCq9AjwRcRDsVtIN8CWKLuiVIPO4bUpAxK4YNqJweOKk7OzFzSjxoydgMwkI6korxWiQb8_0Saxu78S3UV2v5jSeS-BpXJl0RhS5zInvWYxn-2QGd06miVCt9c3fzuq_PhBs8HYSogMZ6SfKc8NhueEDHhYczpNdsH7KE-nBa6bSZvq8wWIZmQnz8NLz84-XyphMvd8602_fNk5FHTJ8T5Y33N9ZPoiegA4FoOVmw1srHSkfD6CkOnpvY16gjaLLweY-6gF9xYAcqwpPCZBySTc7C1-7zigzAWVM8uCS6R3XBwhOeRKoe5268vMMcUF-X_Q49R2D8tullQb9mjdC1K3IQctFv7EtMc3uHBT2YjAn6Hs3sy6dyV1JgmM3H7KtiFUQaFR1dWxgxM2Q1jhDJmn1ISIpENAtE-etb7jK1I4tEMEMb592zteew5ioH23SF0joQQCHcn0lhDhjopKzY4ARt41ZYtOWMnDfv5KMliHXCouMoqgbWV46BN6hr6kIIhW3wjCpvyYvTLXMA_axeLCKwXLNBhRowbS4wdO1iefLEx_hAwONgnDSOOYLQ1DtuyqW8ru67SqXVo9R0WOdYdfW1jeBMKbZudjK3k6pnn73C93TemoEz_WPh5XpKhvQqqUu0DhChBY1cDEYSJelVFnBM-sTDA5Ofyy5DoQjkMgHyJIMg4Xt6Wv4jGTnEuzVo0cIUbG8d-3WSrrVgyLwx0CeFXVgP-yDpt-YqanhFhKF-69tkOt2KbjI8P_K335CfuEKi4fBIx-sWGmKkxSITdlnpOzKdm4ITLhdQmoB3EtMIEEwq80H_0akgf8U7kn3rXJIdhAJSsrfhGLVHiIGohT5roFexpary8RK-1YyXyQyh4fIiRLJ4Oxj00Z1a4sU0JBgWm6okyU0DlGyOs6WxLr8aI1NVAK-Z1ZjjoqVUWHD1W_X6FNdWgPNlP_gVNJKAhVUsJf33bDsqPaKlclVIRFIZyQE5LHB7eu4wRRv2i8VxpX9hRDZwiHMbjtQr3oUJ2_k0NoJ9Q2M9g6XqzMNMN6vBkJdXcnRHfx8qyBV_0xEVG0is2-EJQb7fSxET7sd6pynLlQe2tojP5c_HttTdeq4-EPTZpDH_8oK3rQumt4Bes4OakUjqcfULrl6kC6nGfwIQs52EIOm2sQ9omSENkBI4rOXU67kBfMXA-CKFTLWVUYtjorwSnoC9ezcGnEKM7WV5TpLxY6SGO-dHOk9fTTcGHhWTK2qB3r256xGTNnCZs_gg1Rl98KgL8yMK5QhWTp4aBJ2HHtTrfnDGE8dOtIM_B7CNAHaGHvm5avqfZPBuSVlfAmeD9Ms3Huxtw0SuCTn-6_b0CqsxIAJjNEehToRgZwZMC12vBEWFJeaAh211qEai_tANXxoxvu6DHioUafhRwpYRdmGZ6A8NM254nXe0mM5OncX6FnCThb2EJzaccHhjIxkDASWg1LlFxcyB4f8vcx1y76SU4trdzVDg2hMJKfmHfAEKB3Qh_oerdDmA0R32bSIvstMstBH9ffijN2lulldbwL1XuPGLgs0OQdHi-l5tyA3O-_sqBuzo5e4l2pOflu5a81LTB5FPbmrNUPDAx4iyrhSD2NETZDbLL37cdLIvr0iuOFfegbvHz1ZdMAaa2cqMXF027giJhLIZJYVK7pAkFyb1dOY3TO3swWoWzJwGzEn9MHj_MXoAieX76Y0geWjqblDe02g6Cpd7szHSJ5hr1m76_lziA1kwOB9qCwZvUGaA0NaFeIdc2ouH3aFtQBoVCX693R8oaBBBMt4DH0ChAzumTMCyxS29OJtm08fdoLwPipyYNklDsBL2uhhK78U2BKAk9LY6BXn1TiBIJnG1xMw3VE00KWHbBzs3wJJtqZW3WRjGXs7RExGB2x6RGTkuKSwkV9hiBryfiA6ZfuGHRGybLcdjdkZpf3kWgp6zjYFLJ54YR7GCXZWWBsuj-1niu1lnEmOgMB-1-wS416mv3FuljWYaZYkczFMeptH9VwCmtlfVdxSzyxqMshVJXdSIlUeccgfIavi833ycnmpbEcgKOX6rvnePPqNRcnxEolEp27CW9D4d2pIRT8dkZWYUQdvxIZIrmxs545HK2iLd6UqVTkAcGRuRjsNEaeVYzLhZWyJSpLLOZwZL5QUy7-DHGGAiK5y7ap7SC4I-01F6K1F7y88APFVh1lQsLNPp_KNaGogcYUdYQ-9EiWJOmvA04NtWeIFrHUGxB2MM73apZchznSzYwPYUBm4xrLZTBzHVqvoFTou9qd2i68hDHxO5HPiY184WmjiFC9xGYWqL_e25CDWrRNOBHam1XxwM3gwUpV5OSfVt7QPqo-MByJ0uiEpsaAdn3nGl7tJFIAzc-O1LpKp2GSN9r5KXRhV3xbkzCh40yWy_p5J3JVSemBbG14eqfs0dfsAqnpxzxth7esNfweV28TRUvHzOB-LOT1NNluZQxgZhfF-jTo67D68dwPIz7XsLOFUc_57xAr6CzDIFzupEuxxImqwAvG1O9tQeo1-07TQ8PQxxq7Y--baTvsyub9AL_DBRoQVHuvHPQWZ2pRGhw9AZHVfZOEzdsh8CsiOn-BVKXKffQ2B_v65BpTVN9eMV_dMANusryZrt7VStWPyy-P5M7yQaZ9lzNb3UasmO7IBIG4ANORbjU9kH6F39ir4onx333WRCQ_JDQ_LQDdhS3FY0ecA-HHkOjtcNfuOhoFz3a2s9Fzu8vSEK4XDU34k_DESsL8pZkYxbvdmHfouq2D5tsU1XeM0XNRNDiHBQ5RCXBK7Y5eyMHw7jaqncLlPjG2ywH5dZxp5fC99Gk4uhTAQvEFN5bUcZ5He1teZ5d9w5OdH3FBMm-VcjUw7Qa5VdGgsTNjkch7V3igWBdk_8gN7xfVJ022XeXoQv7Pu0Wkg-z20GYIoHs57BpAcejTBG2T4oAFMyGMqOktD3o-ZA5xVBeFtcrzfdHrDXqWZVCAKsR6-Uf6RMkXHfQhwp_Lxw7NeIASvPeTtW2jcHC_QsnMfGYTSMg_GtpMObH2m-I1OC6-zRSrscXOwgECxwSknuRu4NPhFyUD3Th-QN8rbZbMRq4u4rkEnOYqmiKaq3LbZR58oDytBiACYnp7QG4P1HOuT6qZPt2mzhytQAA3wapGSDS-Pc45TA85glDDB_OzK3gNc7-8buVMYQ_3p5v6jRNGxBWknXlKYh8WtsjYDTZmPlDteJOGwpX1-Y7725RqbTb6L8dtWuLsJkqU_Qb6Hq11cdWwc-FB4EUHOF5wJajkpWsw-XEIpOoWyOTcCPzkHXWku5cwVWpM9i9tL8GFUr8M_gQyFCe6cUz1qFGjhBIg8jROqwiy4okV-lELcA8TVMYnf-hfcR-5-uMPdKKEYDdeFMyxCHVuK7mvAjiX2qIXIQC8Mvd78JmciJmYwukJiPwVMMs4VNZj-xLagS_rjvvJdiC_GDueZqoDfjkg0RhbUtHBj14dCddgGiue6f6lxvXnUnhHwI51A048cP32qM5faeA471YaDP0wM2Oqf39LFLvuv_zJv82mJmzMl1qzsniTRkHhPTnGMuCKlZoFG29gGo6Z9ni7DUA1xv02btuzF22Wsjd3HhOGzjdg,,/b64e=1/sign=f442faaa920ddc32c1809fec06c59d32/keyno=MARKET_1/*","showUid":"17177088318024647650506010","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCPe2qDEQ9I6yxf8CGP+a6AYg/tDrCA==","sign":"tMxaRS1KiPZSqSsPU9MYTuPqUaRs3MpV/K4ctH5ofnE="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCPe2qDEQ9I6yxf8CGP+a6AYg/tDrCA==","sign":"tMxaRS1KiPZSqSsPU9MYTuPqUaRs3MpV/K4ctH5ofnE="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-z0v2greuovr/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-lumf6ux18j/addToCartButton":{"offerId":"cF5xdANj8kcjd3KRqR-tUw","skuId":"730829482","pendingCartItem":{"productId":1781332574,"offerId":"cF5xdANj8kcjd3KRqR-tUw","showPlaceId":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHLLcO-UwQRpZFlCfyjhcpOQ0LhFmW365WV5DLzVZN4EAfPxfJu2MEpH6QWUg5k6xq7Vkd4RxbSyZqDjLtzoOgtbBBA4KtWYm86L3YolzAbtEg6kBS9iKXus04Hg8ny6L6GG_nX4Ced0aIBB7XAD1LE42TsFMzn9CEKOvPZYr6Mx4Ws2D5Xm0HTA,,","feeShow":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHLLcO-UwQRpZFlCfyjhcpOQ0LhFmW365WV5DLzVZN4EAfPxfJu2MEpH6QWUg5k6xq7Vkd4RxbSyZqDjLtzoOgtbBBA4KtWYm86L3YolzAbtEg6kBS9iKXus04Hg8ny6L6GG_nX4Ced0aIBB7XAD1LE42TsFMzn9CEKOvPZYr6Mx4Ws2D5Xm0HTA,,","skuId":"730829482","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"413","type":"ya-card","totalPercentWithDiscount":10}],"discount":{"oldMin":"459","percent":9},"value":"417","currency":"RUR"},"hid":"18540670","name":"\"Менеджмент: Главные идеи. Лучшее за 2019\"","label":"24mfy25qxrx","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":1525999,"key":"img_id7644218574348992807.jpeg"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEixJYuEMI0Ezwrn9zWWETQBC1Kbhe6OqDpinj8qW0-3-HxY7BxwwBvmwpIzdsqzdU78y0jc2x6Cc304zWAVHnab45Ph7yKgRTrNvMs1cudqTqYxAVHQtL2uFohtl9Fx_8d0Yz3UW3Qio4GG2pquPtzg2ahdkgm6mw6Q4RUgTqljpVVmqEaHdG6KSBwjiY8sHnhbyLwvd6cE5jj68IiIPJAOXG0wntRdIZQ8BSxfGPra7FKy8y-FzGL6ZqPQRmQuoH8Dn9gRCrwozsmT342EvGtidHBpRJyVwy2wXEX3csdq2F-uoOyP8wHGkAlMGcAZtaDaNkTWEP9saltX7QFif_6mSGuI9509v15N4V0RrKJAuElmW3gfQKjNpohvG24gaYwHNeGuIbr9sKrHdAPoe796hctKpMpiSCeuufwwWBID8I-vbA8PEr8yAqpcqnb-j59xsTNx1hzhD2SnUUJ7tnrRUpl5zqu5LJ7PVdFW7mFSqHJdLmf_5GwK788SIykugKlXx3vYsj3u7d7z-v26gYcwqtBaN7-mjJd1ZKLFaJ-WT0wbxll_Fbm4KJsZFPWx3Zx0JU3wBOSqVi6IjTnFNJzyRl82DERR5pzVU3liSmWmpM4A4MiQ0M96rlDPl2aRZkHG2YjdR6Y7QUqZRFQ069QyWwcpSELo1d0WrJIvXDrGu5MrzfNw-rTYq0eL56loK4ZBJ4L3mDOiQec87_3tzmXTCJJ6DtcBBDAy_C-RNut1GeRURXuOeY9lwjAF20RZbI1glWsJUCrTxVfE8J-oTNqj1IZ0UXhEmw9gAXwfXMWGVHo6JOIotBlzPZe_ymq7HMdMAv0tGerzmGBpt_MLYVCES8B56KZoizxIOU_AxzYUktoVGUGQt7gfwg3zVnGjI-x_zkFtGbQHCBSgVh7BtTa5et8lulLpsxgVkZwalG-uwMf1qXdgQLTQaeeMd0PoWJTntwI6j_ddnx3ko-iNtilny8o8ZffzqFCYLaYZvuaR1k760tF7kSeWlbsWckFdvRrmqrsPp07YzhjUpPmFies7t2kJidAWAAqfooddp8IViUjmWjxoeZ_X7Lg4ETRZh8QKhtvO26TgIy2chxZOymCUh1ZCBuMJA-W_Z78hPikinYvjGFTO1N-hEMob-YgSPEfIMa9WnQLdTfTQiHgi4lrWsHDACoYuZblVAcPsTlp9c5AKNpUmrV6TCAHjm27unsv3-B4KVeKJMWHFJUD4i5iaIjUaFwq-qfxSSmUdNeAi__O_0EER4QuPcKXPxkK-4pDlfLzOUmCBTGtjYlLTJHRN8SEQXO1mNjMGC1t2fiuDy85xzjCjvP9kcmyADFmcO3TyUe-EHgxIO0CMRfehz2SH83MjlhPQOiafSOIQO7hw76QTmtG2oV_4AFPisT2nagam7gM4b5VJsx5BvyqWA37V7eUt5mcfNkqagS98yO1Lrmq28xVEFjAf0_s0RHLex1qj2DkiGTAvd5guIIYTqgQreI8J8q6g-Nimt5PUqeLNepm6rE74A9siOI7xmT8ZZoszb59XilMkd4JCkfthd9CWG-g_3QGIceXZWcVLDXU5lq70chA4cp2lb_uByTqBBP_QKBuOeQGUAyfpQA-pVNVAcon95yboWQc7lgKBKncvKrXfdg6aF5pKPKeRk13Fr4vV81iv14Ylv5BwW9ljMtfFiE_1Ff5z3ABZH3EsJ-2r2S_03PC8n2ElXY_4yqXA8vHZ5aGSR2qec0vKvkdnltgywxi_Z94IBiwvdnlDq3txMoLZDVLtLN-vX2_r77GDBiv4VCL2qpRExFKc8_AljmzTDA1fnXucOAiZcMfpQyuXzVmcN4H3hfxR7Sre7HWBxbJqxAjmNRr3rTfAxt8pHocuGaRZ7_OjIVEj0FHxhCIpTMTIXGyX7bR6ajj1go-YQ5XI5G38Z53cuijAKW1ZvKqLDF-Zy-wGElU3E1wMW4kynzFvCK5I6mBuUx73fr8DO_MLRhvH4cuxwOANJVt0YnbbE1DKSwyDLilWAOlhyl6joaWasf2-7OrTfrmGOs5Px8Uy3yXXpEveyUgRaNg6ZJYwEZzamGfRrkrrDrXqcMVsmaeg7OLqnCxkUJYxXhO3VYsg8ne1Lvz5ZdARbBTW9VgbkJfD8Wp4HeTtyetU60t_EMpt4j2gqEojcxz5tVrI1QhvUxE6Eg93MLNX5ld8-IlNB1uXOmi__mLd-wrdUJjzXLimigAoNJbbVACOJvM0Qy6YY-dLmsorv6ECnD4-6Ozd9cXKAlmYnbqtKfr_58biJtC5rDGh9HdgHndfiQKSw1m7PBpQ0DH7GYYnlQQaL7Ab6HSKyHDgPs4xJOOn-D1pGrRPmkNZiI2RmbNCsffjh4QmXlxLtoHoT7X74bGo56SacyaQEkV3u12sW3kXldm6ogojGo3k3Jorq05dF9E2fd7NgF6xBttPSV5RN02DdXgZ3bH-m-kSPu44VxnMfng5N25tdc1E7_l9Ea5ifEtf9xKn56Naf3suXVFkk6D4TwMVyTTh4m15tgKablyUIpErEKDGuWLhXWFSQJdcpZA1WRIk9ZsXA7MmvgTSokyK8E6A375E21DdsuLUbfrlNaGDVgNtHnvXr_2S9ydp6SPcM5InHCbqt52ELBnz3UGJZf1Kw6NaMKFQTa9gU1bMTHY4Tiy_GBQSo_ipQfpnG_rG8cadjpdcVw3txMDE43LJJrALkcrO36gj42OEZ0QlQ2uJvoNyQOvhZdnVgN0TeuQ8CCKSOk6PS1jwlz6nZghnfijLh2ZyD7VCX7Nx3-XDcYIWyGxrq9K24iVfThegk0AuX09CEPGo0WKOorn426hJ0iZNTqNKaIIx19id72bmBnSw9qTxLZJZEKIH9uPsvZbb8UXQ-bAQCh9JTHN7zhBzKYSrgnWtE6oNRQIemHRlNbkei6p14WP2Mwbbxl0m1tHNRO-oMg65DHeiMXvMFt3OCNCT5Ix-69-tU3n_3o5oQyf7Efa9VQYm1RMCAAYhbowYXNayI_jfxXY_1qPKZHM0ejZxHSvaTb8F20AJZs0sZJe4OWJOAbsSi_r20WrB-KkZn8hqXuvgcngzhcXLhXA8us5Vs2Fx2AL6XUjbF_GGaQgrZZdL0NzIkIZU6ymcqUK_Dia-L5uDlrwsdZQFwMOt--JCG-oCtnS22TqvWJXVaNSNuRchs0SDsTGH3YLpbswRxSNevg8gkoVZQHYhOLtwZ8cJ_Uc7WxWLrY9xPs3br-Ri52DbXPaQaxsknAjjxL26eM8JW-Oaxee3dd5yOetXcQ8GOZUUvj2LrVeWdZMq2iE0TprQ0TOOAae4rPkMBpcbp_6gNplWtZnVga5ml15fmQ4W-D1IJIdS3_W04UbMgDOFT_kBQwUOlHOyjxtWGAxd2iYYR8zaw9DejmwjKUl5O7XJEtJIrF3dGbVZsDxkY9HEZHNO_tvI-euOLATxP-eVhbyfDHksX6sjgbJYLf9P7ZCnkbYg_bR5IflwwpXjkHUK7KB4b9_aB1SxgyXN8S79UWvkUBeoQExRzeRdQ6uh8ejShdlyqRnkwa8_SbfCOUe6vFN9XkdLrN24PrfVfj4QkRvZ6-xZ6ZbGilZQbUFduYFVD6TbC_mw-Kd5cnJZQ9bydDgdYLRHm6ZOvRikBB5meeYOKfkFvZnFJ_24mqgRzcpCHiGYl_Bf4vSZJ6FSgtMvhsq4tOtNcIV0,/b64e=1/sign=5ed39e3bc2d23c9f8c7008b60bd4df60/keyno=MARKET_1/*","showUid":"17177088318054784836106011","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCN70s9EGEKqlvtwCGP+a6AYg/tDrCA==","sign":"k42HVCgw7AVb3aOq//udBG9n0GY3R9ju3m+sbAP2jg0="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIWCN70s9EGEKqlvtwCGP+a6AYg/tDrCA==","sign":"k42HVCgw7AVb3aOq//udBG9n0GY3R9ju3m+sbAP2jg0="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-lumf6ux18j/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@light/AddToCartButtonSnippet":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-cg6ws43711a/addToCartButton":{"offerId":"XEY1lCIVTrJANxAKVn9tyg","skuId":"101502047455","pendingCartItem":{"productId":1494763796,"offerId":"XEY1lCIVTrJANxAKVn9tyg","showPlaceId":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHPN5OD_j2CvKgXZRBoxnsVJdb8KGGDCral2M69a76YsYD-3bjVzVkzKhFcS3twThiWVwQWIuX2qDyTVQNmhFC7w2qYg2S2sWdpIwwmcrhR1XMshZ7N4STdM1AKP3giO8GZdi_T4SQO4U9oiJUtNbS38hP6K-EpVX7_C-Tnj2hYSgWbYJUotHbqg,,","feeShow":"OTNDnItfwRMjN9MRHuEMMgNk-gjCk2tHPN5OD_j2CvKgXZRBoxnsVJdb8KGGDCral2M69a76YsYD-3bjVzVkzKhFcS3twThiWVwQWIuX2qDyTVQNmhFC7w2qYg2S2sWdpIwwmcrhR1XMshZ7N4STdM1AKP3giO8GZdi_T4SQO4U9oiJUtNbS38hP6K-EpVX7_C-Tnj2hYSgWbYJUotHbqg,,","skuId":"101502047455","shopId":431782,"price":{"applicablePriceDiscounts":[{"priceWithDiscount":"685","type":"ya-card","totalPercentWithDiscount":25}],"discount":{"oldMin":"909","percent":23},"value":"699","currency":"RUR"},"hid":"18540670","name":"Когда гений терпит поражение. Взлет и падение компании Long-Term Capital Management, или Как один небольшой банк создал дыру в триллион долларов","label":"v7giw7p7y8k","count":0,"features":[],"imageMeta":{"namespace":"mpic","groupId":5252617,"key":"img_id6686631294365922971.jpeg"}},"quantity":{"step":1,"minimum":1,"maximum":999},"cpaUrl":"/safeclick/data=TxNGOK9vJEN7oLFLeCTKEixJYuEMI0EzvZFs82AjjgjhTwweZ7mRXd_AQ0K184sfZmy5nQz7U8xIc-qdVOMFoxnoSww2ObzLEs1KJpltGipDSanCui6QCq9AjwRcRDsVtIN8CWKLuiVIPO4bUpAxK4YNqJweOKk7OzFzSjxoydiVwS4g1fYKbNPe2RxnBfwGpqKvnwXpQ_BEowpbNRoMD-H44tnbtayx49mSnFW6XBHY6D7Fcipz9ozADcK7vIJOHAeGTDEk3Z2kwQOUXHfmUasucpQM3aJ8Uf2Z3-4JtLyIvvICmk5LwC0YA_cz7kpGzg3BnYsnxbpZsTc2qCm_pjhXhFawE6Y4K_qu3wZYdTu08lXZykkhPA0w_bYAe_mIyDwCdiY1elseLjJN6Z6EBzDIM7jO5XsEHdpbg8_jSeRORIa4IgmkE4AVKXHjPt28x4PzcggGF1hzxTija0Eqr3jRZsLw61Xu5nVP0wQAsCBsslJ2zHT15lICXz9IZcXLDfLKQcOLtLXU2sPQhEBZScn_T2NTYFCJetdsjxnHOgZ-0K4vPJK8lQ_GqRNbtkwHEGMW6YliTFJ9_a6BgpeCYOxngKlwaT3JjqpPhHNpqCCP4WZq8CUePJUGvvoIvTQgRQ8tP35esmY2FlCANbcZw452qct2BgkCjk0J0yEXssbaBnlMeRgRjlAtZt6iOrkgf6Qns6MPB4AmeTHUJB9OJm4lgtdYOL9g1n3Lt9WuKYayodQvyrpV-oFBtuB9Z1Cy7CzxSquEw2cq5D38AwaMCeBAnYNd2AaJosqxuwG6eoo6Npi692ZK0xR1unEhbowZpDd7ip2ZNHqhkz5rapBd31vdCNyStOQISb0okrwHIyVpUFDEejqOavz2S7fJRLlr4skybJ3dvVAB_qDpuoKGooqNi94dKH1IIWvAlcGZPbXJIS43GJr1auboCcwQitflxPTpHQxgxAzDgWJg1BiEtws7moKpldW3-22fShphNE632s3KwOlWNYFNy_VgtMlqWA6Bv_VRXEzm4k88fsSLnrndi8aV0BSYc5uJ1v_De25821nFN1lia9qoRtlfnSKC0kIJz1q5ueeCGE_w2PUYgTvwGVLzo88ChKMnB0_y8GKcKFGyJqX6bc-Bi3Zi4QS4cEoGMXJmurWE-uD6UjbCdItXoWgobG08f6-TFjlEdFtkuh0mnFPWaxYPXXO2CfxABzy1wmxLnBJE1pW27j1rR3BF1NzU3TmB4TGoN-ZrRcOrZh3Hkzq39VPVnSl9pfb41Dqp3TIZqhMo02OgcqZjBVCtEW9SROfHRGSyrb_zc9itZQS4NSCGqQnDGhbjkfq5nf6-3xwuE1MpkBArFY2o6JfmnqkJ0B-KJDZc7Wx84Fj-EsGO2BQcZ4TRgiZwr9LBvbk-egxXiFZbAvbYRbkyRm6utSC4rykQ4_gMc0z3pf2fRRftMwbwCVTCpXXb7cgY5VdKV2uss4vQl4MRmAMU7VB6ZHD1LYDJaKm23OR8T43-oGuLn33z6JEEgaiTdhfQT75Nf3MtpL1efi2ibu5pi_pPT1fVP6XYti3p23xi7gNi8nfQFqlxXpR7kuL8jRTk2981HS4-DKwTr6SLozAEtgrDOoPg3NH5ZdhXfOjoVOWZhTPiM1QmfRRvtEMlUeHqS6ALJ8emDy-KF5iGaiWjz9x3ZxRPPsjx-u0xFLbbwIP01iZQEHk859SgQSNfIetE7TxzwQRqg0zPr2tIUjjnln5a82WkLLvjRZMiG0Rfq3HuZyUa_FGJ5XfuzTyLpjO9bKwqv0Hjx4S8NWO-vT_ahB326BM03SuH7Fr___leVB8pH_KRLsZ1sU17eIIKgsnaOMEEzxbxee9xrHl8bAWFF0uo0nzasNrfexpQbXaCP0j7kYc10RMt57Bp3docNSMznwVTjHqE2QlN3z_ni3bB4VaIVb8oMCycu24NVGHBeeI7tKAk3E2ctAuQ3M2TEvU0JsayQtEdoO4OhKQVFCISx1_HEoG8Vhv7_HhATQ7-7Th00_Fi-FvVrGzK4tuAFIuIb98HuqX9CbJR4VgaP1OIOQsjx6SQFyvYTM1KYb6Xu70Gtg_gpm2Lqpr0FGwTjNHJKy8G_F63QgWjUPNN3Dzye3BRyWgcP1tJIKhd5lcnmkEMyM2ETK3QbvCa0ZKdcG3XRPueqKNphAF88_z5aFRN4-henu_hoLa0ZxHWKM5x7LguFeFcBiSUP7gnqeD7gUdbVNBASYx-0lV3gQZpCNAbu9SLsZpg3ZhmcvweUmMiqOEAQ14LuOLJiXIHSq0u3WKaxlFFkzCDV0dRgSIRsPWSPnFvQOy9F1LLydQefEiaI6TsvkBzTyD0S7e_6IQVSVbX9_1Q_U2mPpocKsnOMlRHhHtLtKYMAozMUvwfIcHifZqVqHYVq4gDrDRCHEcInvIT_QOMH-xY2qCJqI9sBfC5v8ROcvapuCOSVLEpaRdDFdV3txN2AYB0GYdUmC6HMyy4ON0Sk8m5TPw_pWdecAPwOt2jKvLe0fyFiv16Qg61BebXv4JKIeHnZu4koQDjYWu1enqndmBy-DqIm-sHzL5qcFOC8RGxE_k3mo6l2-6kcH_02Zseie-d1Wj8ZF4Q8sGJTWRsamMvQETxjtmxSB_O-ASpXjs9Wb3z44Z7P7UwsVYcOBQ3DZe2ctus9yLB98mDindmm6Y-4CEZltY0MQ1fifbbFPbrufZE89FdBn0Xbq3c7RNU_9BCBVxmliPCCZpkXEq1-1itLInrv_jsIRUBceUAsisByE9mm-X7AiqbWdawJJNh56mNFwPuOfWDwf9F3FHiRys1TdKd2tnOa5l4mZBdwPQii6pbqd-0ftV0GULN0LqrU5Uy8sqchRhtIx6a-FZjUVNQ_Lou8_NIsvVlxyDJnTmKY-hfEaxwosWCL00k4ulq9CQTX1gvl4-8S0uQeMhWOe43rkx5KOyHQ2tfYCzZhgI9-fFtF7HOhG1tFROgBdybCblZmmJuKiP-eHNXqGe5rg0WBZ2x0bb_e2qZijvWzL40_T3HCzSg5S-cRd5e4X8xhM36SWwsw6IogZIxIX64jm_WTKycOfVwf-7duVdAUUZ09NNBcU68ExRaDQJuKTDqIPmAdpC637RpxEiTb2swV6wOP8H4EDU7xaDn9cnuP0g9c7mhXuNvKODB7H-PAXh7NUuy9-GYhxCZrOS-9-fA5kWnrbzwp1DR2B6OWuJ7GSwznsrHjsd4diarILm0zQYUB-ScRLuULp4r7SyOuv9KeRbLENg-SfjC-pecBMIaRAIlIn7ZsLtEa9VtRwuBK-eVaz1Kw-miwv07IBoE6rPJJaD6rbQNpm9tIp7Ddpo-gwyUtlHWMAHnEGXBpIEbVZJcF3aXZ7jDh8BrWkC1tSi29o-Nh4WVXMhH4yHntheaOTdP7ZbQ_LMKf9Ky7JGlBgegK8edloOYqe99a14h6p2FlR5rcnPykXt80mSk3nbEZ_FFsgBcCklhgfl_2tvEH37BgLZH9GJEOj-hVSj7hK1HfuZA-liAegJ8UZPo-ijzATP-PIoHfvvL4vmSQUbCxGPPixfPg0jzJ8dZ7gkJoi5W_jKa4ibqQDgnT4nRAFhf_YMuFF7SD3DUAhYsxRyMfF28cc7QBxCAlcpdmkQVhMdnhgfGzT6FB79DF6SDonuumP1PBvNmzo_xYSLkQqsc00MWLYKNFg,,/b64e=1/sign=8e16f1415deec6da3020af95f7d8e8b2/keyno=MARKET_1/*","showUid":"17177088318034686678606012","cartLink":"/my/cart","showNotificationWhenDeleteItem":true,"isLavka":false,"isError":false,"isEats":false,"isCR":false,"isM2bEdoOnlyEnable":false,"isEatsMarketIntegration":true,"isCartButtonNext":false,"isUpsalePopupCRExp":false,"baobabClientDataAdditionToCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCJSS4cgFEN+p+Y/6Ahjy4cEHIP7Q6wg=","sign":"CH3aPsEPFw/Mn2p6sIm+K7Gb0QrccoXsWqbWh1z3tqo="},"target":"cart_addition"},"baobabClientDataDeletionFromCart":{"realTimeEventPayload":{"version":"EPV_BRT_V1","payload":"CgsQ3ofrkr2Pkv2BARIxCi9Db21wZXRpdGl2ZUFuYWxvZ3NfTWFya2V0TW9kZWxDYXJkX0Zyb250U25pcHBldDIXCJSS4cgFEN+p+Y/6Ahjy4cEHIP7Q6wg=","sign":"CH3aPsEPFw/Mn2p6sIm+K7Gb0QrccoXsWqbWh1z3tqo="},"target":"cart_deletion"}}}},"meta":{"/content/page/fancyPage/kkmCarousel/kkmCarousel/content/content/slot-cg6ws43711a/addToCartButton":{"name":"@light/AddToCartButtonSnippet"}}}
{"widgets":{"@card/MediaViewerThumbnails":{"/content/page/fancyPage/reviewBlock/photos":{"wrapperProps":{"margins":{"top":4}},"limit":12,"isHorizontal":true,"place":"__thumbsAllBusinessReviewsPlace__"}}},"meta":{"/content/page/fancyPage/reviewBlock/photos":{"name":"@card/MediaViewerThumbnails"}},"collections":{"mediaViewer":{"__reviewAllBusinessPlace__":{"id":"__reviewAllBusinessPlace__","entity":"mediaViewer","idx":0,"composeId":"12989093368611022119","fullScreenStatus":false}},"reviewItem":{"ri_311322793":{"reviewId":"311322793","author":{"nickname":"Марина Александровна","avatarMediaItemId":"mi_694189554782838253","isAnonymous":false},"rating":5,"reviewDate":"1717326364852","advantages":"Спасибо за упаковку, всё дошло как нужно","disadvantages":"Нет","commonText":"Читаю, классно что без воды. Рекомендую, очень полезная книга","media":["mi_18431545478291360668","mi_18237668171461224305"]},"ri_311767989":{"reviewId":"311767989","author":{"nickname":"Имя скрыто","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":true},"rating":5,"reviewDate":"1717441915746","advantages":"Легко читается, подача информации простым языком","disadvantages":"Мягкая обложка","commonText":"Я далека от ритэйла, но мне было очень интересно прочитать как устроен вкусвилл изнутри. Книга легко читается.","media":[]},"ri_269930084":{"reviewId":"269930084","author":{"nickname":"Виталий Щеглов","avatarMediaItemId":"mi_5371919288500843126","isAnonymous":false},"rating":5,"reviewDate":"1704559643484","advantages":"Крутая книга читаешь на одном дыхании","disadvantages":"Мягкий переплет","media":[]},"ri_311117270":{"reviewId":"311117270","author":{"nickname":"Артур Жеглов","avatarMediaItemId":"mi_10976536813285640517","isAnonymous":false},"rating":5,"reviewDate":"1717254530911","advantages":"Качественная книга в мягком переплете","disadvantages":"Отсутствуют","commonText":"Отличная история, отличной компании","media":["mi_9486510984286190652"]},"ri_312142081":{"reviewId":"312142081","author":{"nickname":"Юлия Жданова","avatarMediaItemId":"mi_12846514215283310885","isAnonymous":false},"rating":5,"reviewDate":"1717574238349","advantages":"Книга очень интересная! История становления Вкусвилла, которую мы сами наблюдали в качестве покупателей. Автор, он же собственник бизнеса, очень честно делится своими успехами и первыми неудачами. \nКнига была запечатана в пленку, без повреждений.","disadvantages":"Нет","media":[]},"ri_312126239":{"reviewId":"312126239","author":{"nickname":"Марк Ханжин","avatarMediaItemId":"mi_15738085618707012461","isAnonymous":false},"rating":5,"reviewDate":"1717570223862","advantages":"Книга в качественном переплете, углы не расслаиваются, страницы не выпадают. На солнце обложка не выцветает.","disadvantages":"Книге пол года, недостатков не обнаружил.","commonText":"Что касается самого издания, структура текста интуитивно понятная, после каждой страницы есть выжимка с основными идеями автора, чтобы порефлексировать.","media":["mi_8008924015367855776","mi_4802409760611798923"]}}}}
Позавчера • Марк Ханжин • Куплен на Маркете
Достоинства: Книга в качественном переплете, углы не расслаиваются, страницы не выпадают. На солнце обложка не выцветает. Недостатки: Книге пол года, недостатков не обнаружил. Комментарий: Что касается самого издания, структура текста интуитивно понятная, после каждой страницы есть выжимка с основными идеями автора, чтобы порефлексировать.
Позавчера • Юлия Жданова • Куплен на Маркете
Достоинства: Книга очень интересная! История становления Вкусвилла, которую мы сами наблюдали в качестве покупателей. Автор, он же собственник бизнеса, очень честно делится своими успехами и первыми неудачами.
Книга была запечатана в пленку, без повреждений. Недостатки: Нет
4 дня назад • Имя скрыто • Куплен на Маркете
Достоинства: Легко читается, подача информации простым языком Недостатки: Мягкая обложка Комментарий: Я далека от ритэйла, но мне было очень интересно прочитать как устроен вкусвилл изнутри. Книга легко читается.
{"widgets":{"@light/AdLabel":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_101_8/content/content/content/adLabel":{"adLabel":{"adLabelText":"Реклама","advertizer":"АКЦИОНЕРНОЕ ОБЩЕСТВО \"АЛЬФА-БАНК\", ИНН 7728168971, ID #e-1g-105699-VND-ADV","adLabel":1},"advertisementId":1961441,"allowDebug":false,"borderRadius":5,"indents":6}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_101_8/content/content/content/adLabel":{"name":"@light/AdLabel"}}}
{"widgets":{"@light/AdLabel":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_102_21/content/content/content/adLabel":{"adLabel":{"adLabelText":"Реклама","advertizer":"МАРКЕТ.ТРЕЙД, ИНН 9705171890, ID #e-1g-101880-VND-ADV","adLabel":1},"advertisementId":1856241,"allowDebug":false,"borderRadius":5,"indents":6}}},"meta":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_102_21/content/content/content/adLabel":{"name":"@light/AdLabel"}}}
{"widgets":{"@MarketNode/ComplainFormPopup":{"/content/page/fancyPage/complainFormPopup":{"userEmail":"","regionName":"Москва","requestId":"1717708831358/057bb027845fadcee07eb8403f1a0600/1/1","error":false,"indexGeneration":"","isCompleted":false,"isOpen":false,"offerShowPlaceId":null,"productId":null,"shopId":null,"type":null,"defaultQueue":"CHIPNDALE","platform":"desktop","referer":"","isProductPageLightExp":false}}},"meta":{"/content/page/fancyPage/complainFormPopup":{"name":"@MarketNode/ComplainFormPopup"}},"collections":{"complainForm":{"12989093368611022119":{"classifierMagicId":"869cf87cb443a0e0d86c0bd6e6b655f7","feedId":"475690","shopId":485651,"shopName":"Альпина книги","wareId":"-lUZwtMD4sK1tvAte7G2xQ","categoryName":"Нехудожественная литература","categoryId":18540670,"marketSku":"101860415141","productId":1778744715,"slug":"vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak","productTitle":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","offerTitle":"ВкусВилл: Как совершить революцию в ритейле","image":"https://avatars.mds.yandex.net/get-mpic/1525215/img_id3708640687942467101.jpeg/orig"}}}}
{"widgets":{"@card/ProductReviewForm":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/productReviewForm":{"factorsMap":{},"factorGradeIds":[],"factorRadioIds":[],"zoneData":{},"cashbackAmount":0,"paymentOfferId":0,"isCashbackOffered":false,"source":"product-reviews","isNewReview":false,"isAuth":false,"isM2b":false,"isIntegration":false,"authRoute":{"pageId":"external:passport-auth","params":{"region":"ru","retpath":"http://market.yandex.ru/product--shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak/1778744715?cc=CjIxNzE1OTA3Njg5NTA2LzA0MjEyNjcwNDE0YzdkZTVkNWU2NGNlNDliMTgwNjAwLzEvMRDnAYB95u0G&cpa=1&cpc=-S98b6cjkRTyimpm2bsTwGopqPtM434S2eEBoQQda4BDewatXBKWIpqfu9RPp8d__kz7qt8kVyuuuixzfujBI8mOcvLl0OVaexUBODZ0GIRrndzocwuduFuQz9A7w9xRAMwwEBwsFVF-siqyJlXvrSmIjlAy8xPhnEMy1z95oQoxzM2iB_24Qlu0RvWIQzQGO30QSL6NizvO17g8FZFdpkZQN63roo9hH0enUMuQizAZGqk_x1bR3mbAenqTXKDe3UCQMEYE6L_hEwcWozLCA8YRj7S9EuV9&do-waremd5=-lUZwtMD4sK1tvAte7G2xQ&from=search&hid=18540670&rs=eJwtkL1Lw1AAxPO01FoUMjhoujycukiTkI_WthAEFyex4GprEhcdHPwYROkmCm46uRRRuzk5tFZrHBwUdHMQKVRx8D_Q0d7R5Qj3u3fvXsyjwXmxLh6FIr8LPS3_tnrqNfHdLUGVh9ue1mbp7EKjOpzILSI_Bad2eYNTL8xroMoqaNXPI_MOGh2DyhM4ssSGC_jlPSRljHqFjPeKTHTNti1oNcVt-03QBs6Wd-5Bf5D0vrC59sm8CyoF2wpF5rnhgHs6XKvRP2PPJN_1hoZoG0nliTtToNXDPG9nss5Viw3QU676YHOL_2QMGS_N5jbf2GYzb-_m2dlhzzlpl87IHXr-Cs8iXvEDU3dmppOpZCIhVDk-KmNqXBsOwpXK5trGkimVtJKcIBTjQgp1QBvqQyBVzPU7FkzDNeyc7jrZnK07Gd0yDdNxdcuwfDcI7cAOHcsPrdyykdUdXc8YGeMfDlKgqg%2C%2C&show-uid=17159076898507008768816009&sku=101860415141&sponsored=1&text=%D0%AF%20%D1%82%D0%BE%D0%B6%D0%B5%20%D1%83%D0%BC%D0%B5%D1%8E%20%D1%81%D0%BE%D0%B2%D0%B5%D1%80%D1%88%D0%B0%D1%82%D1%8C%20%D0%BD%D0%B0%D0%BC%D0%B0%D0%B7%20(%D0%BF%D0%BE%D0%BA%D0%B5%D1%82)&uniqueId=733822&loggedin=1","backpath":"http://market.yandex.ru/product--shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak/1778744715?cc=CjIxNzE1OTA3Njg5NTA2LzA0MjEyNjcwNDE0YzdkZTVkNWU2NGNlNDliMTgwNjAwLzEvMRDnAYB95u0G&cpa=1&cpc=-S98b6cjkRTyimpm2bsTwGopqPtM434S2eEBoQQda4BDewatXBKWIpqfu9RPp8d__kz7qt8kVyuuuixzfujBI8mOcvLl0OVaexUBODZ0GIRrndzocwuduFuQz9A7w9xRAMwwEBwsFVF-siqyJlXvrSmIjlAy8xPhnEMy1z95oQoxzM2iB_24Qlu0RvWIQzQGO30QSL6NizvO17g8FZFdpkZQN63roo9hH0enUMuQizAZGqk_x1bR3mbAenqTXKDe3UCQMEYE6L_hEwcWozLCA8YRj7S9EuV9&do-waremd5=-lUZwtMD4sK1tvAte7G2xQ&from=search&hid=18540670&rs=eJwtkL1Lw1AAxPO01FoUMjhoujycukiTkI_WthAEFyex4GprEhcdHPwYROkmCm46uRRRuzk5tFZrHBwUdHMQKVRx8D_Q0d7R5Qj3u3fvXsyjwXmxLh6FIr8LPS3_tnrqNfHdLUGVh9ue1mbp7EKjOpzILSI_Bad2eYNTL8xroMoqaNXPI_MOGh2DyhM4ssSGC_jlPSRljHqFjPeKTHTNti1oNcVt-03QBs6Wd-5Bf5D0vrC59sm8CyoF2wpF5rnhgHs6XKvRP2PPJN_1hoZoG0nliTtToNXDPG9nss5Viw3QU676YHOL_2QMGS_N5jbf2GYzb-_m2dlhzzlpl87IHXr-Cs8iXvEDU3dmppOpZCIhVDk-KmNqXBsOwpXK5trGkimVtJKcIBTjQgp1QBvqQyBVzPU7FkzDNeyc7jrZnK07Gd0yDdNxdcuwfDcI7cAOHcsPrdyykdUdXc8YGeMfDlKgqg%2C%2C&show-uid=17159076898507008768816009&sku=101860415141&sponsored=1&text=%D0%AF%20%D1%82%D0%BE%D0%B6%D0%B5%20%D1%83%D0%BC%D0%B5%D1%8E%20%D1%81%D0%BE%D0%B2%D0%B5%D1%80%D1%88%D0%B0%D1%82%D1%8C%20%D0%BD%D0%B0%D0%BC%D0%B0%D0%B7%20(%D0%BF%D0%BE%D0%BA%D0%B5%D1%82)&uniqueId=733822","origin":"market_product_review_form"}},"pageId":"market:product","tld":"ru","completnessSuggests":{"red":{"text":["Может, есть что добавить?","Пожалуйста, опишите подробнее","Подробный отзыв будет полезнее"],"interval":[1,10]},"yellow":{"text":["Будет ещё лучше, если немного дополните","Расскажете ещё немного?","Будем благодарны, если поделитесь ещё"],"interval":[11,20]},"green":{"text":["Отлично, это очень поможет другим покупателям","Спасибо, что так подробно"],"interval":[21,2000]}},"isFetching":false,"isChanged":false,"isGradeChanged":false,"isUpdated":false,"isClosing":false,"unloadedPhotosCount":0,"unloadedVideosCount":0,"isAgitationSlot":false,"isAgitationCardShown":true,"forceGratitude":false,"isCloseConfirmationOpened":false,"isPopupContent":true,"isLoading":false,"isLoadingError":false}}},"meta":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/productReviewForm":{"name":"@card/ProductReviewForm"}},"collections":{"navnode":{},"productFactor":{},"userExpertise":{},"expertise":{},"uploadingPhoto":{},"uploadingVideo":{},"thumbnail":{},"agitation":{},"paymentOffer":{}}}{"widgets":{"@yandex-market/LazyLoader-market":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/reviewGratitude/agitationList/LazyLoader":{"widgetName":"@marketfront/AgitationList","widgetId":"AgitationList","options":{"retpath":"http://market.yandex.ru/product--shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak/1778744715","from":"poll","isPopupContent":true,"isChefRemixExp":false},"placeholder":"Spinner","infinite":false,"cspNonce":"Q9RWFgbKhWZcrZ66D2W4cw==","renderStrategy":"append"}}},"meta":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/reviewGratitude/agitationList/LazyLoader":{"name":"@yandex-market/LazyLoader-market"}}}{"widgets":{"@marketfront/VisibilityLoaderMarket":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/reviewGratitude/agitationList":{"pageId":"market:product","epicModeForLazyLoad":"default","widgetId":"AgitationList","__zoneName":""}}},"meta":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/reviewGratitude/agitationList":{"name":"@marketfront/VisibilityLoaderMarket"}}}{"widgets":{"@card/ReviewGratitude":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/reviewGratitude":{"hasYaPlus":false,"retpath":"http://market.yandex.ru/product--shchepin-e-vkusvill-kak-sovershit-revoliutsiiu-v-riteile-delaia-vse-ne-tak/1778744715","isPopupContent":true}}},"meta":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup/reviewGratitude":{"name":"@card/ReviewGratitude"}}}{"widgets":{"@card/ProductReviewFormPopup":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup":{"isOpen":false,"formState":"form"}}},"meta":{"/content/page/fancyPage/productReviewFormLoader/productReviewFormPopup":{"name":"@card/ProductReviewFormPopup"}}}{"widgets":{"@card/ProductReviewFormLoader":{"/content/page/fancyPage/productReviewFormLoader":{"initialProps":{"productId":1778744715,"skuId":"101860415141","categoryIds":[18540670],"source":"product-main"},"productId":null,"skuId":null,"categoryIds":[],"source":"unknown","agitationId":null,"averageGrade":null,"fromPoll":false,"fetchContentOnly":false,"forceGratitude":false,"preload":false,"isPreloadForced":false,"isPopupLoaded":false}}},"meta":{"/content/page/fancyPage/productReviewFormLoader":{"name":"@card/ProductReviewFormLoader"}}}
{"widgets":{"@velocity/DeferredService":{}},"meta":{"/deferredService":{"name":"@velocity/DeferredService"}},"collections":{"wishlistButton":{"12989093368611022119":{"skuId":"101860415141","businessId":"733822","place":"product","productId":"1778744715","title":"Щепин Е. \"ВкусВилл: Как совершить революцию в ритейле, делая всё не так.\"","picture":"https://avatars.mds.yandex.net/get-mpic/5236357/2a0000018a53f9c91e8e3d5be3d11b800ff8/orig","price":{"value":652,"currency":"RUR"},"isPharma":false}},"wishlistItemResult":{"24a5654dd9bf7e3ed9904264424e83cd":{"id":"24a5654dd9bf7e3ed9904264424e83cd","wishlistItemIds":[],"hasMore":false,"token":{"lastCrTime":null,"lastId":null}}},"headerState":{"id":"4w3bw438y3","wishCount":0},"userComparisonListReady":{"4qoetq4fwkm":{"result":[]}},"comparisonButton":{"12989093368611022119":{"categoryId":"18540670","productId":"1778744715","skuId":"101860415141","isAdult":false,"categoryName":"Нехудожественные книги"}}}}