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Описание

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ShortRead. Маркетинговый план: кратко, ясно, просто. Вествуд Джон

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Описание

Известный британский маркетолог Джон Вествуд предлагает пошаговую инструкцию по составлению эффективного маркетингового плана. Подробно описаны основные вехи создания этого документа; рассказано, как опередить конкурентов и вовремя занять нишу на рынке. Особое внимание уделено вопросам маркетингового аудита, постановке целей и разработке бюджета. Важное место в книге Джона Вествуда "Маркетинговый план: кратко, ясно, просто" занимают полезные шаблоны и практические советы, которые помогут читателю развить необходимый навык планирования. Издание будет полезно всем, кто стремится повысить качество своей работы и вывести бизнес на новый уровень, используя многолетний опыт западных стран в сфере маркетинга.
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Коротко о товаре

Артикул Маркета
3371028434
Издательство
ISBN
978-5-9693-0450-5
Серия
ShortRead
Автор
Вествуд Дж.
Все характеристики
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Цена с картой Яндекс Пэй:661 ₽

Скидка: 17%
–17 %
Вместо: 675 ₽794 ₽
  • 25 мая, курьер Маркета • 99 ₽
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Вествуд Дж. "Маркетинговый план: кратко, ясно, просто"
ShortRead. Маркетинговый план: кратко, ясно, просто. Вествуд Джон
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Цена с картой Яндекс Пэй:661 ₽

Скидка: 17%
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Вместо: 675 ₽794 ₽
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    ShortRead. Эффективные продажи: кратко, ясно, просто. Этерингтон Боб

    Цена 661 ₽ вместо 794
  • Кратко Ясно Понятно Книга Сигел Алан Этцкорн Айрин 12+
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    Кратко Ясно Понятно Книга Сигел Алан Этцкорн Айрин 12+

    Цена 736 ₽ вместо 928
  • ShortRead. Коммуникация: кратко, ясно, просто. Крогерус Микаэль. Чеппелер Роман
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    ShortRead. Коммуникация: кратко, ясно, просто. Крогерус Микаэль. Чеппелер Роман

    Цена 661 ₽ вместо 794
  • "Павел Чжан и прочие речные твари"Богданова В. О.
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    "Павел Чжан и прочие речные твари"Богданова В. О.

    Цена 740 ₽ вместо 1 080
  • Территория Книга Куваев Олег 16+
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    Территория Книга Куваев Олег 16+

    Цена 331 ₽ вместо 455
  • Просто вместе
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    Просто вместе

    Цена 338 ₽ вместо 341
  • Этвуд М. "Заветы"
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    Этвуд М. "Заветы"

    Цена 278 ₽ вместо 281
  • Игра настольная Мемограм с мемами для взрослых и подростков оригинальная для развлечения
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    Игра настольная Мемограм с мемами для взрослых и подростков оригинальная для развлечения

    Цена 682 ₽ вместо 1 500
  • Реклама
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  • Никогда не сдамся
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    Никогда не сдамся

    Цена 1 239 ₽ вместо 1 252
  • Побег: повесть
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    Побег: повесть

    Цена 542 ₽ вместо 554
  • Мастер и Маргарита. Булгаков М.
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    Мастер и Маргарита. Булгаков М.

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    Кости кубики игральные 12 штук

    Цена 216 ₽ вместо 300
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    Книга Кейт

    Цена 438 ₽ вместо 476
  • Digital-маркетинг. Главная книга интернет-маркетолога Гавриков А. В, Давыдов В. В, Федоров М. В.
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    Digital-маркетинг. Главная книга интернет-маркетолога Гавриков А. В, Давыдов В. В, Федоров М. В.

    Цена 740 ₽ вместо 1 080
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    1984 / Orwell George / Книга на Английском / 1984 / Оруэлл Джордж

    Цена 511 ₽ вместо 516
  • Элинор Эмили Портер "Просто Давид. Почти детективная повесть от автора знаменитых книг о Поллианне. Элинор Портер"
    {"widgets":{"@marketfront/SnippetConstructor/Gallery":{"/content/page/fancyPage/recommendationRoll/content/lazyGenerator/initialContent/recomLayoutItem_21#1:1781153643_16/content/content/gallery":{"title":"Элинор Эмили Портер \"Просто Давид. Почти детективная повесть от автора знаменитых книг о Поллианне. 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    Элинор Эмили Портер "Просто Давид. Почти детективная повесть от автора знаменитых книг о Поллианне. Элинор Портер"

    Цена 638 ₽ вместо 644
  • Продажи
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    Продажи

    Цена 624 ₽ вместо 1 050
  • Как я превращалась. Седакова О. А.
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    Как я превращалась. Седакова О. А.

    Цена 955 ₽ вместо 1 148
  • Йона Бергер. Как люди убеждают. Влияние слова в переговорах, беседах и спорах
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    Йона Бергер. Как люди убеждают. Влияние слова в переговорах, беседах и спорах

    Цена 777 ₽ вместо 950
  • Петроченков А. С. Маркетинг для немаркетологов. Руководство по созданию успешных маркетинговых стратегий и увеличению прибыли
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    Петроченков А. С. Маркетинг для немаркетологов. Руководство по созданию успешных маркетинговых стратегий и увеличению прибыли

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  • Реклама
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  • Финансы для нефинансистов. 2-е издание
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    Финансы для нефинансистов. 2-е издание

    Цена 1 077 ₽ вместо 1 931
  • Токийский Зодиак.
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    Токийский Зодиак.

    Цена 449 ₽ вместо 459
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