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Описание

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Воля и самоконтроль. Как гены и мозг мешают нам бороться с соблазнами

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У продавца:

нет • На Маркете: 5.0

(2)

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Описание

Почему одни люди с легкостью отказываются от соблазнов, а другие не в силах им противостоять?
Автор книги, собрав самые свежие научные данные, доказывает, что люди, которым сложно сопротивляться искушениям, физиологически и биохимически отличаются от тех, у кого этих проблем нет. Из-за генетических особенностей у таких людей иначе распределяются и работают нейромедиаторы - вещества, которые регулируют работу мозга. Нарушения бывают разными: обладателям одних постоянно не хватает ощущения удовольствия, носители других испытывают от приятных вещей настолько сильные ощущения, что не могут противиться им.
Но итог один: "животная" часть мозга - лимбическая система, которая требует удовольствия прямо здесь и сейчас, чаще берет верх над самой "умной" зоной - префронтальной корой, которая помнит, что сиюминутное удовольствие угрожает большим жизненным планам.

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Коротко о товаре

Артикул Маркета

4229465869

Издательство

Альпина Паблишер

ISBN

9785001394778

Автор

Якутенко И.

Год издания

2021, 2022, 2024

Все характеристики

Внешний вид товаров и/или упаковки может быть изменён изготовителем и отличаться от изображенных на Яндекс Маркете.

Все товары Альпина Паблишер

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Цена с картой Яндекс Пэй:578 ₽

Скидка: 51%

–51 %

Вместо: 602 ₽~~1 175~~ ₽

20 июня, курьер Маркета • 99 ₽
20 июня, в пункт выдачи • 0 ₽

Альпина книги

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8Котзывов

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